Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Open Business: Uptake, usage and
emerging business models
#openbelgium15
Your business coaches for today
• Emma Beer, Senior Project manager Open
Knowledge, Apps for Europe partner
• Roald Sieber...
Explanation of a type of business
model canvas
Type of business models
• Advertising model – Emma Beert
• Freemium model - Toon Vanagt
• Open source model – Roald Sieber...
Advertising
Income is not coming from Open Data but as a
way of attracting the attention of the user;
adverstising can be ...
Advertising
Freemium
• Basic services or a few are free
• Information with more value (like real-time
data) is available at a cost
Freemium product
Open source like
• Data are open as open data
• Revenue is coming from other type of services
around it;
Open source like
Razor blades
Acces to the data (cheap or free) is facilitated by
intermediaries via this facilitated network
Certain “lock...
Razor blades
White label development
• Use of the reputation of another company to
brand a product
• Product developped but not distrib...
White label development
Credits
• ISMB: business model examples
• TUDelft: study ‘duurzame businessmodellen
voor open data’, F. Welle Doncker, B. ...
Start of the workshop
#openbelgium
Coming back
#openbelgium15
Open Business: Uptake, usage and emerging business models - Tanguy De Lestré
Open Business: Uptake, usage and emerging business models - Tanguy De Lestré
Open Business: Uptake, usage and emerging business models - Tanguy De Lestré
Open Business: Uptake, usage and emerging business models - Tanguy De Lestré
Open Business: Uptake, usage and emerging business models - Tanguy De Lestré
Open Business: Uptake, usage and emerging business models - Tanguy De Lestré
Open Business: Uptake, usage and emerging business models - Tanguy De Lestré
Upcoming SlideShare
Loading in …5
×

Open Business: Uptake, usage and emerging business models - Tanguy De Lestré

630 views

Published on

This Open Data talk was presented by Tanguy De Lestré of Agoria during the Open Belgium Conference 2015 in Namur.

Published in: Business
  • Be the first to comment

Open Business: Uptake, usage and emerging business models - Tanguy De Lestré

  1. 1. Open Business: Uptake, usage and emerging business models #openbelgium15
  2. 2. Your business coaches for today • Emma Beer, Senior Project manager Open Knowledge, Apps for Europe partner • Roald Sieberath Chief Visionary Officer of Swan Insights • Toon Vanagt, data.be + Digital Agenda platform • Robert Viseur, CETIC • Tanguy De Lestré, AGORIA
  3. 3. Explanation of a type of business model canvas
  4. 4. Type of business models • Advertising model – Emma Beert • Freemium model - Toon Vanagt • Open source model – Roald Sieberath • Razor blades– Robert Viseur • White label– Tanguy De Lestré
  5. 5. Advertising Income is not coming from Open Data but as a way of attracting the attention of the user; adverstising can be placed on the open data site
  6. 6. Advertising
  7. 7. Freemium • Basic services or a few are free • Information with more value (like real-time data) is available at a cost
  8. 8. Freemium product
  9. 9. Open source like • Data are open as open data • Revenue is coming from other type of services around it;
  10. 10. Open source like
  11. 11. Razor blades Acces to the data (cheap or free) is facilitated by intermediaries via this facilitated network Certain “lock-in” of the customers
  12. 12. Razor blades
  13. 13. White label development • Use of the reputation of another company to brand a product • Product developped but not distributed by the same company/organisation
  14. 14. White label development
  15. 15. Credits • ISMB: business model examples • TUDelft: study ‘duurzame businessmodellen voor open data’, F. Welle Doncker, B. van Loenen • Business Model Generation, A. Osterwalder; Y. Peigneur
  16. 16. Start of the workshop #openbelgium
  17. 17. Coming back #openbelgium15

×