What We Do - One Small Planet


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Brands and consumers are never asleep and neither are we! We are monitoring and responding day and night, every day.

We have quickly established a reputation for having strong client relationships, high creativity and the ability to get things done.

Businesses can get into this space and start building relationships through One Small Planet .

As with any service provider or call centre, the brief and the content comes from the Brand.

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What We Do - One Small Planet

  1. 1. <ul><li>One Small Planet provides social media and mobile phone application solutions. Brands are never </li></ul><ul><li>asleep, neither are we! We are working, monitoring, responding all day and night every day. </li></ul><ul><li>Social Media : </li></ul><ul><li>We provide live sentiment search, conversation mining, and real time response across multiple </li></ul><ul><li>Social media platforms. We monitor and analyse real-time web conversations 24 hours a day 7 days </li></ul><ul><li>a week. Just like a call centre ... A Tweet centre. </li></ul><ul><li>Hiring people to manage your Social Media is an expensive exercise. Outsourcing this to a Tweet Centre where you control the voice at a significantly lower price allows you to concentrate on you core business. </li></ul><ul><li>Mobile On-Device Portal & iPhone Application </li></ul><ul><li>Creates on-device mobile media portals and customized client applications for media organizations, </li></ul><ul><li>brands, service Providers and mobile operators worldwide. Within this document we have supplied </li></ul><ul><li>you with information on On-Device, Portal, mobile application development and indicative pricing. </li></ul>Copyright Slice Wireless Pty Limited 2008 We Manage Your Social Media Your own social media call centre Media
  2. 2. What Is Social Media <ul><li>When most people think Social Media, they think Facebook. Facebook is just one aspect of Social </li></ul><ul><li>Media and most people use it to connect with friends. </li></ul><ul><li>Imagine you could start a conversation with people all over the world and get your message to </li></ul><ul><li>People Globally about what you are doing Locally. </li></ul><ul><li>Twitter allows you to do exactly that. Do you know how many people are talking about your </li></ul><ul><li>catalogue or product right now on twitter? </li></ul><ul><li>Twitter isn’t about finding out what the celebrities are wearing today or advertising your latest </li></ul><ul><li>properties. Its about building real communities with people and engaging with them on their </li></ul><ul><li>level. </li></ul><ul><li>For business, Twitter can be used to broadcast your company's latest offerings and blog posts, </li></ul><ul><li>interact with your customers, or to enable easy internal collaboration and group communication. </li></ul>Copyright Slice Wireless Pty Limited 2008
  3. 3. Does anyone use Social Media <ul><li>Social Media is real-time internet conversations </li></ul><ul><li>Google or email alert systems cannot keep pace with these conversations because…they are happening 24/7 </li></ul><ul><li>Australia had over 2,500,000 users on Twitter in January this year. </li></ul><ul><li>Australia is ranked 9th in the World – USA 1st , India 2nd, UK 3 rd . </li></ul><ul><li>Average Age is 39.1 years (64% over 35 years) </li></ul><ul><li>Gender: 57% Male/43% Female </li></ul><ul><li>Financial: Over 50% of users earn in excess of $75K </li></ul><ul><li>More than 70% of Internet users in Australia visited a social networking site in June, up 29% from the previous year </li></ul><ul><li>Over six million use Facebook in Australia </li></ul>Copyright Slice Wireless Pty Limited 2008
  4. 4. What do we do? <ul><li>We will work with you to: </li></ul><ul><ul><li>Determine a dictionary of key words, and phrases to help identify sentiment, emotion and a potential target audience. </li></ul></ul><ul><ul><li>Establish ‘tone of voice’ for tweets and re-tweets to ensure that they are consistent with your brand.  </li></ul></ul><ul><ul><li>Identify the target audience prospects </li></ul></ul><ul><ul><li>Identify where the content comes from. Your existing database, site or others. </li></ul></ul><ul><ul><li>Link dictionary to geographical location if required </li></ul></ul><ul><li>We will utilise Intelligent Stream Mining and Strategic Response, to build a proprietary management dashboard for your @name. </li></ul><ul><li>Run the twitter campaign in tandem with Facebook – messages would simultaneously be sent to both Twitter users and your Facebook page </li></ul><ul><li>Provide real time responses to social media users who question/mention your brand or product </li></ul><ul><li>We have custom designed tools to measure your reach, report and analyse the communications. </li></ul>Copyright Slice Wireless Pty Limited 2008
  5. 5. Copyright Slice Wireless Pty Limited 2008 Mobile Phone Applications Mobile Apps are rich media applications that provide users a new mobile experience that combine digital mobile content and web browsing with access to multimedia and social media (like Twitter and Facebook). Branded icons directly on phone desktop or menu All operating systems iPhone, Android, Java RIM Social Media integration Geographic Location Based services Viral marketing and distribution opportunities