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It is hard to get an effective web analytics program off the ground, and even harder without a proper understanding of what you need. Join Steve Hennigs of Siteimprove as he identifies the three main activities and three required skills your team needs to ensure you move away from just looking at reports and move towards understanding how to improve your website. By the end of this webinar, you will have a better grasp on what you need to invest in and how to allocate your resources to effectively analyze your firm’s digital presence.
To view a recording of this webinar, visit http://bit.ly/P8TmWB.