Mobile Money Demystified


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This presentation focuses on the success factors of Mobile Money, how to deliver value to the customers and what do customers really want.

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Mobile Money Demystified

  1. 1. Mobile Money <br /> Demystified<br />
  2. 2. Mobile Money Success Factors<br /><ul><li>Instantly send and receive money
  3. 3. Payment acceptance from anyone
  4. 4. Receive payments right into your own bank account
  5. 5. Powerful, easy to use tools to get paid
  6. 6. Easy to deploy, low costs, rapid time to market
  7. 7. Bank maintains control of customer relationship. Controls service branding, messaging, and pricing to their customer
  8. 8. Bank accounts as the anchor for mobile transactions</li></ul>Corporate Website<br /> Like us on<br />
  9. 9. Delivering Value to Customers<br />1. Pay with mobile, their #1 device<br />2. Integrates with their online lifestyle<br />3. Provides a method of payment for the underage / unbanked<br />1. Send money anytime to anyone with immediate availability<br />2. Help control their spending with prepaid accounts<br />3. Be paid or pay on occasional transactions <br />4. Conveniently send money abroad<br />1. Payment integrated in the online experience (games, networks)<br />2. Enable transactions between peers<br />3. Simple acceptance rules without overheads of traditional payments<br />1. Pay anyone or be paid by anyone without hassle<br />2. Leverage both mobile and social networking sites.<br />3. Improves liquidity (check replacement) and security (cash replacement)<br />Follow us on<br />Corporate Website<br />
  10. 10. Focused on What Consumers Want<br /><ul><li>Get Paid
  11. 11. Mobile P2P
  12. 12. Family Money
  13. 13. Transfer Money </li></ul> Read our<br />Corporate Website<br />
  14. 14. Get Paid<br />Anyone can receive a payment card or ACH into their own bank account <br /><ul><li>Get paid tools: payment buttons, links and social network widgets.
  15. 15. Easy to use.
  16. 16. Card or ACH.
  17. 17. Immediate receipt to bank account.
  18. 18. Fee flexibility.</li></ul>Get Paid Tools<br />Request money<br />Web and Mobile Checkout<br />Join us on<br />Corporate Website<br />
  19. 19. Mobile P2P<br /><ul><li>Any phone: iPhone, Blackberry, Rich Clients, WAP, SMS.
  20. 20. Available via web.
  21. 21. Bank branded.
  22. 22. Customers link a debit card or bank account to their mobile phone number.
  23. 23. Pay anyone.
  24. 24. Instant notification.</li></ul>Text messaging<br />Mobile Internet<br />Send<br />Receive<br />Deposit<br /> Like us on<br />iPhone & Blackberry Apps<br />Corporate Website<br />
  25. 25. Transfer Money<br /><ul><li>Account-to-account transfers
  26. 26. Connected to existing debit networks, which enables instant transfers
  27. 27. Instant
  28. 28. No funding risk</li></ul>Follow us on<br />Corporate Website<br />
  29. 29. Family Money<br />Send money to loved ones quickly, easily and securely.<br /><ul><li>Teenagers or Adult Dependants
  30. 30. Personalized, prepaid card option
  31. 31. Parental Control and Monitoring
  32. 32. Scheduled Transfers
  33. 33. Transaction History</li></ul> Read our<br />Corporate Website<br />
  34. 34. Low-Cost & Rapid Entry Into Mobile Money <br /><ul><li>Out of the box, configurable mobile money service</li></ul>- Bank-branded mobile and web applications<br /><ul><li>Maximum mobile device coverage with established distribution through US carriers</li></ul>- Smart phone (iPhone and Blackberry), SMS, WAP and full range of web apps<br /><ul><li>Established connection to banks existing payment networks</li></ul>- ACH, debit network integration, MasterCard, MoneySend, or Core integration<br /><ul><li>Regulatory compliance</li></ul>- Money transfer licenses across US, PCI level 1 compliance, FinCEN registered, multi-factor authentication per FFIEC guidance<br /><ul><li>Marketing toolkits</li></ul>- Tailored marketing collateral to position value and drive customer adoption<br />Corporate Website<br />Join us on<br />
  35. 35. Thank You<br /><br /><br /><br /><br />