<ul><li>It is not about who you know or what you know, </li></ul><ul><li>but who knows what you know. </li></ul>
<ul><li>LinkedIn is like being at a business conference… </li></ul><ul><li>How you conduct and present yourself, and the e...
Dress your profile for the occasion <ul><li>Anyone could be looking at you - ensure you put your best face forward. </li><...
LinkedIn Vocabulary <ul><li>Connections </li></ul><ul><li>Introductions </li></ul><ul><li>InMail </li></ul><ul><li>OpenLin...
i. Your Ever Expanding Rolodex <ul><li>Rolodex 2.0 - social contact building </li></ul><ul><li>Add Connections:  Invite, I...
<ul><li>Have a LinkedIn-thon in office… </li></ul><ul><li>Good employers should not fear - in fact, they should encourage ...
ii. LinkedIn Answers: A Global Focus Group <ul><li>Tap the inherent wisdom of the crowd </li></ul><ul><li>Ask Questions - ...
iii. Networking Plus <ul><li>Go offline - it is all about real people doing real world interaction out there </li></ul><ul...
iv. Branding & Marketing Yourself <ul><li>LinkedIn gives you an opportunity to brand yourself, and become more visible to ...
v. Hiring People <ul><li>Post vacancies </li></ul><ul><li>Your network - and their referrals </li></ul><ul><li>Search </li...
vi. Finding a job you love <ul><li>“ Find a job you love and you will never work a day in your life” -  Confucius </li></u...
vii. Vendors & Service Providers <ul><li>Look up service providers - based on expertise </li></ul><ul><li>Search </li></ul...
viii. Running Background Checks <ul><li>Are they telling the truth? </li></ul><ul><li>Who? Employees, Employers, Investors...
ix. Entrepreneurs: Get Investors & Opinions <ul><li>Sounding Board </li></ul><ul><li>Landing Partners </li></ul><ul><li>In...
x. Selling & Brand Building <ul><li>The demographics speak for themselves </li></ul><ul><li>Find clients globally </li></u...
<ul><li>The world of business is a small one. </li></ul><ul><li>LinkedIn just made it even smaller. </li></ul><ul><li>And ...
A Matter of Etiquette <ul><li>No different from the physical world </li></ul><ul><li>Don’t spam </li></ul><ul><li>Send you...
Happy to connect… <ul><li>Ajay Jain </li></ul><ul><li>[email_address] </li></ul><ul><li>+91.99100 44476 </li></ul><ul><li>...
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Using Online Professional Networking To Get Ahead At Work Nasscom Fridays 2.0 38th Session

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Mr. Ajay Jain, author of “Let’s Connect, (using LinkedIn to get ahead at work)” shared his learnings, his passion for writing and how NOT overlooking intricate things can make your day at the 38th session of NASSCOM Friday's 2.0.

OMLogic is proud to be the blogging partner for the NASSCOM Friday's 2.0

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Using Online Professional Networking To Get Ahead At Work Nasscom Fridays 2.0 38th Session

  1. 2. <ul><li>It is not about who you know or what you know, </li></ul><ul><li>but who knows what you know. </li></ul>
  2. 3. <ul><li>LinkedIn is like being at a business conference… </li></ul><ul><li>How you conduct and present yourself, and the expectations you have, should be no different at either. </li></ul>
  3. 4. Dress your profile for the occasion <ul><li>Anyone could be looking at you - ensure you put your best face forward. </li></ul><ul><li>It should be complete. </li></ul><ul><li>Your professional headline is like a tagline below a brand; your own ‘Just Do It’ </li></ul><ul><li>Summary: 30 seconds under the spotlights </li></ul><ul><li>Keep it updated </li></ul><ul><li>Your profile is a wiki </li></ul>
  4. 5. LinkedIn Vocabulary <ul><li>Connections </li></ul><ul><li>Introductions </li></ul><ul><li>InMail </li></ul><ul><li>OpenLink </li></ul><ul><li>Recommendations </li></ul><ul><li>Answers / Q&A </li></ul>
  5. 6. i. Your Ever Expanding Rolodex <ul><li>Rolodex 2.0 - social contact building </li></ul><ul><li>Add Connections: Invite, InMails, Introductions, Classmates, Colleagues, OpenLink </li></ul><ul><li>Personalise Invites </li></ul><ul><li>LION - LinkedIn Open Networkers </li></ul><ul><li>Restrictions & Limited Invites </li></ul><ul><li>Quality vs Quantity </li></ul>
  6. 7. <ul><li>Have a LinkedIn-thon in office… </li></ul><ul><li>Good employers should not fear - in fact, they should encourage - employees to be on LinkedIn as it will benefit the organization. </li></ul>
  7. 8. ii. LinkedIn Answers: A Global Focus Group <ul><li>Tap the inherent wisdom of the crowd </li></ul><ul><li>Ask Questions - keep these lucid, relevant & sensible </li></ul><ul><li>Answer </li></ul><ul><li>Read Q&As </li></ul><ul><li>Save money </li></ul><ul><li>Public opinion, trendspotting & debates </li></ul><ul><li>Expand Network </li></ul><ul><li>Gain expertise points - become a brand on LI </li></ul>
  8. 9. iii. Networking Plus <ul><li>Go offline - it is all about real people doing real world interaction out there </li></ul><ul><li>Meet people when you travel </li></ul><ul><li>Complement conference attendance </li></ul><ul><li>Stumble upon interesting people </li></ul><ul><li>Others will find you </li></ul><ul><li>Stay updated </li></ul><ul><li>Reconnect </li></ul>
  9. 10. iv. Branding & Marketing Yourself <ul><li>LinkedIn gives you an opportunity to brand yourself, and become more visible to the world that matters. </li></ul><ul><li>Seek Recommendations </li></ul><ul><li>Answer - gain recognition for expertise </li></ul><ul><li>Work on your network </li></ul><ul><li>Promote your LinkedIn profile </li></ul><ul><li>Update </li></ul><ul><li>Link to your blogs, websites etc - these complete your profile </li></ul>
  10. 11. v. Hiring People <ul><li>Post vacancies </li></ul><ul><li>Your network - and their referrals </li></ul><ul><li>Search </li></ul><ul><li>Bump into the right people </li></ul><ul><li>Make money </li></ul>
  11. 12. vi. Finding a job you love <ul><li>“ Find a job you love and you will never work a day in your life” - Confucius </li></ul><ul><li>Get discovered - through participation </li></ul><ul><li>Get referred </li></ul><ul><li>Find the employer & job you want </li></ul><ul><li>Need to work hard on it </li></ul><ul><li>Why LI? Discreet, background checks, settle in faster </li></ul>
  12. 13. vii. Vendors & Service Providers <ul><li>Look up service providers - based on expertise </li></ul><ul><li>Search </li></ul><ul><li>Get references - find undiscovered gems </li></ul>
  13. 14. viii. Running Background Checks <ul><li>Are they telling the truth? </li></ul><ul><li>Who? Employees, Employers, Investors, Entrepreneurs, Business Associates </li></ul><ul><li>Why? Professional trail not easy, people don’t talk, need opinions, traditional references not useful </li></ul><ul><li>Check for: Q&As, Profile, Recommendations, Network </li></ul><ul><li>Complement your efforts: Blogs, Websites, Google, Alumni Networks </li></ul>
  14. 15. ix. Entrepreneurs: Get Investors & Opinions <ul><li>Sounding Board </li></ul><ul><li>Landing Partners </li></ul><ul><li>Investors </li></ul><ul><li>Attracting Talent </li></ul><ul><li>Master of all Trades </li></ul>
  15. 16. x. Selling & Brand Building <ul><li>The demographics speak for themselves </li></ul><ul><li>Find clients globally </li></ul><ul><li>Small businesses help one another </li></ul><ul><li>Viral Effect </li></ul><ul><li>Corporate Branding </li></ul><ul><li>How? Advertise, One-on-One, Q&As </li></ul>
  16. 17. <ul><li>The world of business is a small one. </li></ul><ul><li>LinkedIn just made it even smaller. </li></ul><ul><li>And if you are still not able to find the person who can help you professionally, it can only mean one thing: </li></ul><ul><li>You are not on LinkedIn. </li></ul>
  17. 18. A Matter of Etiquette <ul><li>No different from the physical world </li></ul><ul><li>Don’t spam </li></ul><ul><li>Send your ‘Thank Yous’ </li></ul><ul><li>Keep it pure </li></ul><ul><li>Give, before you expect to receive </li></ul><ul><li>Show respect, keep it no-nonsense </li></ul><ul><li>Remember: You are being watched </li></ul>
  18. 19. Happy to connect… <ul><li>Ajay Jain </li></ul><ul><li>[email_address] </li></ul><ul><li>+91.99100 44476 </li></ul><ul><li>www.kunzum.com </li></ul><ul><li>The India Travel Show </li></ul><ul><li>Thank You. </li></ul>

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