Before I start, a a quick word about ODI. How many here have heard of us? We’re based in DWP but work across government departments and with disabled people’s organisations. We have three strands that run through all our work Leadership. The Office for Disability Issues leads the government's vision of achieving equality for disabled people. At the moment our focus in this area is on coordinating the UK report on the UN Convention on the Rights of Disabled People. Building skills. We guide government departments to find practical ways to involve and engage disabled people to meet departmental strategic objectives. We share our knowledge and experiences, and provide tailored advice. Many of our capability-building tools can be found on our website, www.odi.gov.uk Innovation. We test new policy ideas and new ways of delivering services. The Right to Control is the most high-profile example of this strand at the moment, where disabled people can have better control over the state funding they receive.
One of the things that ODI is keen to address is the removal of barriers within society. If you aren’t familiar with the social model of disability, the easiest way to understand this is with the example of using a bus. Someone might be disabled because they are unable to board a bus with their wheelchair. Making the bus accessible by, for instance, offering level access, means that they can board it and, in this instance at least, they are no longer disabled. I’m sure you can see how this principle applies itself to online activity: it’s the approach that led us to develop our accessible media player
Player is designed as a video hub, rather than something to be embedded: this is because we have been careful to consider people with fine motor control issues, and so reducing the size would compromise this. However, any film or audio file can be linked directly. This is also a complement to YouTube: not a replacement.
Note the labels, and the caption customisations Also note the help button (wireframe)
Back end is as straghtforward as possible and includes guidance for uploaders at every stage. Leads you through. This is customisable from the files.
This is an uploaded video: I’ll take you through each section so you can see the information it has recorded.
The drop-downs are drawn from the FTP. The only thing you need is the standard flv file: if you don’t upload the audio description etc it will simply grey out the button. We want to encourage people to add as much as possible though.
Keywords help wih search: this one hasn’t had any added, since it draws it from the title and thumbnail text
Simple metrics showing usage. Also note inactive vids, allowing you to check video before it goes live.
You still need to produce the audio description, the ttxml file, the PDF transcript, BSL track, but these needn’t be difficult if it’s planned in from the beginning. I handcode the ttxml file from a template and it takes about an hour to do a 10 minute film from start to finish. If you’ve got a flash plugin and got the transcription as part of the commissioning brief, it’s a 20 minute job. Accessibility isn’t optional. E.g. audio description is an essential requirement of WCAG 2.0 at AA-level (Guideline 1.2.5)
The bit.ly link provides more info on the player, as well as a link to our guidance on commissioning accessible video
The ODI Accessible Media Player
The Office for Disability Issues Accessible Media Player Simon Hogg Communications Team
About the Office for Disability Issues <ul><li>Leadership. We lead the government's vision of achieving equality for disabled people. </li></ul><ul><li>Building skills. We share our knowledge and experiences, and provide tailored advice. </li></ul><ul><li>Innovation. We test new policy ideas and new ways of delivering services. </li></ul>
The first player to get RNIB Surf Right accreditation <ul><li>“ We believe it must be the most accessible player available for use on the web.” </li></ul><ul><li>Bim Egan </li></ul><ul><li>Senior Web Access Consultant </li></ul><ul><li>RNIB </li></ul>
How does it work? <ul><li>Stand-alone product </li></ul><ul><li>Adobe Flash 9 </li></ul><ul><li>PHP/MySQL </li></ul><ul><li>Videos can be managed by non-technical staff </li></ul><ul><li>Searchable video hub, but films can be linked directly </li></ul>
How much does it cost? <ul><li>Nothing </li></ul>
So what’s the catch? <ul><li>What it doesn’t do: </li></ul><ul><li>Make all your media magically accessible </li></ul><ul><li>What it does do: </li></ul><ul><li>Provide the most accessible experience for all your users </li></ul><ul><li>Provide a framework to allow you to more easily support their needs </li></ul>
What next? <ul><li>odi.gov.uk/player </li></ul><ul><li>bit.ly/odi-player </li></ul><ul><li>[email_address] </li></ul><ul><li>twitter.com/ODIgovuk </li></ul><ul><li>Simon Hogg </li></ul><ul><li>Communications Team </li></ul>