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Getting Started
with Nuke Suite
www.nukesuite.com
Welcome to Nuke Suite
This guide’s objective is to help:
• getting started with Nuke Suite (account creation, pages activa...
What is Nuke Suite
Nuke Suite is an integrated social marketing tool for Brands & Agencies.
Our 5 available modules help y...
Let’s get started!
First steps on Nuke Suite
Access to Nuke Suite
Nuke Suite is a web-based (or SaaS) application that works on desktops,
tablets and mobile (responsiv...
Your Private Account on Nuke Suite
Every user on Nuke Suite has a private account. Contact us in order to
create new accou...
Hot tip : no personal data is stored by Nuke Suite -
see My Personal Data
Twitter connectInstagram connect
Facebook connec...
Work As A Team
Nuke Suite gives you the flexibility to manage all social actions as a team. You
can share all content and a...
Organise content publications for online communities
Engage
Publish on Social Media
Create and schedule across multiple networks within clicks - see Creating a
publication
Select net...
Publications overview
Use our calendar to schedule and overview all publications - see Accessing all
publications in the c...
Review Publications as a Team
Use Nuke Suite as an online post approval tools with your collaborators - see
Approving cont...
Use & Share Publication Templates
Create publication templates, use & share them within your team - see Using
a publicatio...
Organise & Share Contents on your Secured Corporate Drive
Upload & share content with your team members, agencies or clien...
Manage conversations with your fans & followers
Answer
Manage User Feedbacks Effortlessly
Follow users feedbacks in real time and reply faster on Facebook, Twitter &
Instagram - ...
Access Conversation History with Engaged Users
Track fans’ history and access full profile
Access users’ profile on
Facebook...
Work As A Team to Optimise Response Time
Assign UGC through ticket creation and follow-up status in real-time (Social
Cust...
Get Alerted Not To Miss Relevant Content
Get alerted through personalised email notifications
Create personalised
keyword-b...
Personalised reports to track and analyse fan behaviours
Analyse
Analyse Online Community Insights in Real-Time
Customise your own dashboard & export comprehensive reports within clicks
-...
Comprehensive Insights for all Social Accounts
Discover how your communities evolve and grow - “Community” tab
Follow-up a...
Follow-Up and Analyse Engagement
Access all engagement KPIs - “Engagement” tab
Track account publications &
interactions
A...
Optimise Interactions within your Community
Understand your community engagement patterns - “Smart Insights” tab
See what ...
Keep Track and Analyse Content Performance
Access comprehensive and real-time publication insights incl. reach,
interactio...
Competition Benchmark
Compare your own accounts KPIs with those of your competitors -
“Competition” tab - see Discovering ...
Create compelling social experiences + start collecting data
Enrich
Engage Fans through Personalised Apps
Create customised Facebook apps - 20 available templates - see Starting with
Social ...
Create Compelling Social Experiences
20 app templates to engage communities and start collecting user data
Social Content ...
Smart Data Capture and Consolidation Tools
Optimise use data collection through the Nuke Suite technology - See
Presenting...
Reach Fans through Targeted Notifications
Create and manage Social Notifications campaigns with Nuke Suite - see
Creating Fa...
Connect Social Media to Marketing & CRM programs
Convert
Access Consolidated Fan Profiles
Access list of user profiles -
sort out by name, age,
gender, language, score etc.
Advanced...
Track Users’ Interactions with your Brand
Access full list of user interaction timeline - see Profile interactions
Access t...
Convert Social Interactions into Fan sScoring
Manage your own fan scoring program through our flexible scoring method
Start...
Create Fan Segments to Better Reach Targeted Audience
Create segments for analysis or content re-targeting - see Creating ...
Leverage Social Data to Create Personalised Experience
Re-target your fan base with personalised content (on Facebook page...
Keep an Eye on your Communities’ KPIs
Track all communities social KPIs to understand who your fans and
followers are
Trac...
We believe you deserve one-to-one support and consulting
Professional Services
We’re here to help !
Nuke Suite offers best-in-class support, including:
User guides & PSD templates
for all applications
A...
Email support@nukesuite.com
Call us +33 (0)1 40 26 16 23
Best-in-class support
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Getting Started with Nuke Suite - January 2016

Discover all main features of Nuke Suite in a single documentation.

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Getting Started with Nuke Suite - January 2016

  1. 1. Getting Started with Nuke Suite www.nukesuite.com
  2. 2. Welcome to Nuke Suite This guide’s objective is to help: • getting started with Nuke Suite (account creation, pages activation) • create your first content publication • moderate all users’ feedbacks • generate your own personalised social reports • launch your first social application • start consolidating social profiles Should you have any questions, Nuke Suite provides all answers on our free online support website. Ready to start? www.nukesuite.com
  3. 3. What is Nuke Suite Nuke Suite is an integrated social marketing tool for Brands & Agencies. Our 5 available modules help you grow your social marketing as follows : Manage conversations across all social accounts Track and analyse all activities across your social pages Turn social media into a true customer service channel Transform collected data into actionable conversion levers www.nukesuite.com Capture audience & enrich fan experience with social apps
  4. 4. Let’s get started! First steps on Nuke Suite
  5. 5. Access to Nuke Suite Nuke Suite is a web-based (or SaaS) application that works on desktops, tablets and mobile (responsive mode). This means you don’t need to download or install any new software on your computer - see browser compliancy Go to Nuke Suite platform >
  6. 6. Your Private Account on Nuke Suite Every user on Nuke Suite has a private account. Contact us in order to create new accounts. Follow steps when you first log in to the platform - see Login for 1st time Hot tip : you can personalise your password once connected - see Changing Password www.nukesuite.com
  7. 7. Hot tip : no personal data is stored by Nuke Suite - see My Personal Data Twitter connectInstagram connect Facebook connect Connect Social Channels Add your Facebook pages, your Twitter, Instagram and YouTube accounts to manage them all through Nuke Suite - see Connecting social channels www.nukesuite.com
  8. 8. Work As A Team Nuke Suite gives you the flexibility to manage all social actions as a team. You can share all content and assign tasks to your colleagues or customers, organised in teams - see Working as a team Hot tip : we can help you organize your teams, ask us to define and manage team members rights. www.nukesuite.com
  9. 9. Organise content publications for online communities Engage
  10. 10. Publish on Social Media Create and schedule across multiple networks within clicks - see Creating a publication Select networks, content and set-up parameters Publish now, plan or send for review to team members Restrict publications or target users by country, language, etc. Automatically generate shortened URL Hot tip : Learn how to write the perfect facebook post www.nukesuite.com or the perfect tweet
  11. 11. Publications overview Use our calendar to schedule and overview all publications - see Accessing all publications in the calendar Filter by networks, accounts, status (planned, published, under review, refused etc.) or tags Schedule new publications within clicks Quick overview of all publications status, authors, comments & history Possible actions : edit, duplicate, delete, review (validate or refuse) www.nukesuite.com
  12. 12. Review Publications as a Team Use Nuke Suite as an online post approval tools with your collaborators - see Approving content before publication Publication approval flow for team collaboration Comments, history and notifications in the notification center and by email Content category tags to track content performance www.nukesuite.com
  13. 13. Use & Share Publication Templates Create publication templates, use & share them within your team - see Using a publication template Save publications as templates including text, visuals, videos, links and parameters Share templates with your team members and define rights for each of them Use templates to create a new publications within clicks www.nukesuite.com
  14. 14. Organise & Share Contents on your Secured Corporate Drive Upload & share content with your team members, agencies or clients - see Starting with content drive Upload any type of files and organise them in folders Define sharing rights for each content and/or folders Up to 2GB of content storage per user account Hot tip : Nuke Suite allows any types of files to be shared on Drive (JPG, PNG, MOV, PSD, PDF, XLS, etc.) www.nukesuite.com
  15. 15. Manage conversations with your fans & followers Answer
  16. 16. Manage User Feedbacks Effortlessly Follow users feedbacks in real time and reply faster on Facebook, Twitter & Instagram - see Starting with the newsfeed Closely follow user actions in a multiple-account feed (organised in columns) Directly manage fans publications : comments, likes, replies, hide, delete, RT etc… Personalise feeds as you see fit, column by column Hot tip : You can save several boards and reopen them at any time www.nukesuite.com
  17. 17. Access Conversation History with Engaged Users Track fans’ history and access full profile Access users’ profile on Facebook, Instagram and Twitter See users influence with activity & number of followers/friends Access users bio and link to full profile See users conversations history with the brand www.nukesuite.com
  18. 18. Work As A Team to Optimise Response Time Assign UGC through ticket creation and follow-up status in real-time (Social Customer Care) - see Assigning content to team Ticket creation: assign any piece of UGC to colleagues Define response time deadlines and priorities Follow-up all created tickets and current status in real- time (open in progress, completed, etc.) Hot tip : you can leave notes to collaborators for each ticket Receive email notifications when a tickets is completed/ amended www.nukesuite.com
  19. 19. Get Alerted Not To Miss Relevant Content Get alerted through personalised email notifications Create personalised keyword-based alerts Manage your own alerts patterns: continuous, hourly, daily, weekly Hot tip : You can choose whether alerts are received through notification and/or mail Get alerted when content needs to be moderated www.nukesuite.com
  20. 20. Personalised reports to track and analyse fan behaviours Analyse
  21. 21. Analyse Online Community Insights in Real-Time Customise your own dashboard & export comprehensive reports within clicks - see Statistics for social channels Create reports for one or more accounts with clicks Select any period of time (weekly, monthly, quarterly, yearly or customised) Export data into excel files and graphs into PNG/JPG Hot tip : You can save your report selection and reopen it at a later time www.nukesuite.com
  22. 22. Comprehensive Insights for all Social Accounts Discover how your communities evolve and grow - “Community” tab Follow-up and analyse your community size overtime Measure how quick your number of fans/followers grow Track your communities’ overall engagement rate Hot tip : You can also generate a multi-account report - see Report for several channels www.nukesuite.com
  23. 23. Follow-Up and Analyse Engagement Access all engagement KPIs - “Engagement” tab Track account publications & interactions Analyse accounts interactions in detail (likes, comments, shares, RT etc.) Discover best publications & most engaged users i.e. “influencers” Measure account reach & impressions www.nukesuite.com
  24. 24. Optimise Interactions within your Community Understand your community engagement patterns - “Smart Insights” tab See what day of the week your account publish the most Understand what is the best time to publish - based on user engagement history Use our fan base forecasting tool www.nukesuite.com
  25. 25. Keep Track and Analyse Content Performance Access comprehensive and real-time publication insights incl. reach, interactions and engagement - see Discovering Publishing Insights Track all interactions: likes, comments, shares, clicks Compare publication engagement across all accounts Follow-up organic, paid and earned reach for each piece of published content (Posts,Tweets, etc…) Export all information within clicks www.nukesuite.com
  26. 26. Competition Benchmark Compare your own accounts KPIs with those of your competitors - “Competition” tab - see Discovering Competition tool Create comparisons for Facebook, Twitter, Instagram & Pinterest Compare KPIs - based on public available data i.e. number of: fans, new fans, publications, interactions (engagement) and bast/least performing posts Save benchmarks and export reports www.nukesuite.com
  27. 27. Create compelling social experiences + start collecting data Enrich
  28. 28. Engage Fans through Personalised Apps Create customised Facebook apps - 20 available templates - see Starting with Social Applications Optimise user profile info collection through our Smart Data Catching algorythm Export list of users and key app insights (number of participants, etc…) Select template, create app and customise through brand visuals and text Hot tips : see the list of available application template We provide guideline documents and PSD files for each app. Direct access from our Help section. www.nukesuite.com
  29. 29. Create Compelling Social Experiences 20 app templates to engage communities and start collecting user data Social Content apps Social Contest apps Social Quiz apps The instant win app lets fans try their luck for prizes, and find out immediately whether they have won. Instant Win Quiz lets you ask your fans questions and hold a prize draw for participants. Quiz Increase fans, enhance your brand voice, and capture usable data with engaging personality tests. Personality test Entertain your fans through a fun, speed-based contest. Photo Match Grow and engage your fan base with a viral sweepstakes on Facebook. Sweepstakes Publish several apps within the same portal on Facebook. Portal Personalised products in a app to generate traffic to your website. Social Commerce Invite your fans to publish their own pictures and get them to invite their friends to vote. Photo Contest Launch your own Instagram contest and get your community to vote for the best photo. Instagram contest Create a song or playlist contest app for your fans with Soundcloud. Music Contest Give the power to your fans by letting them vote for their favorite videos. Video Voting Publish content and invite fans to re- tweet. The more they re-tweet the better the prizes they can win. Twitter Contest Create a poll and invite your users to vote. Poll Create a Facebook app showcasing your brand’s Spotify playlist. Spotify Playlist Recreate a web page on a Facebook app by pasting HTML content. Web Page Enter fans into any contest and capture user data with a user form app. Entry Form Insert any piece of your web content into a Facebook application. Landing Page Present a product or a selection of products to your fans who can vote to make the promotion higher. Group Buying
  30. 30. Smart Data Capture and Consolidation Tools Optimise use data collection through the Nuke Suite technology - See Presenting a form to users Use Nuke Suite SDC (Smart Data Capture) system to optimise user data collection Hot tips : use our innovative Smart Data Capture system for data collect optimisation Personalise fields and set of data you want to capture Export all collected data through CSV files or APIs (connection to your existing CRM and ERP platforms) Warning : talk to us to optimise participants conversion rate ! www.nukesuite.com
  31. 31. Reach Fans through Targeted Notifications Create and manage Social Notifications campaigns with Nuke Suite - see Creating Facebook Notifications Campaign Use your own social segments to reach targeted users Increase on-application traffic with Facebook notification campaigns Track results i.e. CTR, reach and monitor campaigns through real-time status alerts www.nukesuite.com
  32. 32. Connect Social Media to Marketing & CRM programs Convert
  33. 33. Access Consolidated Fan Profiles Access list of user profiles - sort out by name, age, gender, language, score etc. Advanced search : search by username, email, ID or website Export list and data manually Access detailed personal and behavioural info of each profil : gender, IDs, name, email, nationality, age, etc. Access comprehensive cross-network profiles - click on user’s name - see Accessing consolidated profiles www.nukesuite.com
  34. 34. Track Users’ Interactions with your Brand Access full list of user interaction timeline - see Profile interactions Access the complete list of users’ interactions with the brand on social accounts, day by day: likes, comments, shares Click to see the content the user interacted on. www.nukesuite.com
  35. 35. Convert Social Interactions into Fan sScoring Manage your own fan scoring program through our flexible scoring method Start collecting scoring for every engaged user Assign scoring to social interactions e.g. X points for Likes on your website, Y poins for an Instagram comments Daily automatic exports to your CRM and ERP tools Integrate the Nuke Suite SDK on your websites and mobile apps to catch social interactions www.nukesuite.com
  36. 36. Create Fan Segments to Better Reach Targeted Audience Create segments for analysis or content re-targeting - see Creating user segment Upload custom audience (client, prospects) - more details here Create segments within your fan base Leverage segments when creating notification campaigns or customised applications - see next slide www.nukesuite.com
  37. 37. Leverage Social Data to Create Personalised Experience Re-target your fan base with personalised content (on Facebook page and website) Plug your own product catalogue and push products/offers to targeted segments Create segments within your fan base i.e. age, gender, country, interests Dynamic publication of content vs. social profiles + clic to on-site product page www.nukesuite.com
  38. 38. Keep an Eye on your Communities’ KPIs Track all communities social KPIs to understand who your fans and followers are Track all social activities - on social pages + websites + mobile apps Measure the size of your engaged community - cross- network (Facebook, Twitter, Instagram, etc…) Analyse the repartition of all interactions (likes, comments, shares, etc.) Access the fan score insights (best score, average score etc.) www.nukesuite.com
  39. 39. We believe you deserve one-to-one support and consulting Professional Services
  40. 40. We’re here to help ! Nuke Suite offers best-in-class support, including: User guides & PSD templates for all applications A-to-Z online Frequently Asked Questions Video demo’s Email & phone support www.nukesuite.com
  41. 41. Email support@nukesuite.com Call us +33 (0)1 40 26 16 23 Best-in-class support

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