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Where	there	is	a	will,	there’s	a	way
3	hacks
Thor	Angelo
CEO
OrderYOYO
85%
20-30%
We	must	hack…	there	is	no	other	way...
12	months:
• From	2	employees	to	70
• From	20	restaurants	to	1500
• From	100s	to	10...
The	Sausage	Factory	– and	the	hacks
200/month
Cold
Leads
Level	5	
and	
Beyond
The	Hire	hack
The	Startup	hack
The	Growth	hack
“get	an	intern…”						x30
Hire	hack
…or	india
F***	efficiency	
and	optimization
(for	now)
-20%	-20%	-75%
Startup	hack
Onboarding
Activation
Existing	
portal	customers
Existing	non-
portal	customers
NEW	customers
Flyers
Bags,	boxes
Employees...
Creativity,	freedom,	test,	A/B		=	HACK
WHAT	IS	THE	CAUSE	OF	THE	GREATNESS	IN	WEST?
Because	an	CREATIVE	explosion	in	Wester...
The	single	biggest	reason	why	startups	succeed
Idea
Team
Business	Model
Funding
Timing
Bill	Cross,	TED
Thor Angelo - NGH 6
Thor Angelo - NGH 6
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Thor Angelo - NGH 6

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The hire hack, the startup hack and the growth hack.

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Thor Angelo - NGH 6

  1. 1. Where there is a will, there’s a way 3 hacks Thor Angelo CEO OrderYOYO
  2. 2. 85% 20-30%
  3. 3. We must hack… there is no other way... 12 months: • From 2 employees to 70 • From 20 restaurants to 1500 • From 100s to 10.000s.. orders • From DK to UK + IRL • Seed Capital’s fastest (thirstiest) growing company • 25 M DKK raised so far ...it is our culture
  4. 4. The Sausage Factory – and the hacks 200/month Cold Leads Level 5 and Beyond
  5. 5. The Hire hack The Startup hack The Growth hack
  6. 6. “get an intern…” x30 Hire hack …or india
  7. 7. F*** efficiency and optimization (for now) -20% -20% -75% Startup hack
  8. 8. Onboarding Activation Existing portal customers Existing non- portal customers NEW customers Flyers Bags, boxes Employees Posters, stickers Car stickers Google Adwords Print menu distribution (SMS) E-mail Stickers/flyers postcards Growth hack
  9. 9. Creativity, freedom, test, A/B = HACK WHAT IS THE CAUSE OF THE GREATNESS IN WEST? Because an CREATIVE explosion in Western Europe, and not elsewhere. 97 % of all persons mentioned in numerous encyclopedias from the world until 1950, is from the West. This even though our population in much of the past accounted for only less than 10% of the world population. We were simply "creative community”. • 97 % of the most popular books or book series in the world ever was from the West • 96 % of the artworks sold for more than $ 50 million was from the West • 100 % of the 50 highest grossing films made ​​ever was from the West. • 100 % of the world's 50 leading luxury brands from the West • 82 % of the world's 50 highest-ranking restaurants are from the West • 88 % of the world's 50 top - ranked universities are from the West • 100 % of the world's 50 largest biotech companies and 99% of the top 100 are from the West. Lars Tvede
  10. 10. The single biggest reason why startups succeed Idea Team Business Model Funding Timing Bill Cross, TED
  • NickiFriis

    Mar. 19, 2017

The hire hack, the startup hack and the growth hack.

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