Regardless of where you are in terms of brand development, your brand must be actively managed (and if you’re not doing the management, your marketplace is doing it for you!).
This session is designed to help organizations of all types and sizes:
- Deliver on your brand…how to make sure that your board, staff, volunteers, etc. all can communicate and live your brand in a consistent, high impact manner.
- Communicate your brand…building and executing a cost-effective integrated communications plan.
- Measure success…how to know what’s working, and equally important, what’s not.