Enterprise 2.0 What Else Is It

443 views

Published on

Published in: Technology, Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
443
On SlideShare
0
From Embeds
0
Number of Embeds
20
Actions
Shares
0
Downloads
11
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Enterprise 2.0 What Else Is It

  1. 1. ENTERPRISE 2.0 : what else is it? a perspective I nevitable N ecessary S pontaneous P eople-driven I nfluential R eal E volutionary D ifferent IT’S TIME TO GET
  2. 2. intents: I nevitable N ecessary S pontaneous P eople-driven I nfluential R eal E volutionary D ifferent IT’S TIME TO GET
  3. 3. E 2.0: what we know so far some definitions
  4. 4. <ul><li>“… Enterprise 2.0 is the use of emergent social software platforms within companies, or between companies and their partners or customers. ” </li></ul><ul><ul><ul><ul><ul><li>Andrew McAfee </li></ul></ul></ul></ul></ul><ul><ul><ul><ul><ul><li>Research Scientist and Professor in Harvard University </li></ul></ul></ul></ul></ul>E 2.0: what we know so far
  5. 5. <ul><li>“… strategic integration of Web 2.0 technologies into an enterprise's intranet, extranet and business processes. </li></ul><ul><li>… a combination of social software and collaborative technologies like blogs, RSS , social bookmarking, social networking and wikis . ” Whatis.com </li></ul><ul><ul><ul><ul><li>IT encyclopaedia </li></ul></ul></ul></ul>E 2.0: what we know so far
  6. 6. <ul><li>“… Enterprise 2.0 is about applications where business value is determined through the contributions of participants”. </li></ul><ul><ul><ul><ul><li>Bill Ives </li></ul></ul></ul></ul><ul><ul><ul><ul><li>KM & SM Consultant </li></ul></ul></ul></ul>E 2.0: what we know so far
  7. 7. <ul><li>” Enterprise 2.0 = Writable Intranet“. </li></ul><ul><ul><ul><ul><li>Indus Khaitan’s </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Technologist, entrepreneur & architect </li></ul></ul></ul></ul>E 2.0: what we know so far
  8. 8. some reflections E 2.0: what we know so far
  9. 9. <ul><li>E 2.0 is NOT a technology. </li></ul>E 2.0: what we know so far
  10. 10. <ul><li>It is rather: </li></ul><ul><li>equipped </li></ul><ul><li>moved by technologies </li></ul><ul><li>supported </li></ul>E 2.0: what we know so far
  11. 11. <ul><li>… or look at it this way: </li></ul>E 2.0: what we know so far
  12. 12. Company Culture Social Software tools & technologies Support Strategy E 2.0: what we know so far
  13. 13. <ul><li>E 2.0 is NOT an object. </li></ul>E 2.0: what we know so far
  14. 14. <ul><li>It is rather: </li></ul><ul><li>an action concept </li></ul><ul><li>a movement model </li></ul>E 2.0: what we know so far
  15. 15. … and this is how it goes: E 2.0: what we know so far
  16. 16. ENTERPRISE 2.0 roadmap
  17. 17. some facts E 2.0: what we know so far
  18. 18. Social Software is not only ready for business. E 2.0: what we know so far
  19. 19. It already serves business. E 2.0: what we know so far
  20. 20. In 2008, companies embraced Enterprise 2.0 as a way of doing business has doubled. Source: AIIM report E 2.0: what we know so far
  21. 21. Percentage of people NOT aware of how Web 2.0 technologies such as wikis, blogs, forums, and social networks can be used to improve business collaboration and knowledge sharing. Percentage of companies already implementing Enterprise 2.0. Source: AIIM report E 2.0: what we know so far
  22. 22. In less than five years (by 2013) Enterprise 2.0 market will have global dimensions raising at up to $4.6 billion. Forrester predicts that: E 2.0: what we know so far
  23. 23. Source: Forrester Research E 2.0: what we know so far
  24. 24. Over the next years, companies will spend money on internal social networking, blogs, wikis, and RSS, social networking tools that provide customer interaction, and more. Forrester predicts that: E 2.0: what we know so far
  25. 25. Business units will drive Enterprise 2.0 adoption. Forrester predicts that: E 2.0: what we know so far
  26. 26. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>Lessons to learn in advance </li></ul>I nevitable N ecessary S pontaneous P eople-driven I nfluential R eal E volutionary D ifferent IT’S TIME TO GET
  27. 27. N ecessary S pontaneous P eople-driven I nfluential R eal E volutionary D ifferent IT’S TIME TO GET Enterprise 2.0 is I nevitable
  28. 28. Become a student of change. It is the only thing that will remain constant. Anthony J. D'Angelo <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  29. 29. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>… resting in peace dial-up internet typing machine floppy disk VCR personal cassette player pager crt monitor land-net phone
  30. 30. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>… born notebook iPhone wireless internet cell phone mp3 GPS 3D displays usb
  31. 31. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>… maturing
  32. 32. … emerging Enterprise 2.0 <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  33. 33. IT’S TIME TO GET Enterprise 2.0 is I nevitable S pontaneous P eople-driven I nfluential R eal E volutionary D ifferent N ecessary
  34. 34. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>Look around:
  35. 35. The world is not a globe anymore <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  36. 36. but a flat platform: <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  37. 37. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>Flat-world survival code: Think global Adapt quickly Get social
  38. 38. The New Age of Creativity (the fall of the Berlin Wall) The New Age of Connectivity (the rise of the Web) Work Flow Software ( enabling “more people in more places to design, display, manage, and collaborate …across companies and continents faster than ever”) Uploading ( open online collaboration and communities) Outsourcing, Off-shoring, Supply-chaining, In-sourcing In-forming (giving “all the world’s knowledge , or even just a big chunk of it… to anyone and everyone, anytime, anywhere”) The Steriods (computers, the Internet, wireless , and personalization) Thomas L. Friedman: The World is Flat: A Brief History of the Twenty-first Century <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>The Forces that Flattened the World:
  39. 39. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>the webciety was born
  40. 40. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  41. 41. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>before <ul><ul><ul><li>perform bottom-up </li></ul></ul></ul><ul><ul><ul><li>share and participate </li></ul></ul></ul><ul><ul><ul><li>collaborate spontaneously </li></ul></ul></ul><ul><ul><ul><li>involve and get involved </li></ul></ul></ul><ul><ul><ul><li>be fast and agile </li></ul></ul></ul><ul><li>perform top-down </li></ul><ul><li>assimilate and implement </li></ul><ul><li>collaborate only on demand </li></ul><ul><li>participate by request </li></ul><ul><li>be strict and organized </li></ul>nowadays’ shift
  42. 42. IT’S TIME TO GET Enterprise 2.0 is I nevitable N ecessary P eople-driven I nfluential R eal E volutionary D ifferent S pontaneous
  43. 43. You can’t impose it! <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  44. 44. You will write in the corporate blog, contribute to our company’s wiki and be creative and motivated! As you say, boss! <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  45. 45. But you can encourage it. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  46. 46. encouraging strategy example: <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>1. There might be evangelists in your company. Find them.
  47. 47. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul><ul><li>WEB 2.0 passionate </li></ul><ul><li>Active blog surfer </li></ul><ul><li>Wiki contributor </li></ul><ul><li>Probably generation Y member </li></ul><ul><li>Group/team leader </li></ul><ul><li>May be anyone from your team, doesn’t matter the position! </li></ul>
  48. 48. encouraging strategy example: <ul><li>There might be evangelists in your company. Find them . </li></ul><ul><li>Make E 2.0 tools available for them behind the firewall. </li></ul><ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  49. 49. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  50. 50. encouraging strategy example: <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul><ul><li>There might be evangelists in your company. Find them. </li></ul><ul><li>Make E 2.0 tools available for them behind the firewall. </li></ul><ul><li>Ask them to provide some initial training for the rest of team. </li></ul>
  51. 51. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>Collaboration is the key! Let me show you how to use it!
  52. 52. encouraging strategy example: <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul><ul><li>There might be evangelists in your company. Find them. </li></ul><ul><li>Make E 2.0 tools available for them behind the firewall. </li></ul><ul><li>Ask them for a shoulder to provide some initial training for the rest of team. </li></ul><ul><li>Support them to start an E 2.0 promotion campaign within your company. </li></ul>
  53. 53. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>Long live innovation! Social Software works! No more spam! Open shared space! Get connected! Let us contribute!
  54. 54. encouraging strategy example: <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul><ul><li>There might be evangelists in your company. Find them. </li></ul><ul><li>Make E 2.0 tools available for them behind the firewall. </li></ul><ul><li>Ask them for a shoulder to provide some initial training for the rest of team. </li></ul><ul><li>Support them to start a promoting E 2.0 campaign within your company. </li></ul><ul><li>Pay particular attention to all non-tech savvy team-members! </li></ul>
  55. 55. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>Forget about all this technology stuff, lets just climb over it! Collaborative platform
  56. 56. IT’S TIME TO GET Enterprise 2.0 is I nevitable N ecessary S pontaneous I nfluential R eal E volutionary D ifferent P eople-driven
  57. 57. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>Generation Y: Workforce of Tomorrow… almost of Today, right? 2008 Technographics Benchmark survey
  58. 58. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  59. 59. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>WEB 2.0 is Generation Y natural habitat
  60. 60. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>Wouldn’t they then welcome inside the Enterprise?
  61. 61. IT’S TIME TO GET Enterprise 2.0 is I nevitable N ecessary S pontaneous P eople-driven I nfluential E volutionary D ifferent R eal
  62. 62. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  63. 63. IT’S TIME TO GET Enterprise 2.0 is I nevitable N ecessary S pontaneous P eople-driven I nfluential R eal D ifferent E volutionary
  64. 64. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>In the past, information was passive.
  65. 65. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>traditional media one-way flow information consumers just the baby boomers:
  66. 66. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>At present, Information is the hub of a global “factory”.
  67. 67. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>contributors & recipients contributors & recipients contributors & recipients contributors & recipients
  68. 68. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>contributors & recipients contributors & recipients contributors & recipients contributors & recipients social media social media social media social media
  69. 69. discussion space factory of ideas knowledge depositary contributors & recipients contributors & recipients contributors & recipients <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>contributors & recipients social media social media social media social media
  70. 70. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>We navigate information.
  71. 71. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  72. 72. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>And we all shape it.
  73. 73. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>
  74. 74. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>Web 2.0 communication is <ul><li>freely exchanged </li></ul><ul><li>open </li></ul><ul><li>fast </li></ul><ul><li>distance-independent </li></ul><ul><li>dynamic </li></ul><ul><li>addictable ;) </li></ul>
  75. 75. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>in advance </li></ul>and the world of business just gets that for free.
  76. 76. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>Lessons to learn in advance </li></ul>I nevitable N ecessary S pontaneous P eople-driven I nfluential R eal E volutionary D ifferent IT’S TIME TO GET
  77. 77. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>Lessons to learn in advance </li></ul>Whether you realize it , or not, Enterprise 2.0 is happening all around .
  78. 78. Enterprise 2.0 is just the next evolutional level of our business mind. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>Lessons to learn in advance </li></ul>
  79. 79. It is not a matter of IF you will embrace it but of WHEN and HOW ADEQUATELY. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>Lessons to learn in advance </li></ul>
  80. 80. and it is not the time to forget: <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>Lessons to learn in advance </li></ul>
  81. 81. The early bird gets the worm. <ul><li>E 2.0: what we know so far </li></ul><ul><li>E 2.0: what else is it </li></ul><ul><li>Lessons to learn in advance </li></ul>
  82. 82. It’s time to get inspired!
  83. 83. www.nonillion.com Nonillion builds communities that share knowledge and engage in collaboration to  the benefit of customers, employees and the organization as a whole. follow us:

×