Lecture 11 globalization

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Lecture 11 globalization

  1. 1. History of Architecture - II (AP-313) – Globalization History of Architecture-II (AP-313) Globalization GLOBALIZATION and INDIA LECTURE 11 Nipesh P Narayanan ImageSource:AUTHOR
  2. 2. History of Architecture - II (AP-313) – Globalization GLOBALIZATION WHAT IT MEANS?
  3. 3. History of Architecture - II (AP-313) – Globalization GLOBALIZATION AS A MEDIA SYNONYM FOR - • Economic liberalization
  4. 4. History of Architecture - II (AP-313) – Globalization GLOBALIZATION AS A MEDIA SYNONYM FOR - • Economic liberalization • Growing dominance of the West – Political – Economic – Cultural
  5. 5. History of Architecture - II (AP-313) – Globalization GLOBALIZATION AS A MEDIA SYNONYM FOR - • Economic liberalization • Growing dominance of the West – Political – Economic – Cultural • Proliferation of new information technologies
  6. 6. History of Architecture - II (AP-313) – Globalization GLOBALIZATION AS A MEDIA SYNONYM FOR - • Economic liberalization • Growing dominance of the West – Political – Economic – Cultural • Proliferation of new information technologies • Global social integration
  7. 7. History of Architecture - II (AP-313) – Globalization GLOBALIZATION SO WHEN DID IT ALL START?
  8. 8. History of Architecture - II (AP-313) – Globalization GLOBALIZATION SO WHEN DID IT ALL START? • HARAPPAN CIVILIZATION (3200 BC) – Trade links with Persia, Mesopotamia and Egypt • SILK ROUTE (206 BC) – Connecting Europe, Persia, India and China • DISCOVERY OF AMERICA – 1492 AD
  9. 9. History of Architecture - II (AP-313) – Globalization READING THE COURSE OF GLOBALIZATION ! • Phase I – Harappan civilization to the discovery of America
  10. 10. History of Architecture - II (AP-313) – Globalization READING THE COURSE OF GLOBALIZATION ! • Phase I – Harappan civilization to the discovery of America • Phase II – 1800s (Train) to WW II (1940-45)
  11. 11. History of Architecture - II (AP-313) – Globalization READING THE COURSE OF GLOBALIZATION ! • Phase I – Harappan civilization to the discovery of America • Phase II – 1800s (Train) to WW II (1940-45) • Phase III – Post colonial development
  12. 12. History of Architecture - II (AP-313) – Globalization READING THE COURSE OF GLOBALIZATION ! • Phase I (3200 BC – 1492 AD) – Trade and exploration • Exchange of goods (Mutual Partners)
  13. 13. History of Architecture - II (AP-313) – Globalization READING THE COURSE OF GLOBALIZATION ! • Phase I (3200 BC – 1492 AD) – Trade and exploration • Exchange of goods (Mutual Partners) • Phase II (1800 – 1945) – Political power for economic dominance
  14. 14. History of Architecture - II (AP-313) – Globalization READING THE COURSE OF GLOBALIZATION ! • Phase I (3200 BC – 1492 AD) – Trade and exploration • Exchange of goods (Mutual Partners) • Phase II (1800 – 1945) – Political power for economic dominance • Phase III (1945 till date) – Economic dominance as political power – New World Order – UN, WB, IMF
  15. 15. History of Architecture - II (AP-313) – Globalization GLOBALIZATION IN INDIA !
  16. 16. History of Architecture - II (AP-313) – Globalization READING THE COURSE OF GLOBALIZATION IN INDIA • Colonial influence and the English Language
  17. 17. History of Architecture - II (AP-313) – Globalization READING THE COURSE OF GLOBALIZATION IN INDIA • Colonial influence and the English Language • Post independence identity crisis & adoption of modern architecture
  18. 18. History of Architecture - II (AP-313) – Globalization READING THE COURSE OF GLOBALIZATION IN INDIA • Colonial influence and the English Language • Post independence identity crisis & adoption of modern architecture • Economic liberalization – Foreign investment (1991) – FDI in retail (2012)
  19. 19. History of Architecture - II (AP-313) – Globalization INTERACTION OF CIVILIZATION “Buildings are the material manifestations of ways of life, the clash of cultures and efforts to shape cultures.” ~ Jon Lang, Miki & Madhavi Desai Architecture and Independence
  20. 20. History of Architecture - II (AP-313) – Globalization INTERACTION OF CIVILIZATION ImageSource:http://kozhikode.nic.in/images/kuttichira_jpg.jpg[Online] ImageSource:AUTHOR
  21. 21. History of Architecture - II (AP-313) – Globalization GLOBALIZATION AS A CONTEMPORARY PHENOMENON • Introduction of new typologies – Malls – Big offices (MNCs)
  22. 22. History of Architecture - II (AP-313) – Globalization GLOBALIZATION AS A CONTEMPORARY PHENOMENON • Introduction of new typologies – Malls – Big offices (MNCs) • Introduction of new building materials – Glass – ACP
  23. 23. History of Architecture - II (AP-313) – Globalization GLOBALIZATION AS A CONTEMPORARY PHENOMENON • Introduction of new typologies – Malls – Big offices (MNCs) • Introduction of new building materials – Glass – ACP • Introduction of new life style – Fast food – Jeans/ Suits – Individualism
  24. 24. History of Architecture - II (AP-313) – Globalization GLOBALIZATION AS A CONTEMPORARY PHENOMENON • Introduction of new typologies • Introduction of new building materials • Introduction of new life style NEW Dominant Western civilization? ASPIRATIONAL
  25. 25. History of Architecture - II (AP-313) – Globalization ARCHITECTURE AND GLOBALIZATION “Architecture reflects the duality of an architect’s and a society’s status, self-image and, more importantly, aspirations.” ~Architecture and Independence, Jon Lang, Miki & Madhavi Desai
  26. 26. History of Architecture - II (AP-313) – Globalization ARCHITECTURE AND GLOBALIZATION “Architecture reflects the duality of an architect’s and a society’s status, self-image and, more importantly, aspirations.” ~Architecture and Independence, Jon Lang, Miki & Madhavi Desai Status (current situation) Self – Image Aspirations
  27. 27. History of Architecture - II (AP-313) – Globalization INTERNATIONAL STYLE AND THE ADVENT OF GLOBAL ARCHITECTURE ImageSource:http://images.betterworldbooks.com/039/The-International-Style-Hitchcock-9780393315189.jpg.jpg[Online] International Exhibition of Modern Architecture at MOMA NY 1932
  28. 28. History of Architecture - II (AP-313) – Globalization CHANDIGARH AND THE NEW ARCHITECTURE ImageSource:AUTHOR
  29. 29. History of Architecture - II (AP-313) – Globalization GURGAON THE MILLENNIUM CITY ImageSource:AUTHOR
  30. 30. History of Architecture - II (AP-313) – Globalization START ARCHITECT AND THE ICONIC GLOBAL PRODUCT “Globalised commercial architecture has developed a symbiotic relationship with a new breed of global star architects. As cities, more than nations, now compete to attract global investment and global tourism, they seek brand differentiation and symbolic modernity” ~ Robert Adam Globalization and Architecture ImageSource:http://img68.echo.cx/img68/4246/infy12dg5nj.jpg[Online]
  31. 31. History of Architecture - II (AP-313) – Globalization START ARCHITECT AND THE ICONIC GLOBAL PRODUCT ImageSource:http://www.bdonline.co.uk/Pictures/web/p/v/y/Architect-Hafeezwe_589.jpg[Online] Bharti Airtel, Gurgaon, Hafeez Contractor
  32. 32. History of Architecture - II (AP-313) – Globalization START ARCHITECT AND THE ICONIC GLOBAL PRODUCT ImageSource:http://i15.tinypic.com/2cetcms.jpg[Online] Techno Park, Chennai, Zaha Hadid
  33. 33. History of Architecture - II (AP-313) – Globalization NEW CITIES IN THE MAKING! ImageSource:AUTHOR

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