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Information Wars: Fighting Words with Action - why Canada is winning at CVE

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“In the most simplistic of ways, Canada just started the West’s most effective countering violent extremism (CVE) narrative – with a warm winter jacket and a soft teddy bear.” ~Nicole Matejic

On 19 April 2016 I spoke at the 'Building Social Cohesion and Tackling Extremism' conference in Sydney on using social media for social cohesion.

Key points from my presentation can be viewed on my website: http://www.nicolematejic.com/in-the-media/the-information-war-fighting-words-with-action/

Published in: Government & Nonprofit
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Information Wars: Fighting Words with Action - why Canada is winning at CVE

  1. 1. @NicoleMatejic information warS
  2. 2. @NicoleMatejic Great stories happen to those who can tell them. ”“ Ira Glass
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  10. 10. @NicoleMatejic OTTAWA — Prime Minister Justin Trudeau greeted a planeload of weary Syrian refugees landing in Toronto early Friday, telling the first to disembark that “you’re safe at home now” as he handed them winter coats.
  11. 11. @NicoleMatejic Stories aren’t just words… they are intent in action.
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  17. 17. @NicoleMatejic 1 2 3 The way you present information makes it newsworthy. The way you set an agenda and frame content, makes it influential. The way you amplify that content sets you apart from the online crowd.
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  29. 29. @NicoleMatejic 1 2 3 Telling stories about yourself … not newsworthy or influential. Communicating with only words is uninspiring - it’s 2016 and the world consumes information online. Social media is used as broadcast channel rather than a conversation starter.
  30. 30. @NicoleMatejic Socialmediais about sociology andpsychology morethan technology. “ ”~BrianSolis
  31. 31. @NicoleMatejic Socialcohesion doesn’tstartwith smalltalk…
  32. 32. @NicoleMatejic Socialcohesion beginswithactions.
  33. 33. @NicoleMatejic Daesh now produce more content geared to normalising the Caliphate; than content depicting violence. ” “ Levi West. 2015
  34. 34. @NicoleMatejic
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  37. 37. @NicoleMatejic Thetimefortalkis over.
  38. 38. @NicoleMatejic Think-do.
  39. 39. @NicoleMatejic Tellstoriesaboutyour actionswithsucha passionthatothers writewordsofunity foryou.

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