Pinterest for Business 101

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Pinterest for Business 101

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Pinterest for Business 101

  1. Pinterest For BusinessNick Armstrong of WTF MarketingWTFMarketing.com // @WTFMarketingNick@WTFMarketing.com
  2. What are we covering?- How to incorporate Pinterest - Wait, what? I can get sued?into your WordPress website (legal considerations)- How to track ROI from - What kinds of content youPinterest, specifically should be sharing- How to build unique-to- - How to build your PinterestPinterest content so you dont networkget sued - Skeezy things to avoid
  3. Businesses on Pinterest
  4. The New Business Pages
  5. You can embed boards now...
  6. WHY?!
  7. The Why...Just under 2.5M DAILY USERS (11M/mo) 85% Female (US) Top Topics: Fashion, Health, Food, Travel Effortless Self-Identification w/ Brands
  8. Before you get all Pinflustered: Embrace Hub and Spoke! http://www.flickr.com/photos/toprankblog/5158789164/sizes/l/in/photostream/
  9. The Q - Can this convert?Abso-friggin-lutely 16% went on to purchase something they’d Pinned
  10. ROI Trackingfrom Pinterest... http://bit.ly Links Google Analytics... And a big DUH (Playboy)
  11. Useful Things toPin - Be Unique! How-To Videos Coupons Charity Team/Coworkers Tangential partners
  12. Finding Friends Do searches on relevant keywords Pin stuff your audience wouldsearch for Like and comment on Pins you like Repin stuff and follow relevantpinners
  13. What are PinterestUsers Seeing?You want to be part of this“Halo Effect”
  14. Here’s What Not To Do Pin Only Your Own Stuff Make Everything Sales Pitchy Use Cliche, Copyrighted, or Stock Photos Or just... uh... this.Really want this? It’s on Ebayhttp://www.ebay.com/itm/FART-GONE-Flatulence-Deodorizer-Pad-GOES-UNDERWEAR-LET-EM-RIP-/280816572817
  15. Too Good To BeTrue? Probably. Pintester.com Pinfuriating.com pinterestyouaredrunk.com
  16. Pinterest For BusinessNick Armstrong of WTF MarketingWTFMarketing.com // @WTFMarketingNick@WTFMarketing.com

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