Next Generation Media Quarterly - April 2010
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This is the third in a series of presentations using statistics and stories to show how the media world is evolving from day to day. Written by Dan Calladine, Head of Media Futures, Carat Global Management dan.calladine[at]carat.com www.carat.com www.vizeum.com www.isobar.com www.aemedia.com
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Next Generation Media Quarterly - April 2010
- 1. 1 Property of Aegis Media. All rights reserved.
- 2. … Produced by 2 Property of Aegis Media. All rights reserved.
- 3. The Next generation is… - technology transforming media - Content accessible anywhere - people in control Produced by 3 Property of Aegis Media. All rights reserved.
- 4. Next Generation People Property of Aegis Media. All rights reserved.
- 5. 71% of American 8-18 year olds have a TV in Next Generation People their bedroom Produced by 5 Property of Aegis Media. All rights reserved.
- 6. Next US Teens text ten times an hour Generation People Produced by 6 Property of Aegis Media. All rights reserved.
- 7. The average age for US kids to first acquire Next Generation People digital content is seven Produced by 7 Property of Aegis Media. All rights reserved.
- 8. The typical social gamer is a 43 year old Next Generation People woman Produced by 8 Property of Aegis Media. All rights reserved.
- 9. 25% of UK online shoppers are willing to spend Next Generation People £1,000 or more in a single transaction Produced by 9 Property of Aegis Media. All rights reserved.
- 10. Property of Aegis Media. All rights reserved.
- 11. >100m people access Facebook through Next Generation Mobile mobile Produced by 11 Property of Aegis Media. All rights reserved.
- 12. 45 of every 100 mobile internet minutes in the Next Generation Mobile UK are spent on Facebook http://www.flickr.com/photos/11431482@N00/286961074/ Produced by 12 Property of Aegis Media. All rights reserved.
- 13. Mobile payments through Paypal grew Next Generation Mobile nearly sixfold in 2009 http://www.flickr.com/photos/11431482@N00/286961074/ Produced by 13 Property of Aegis Media. All rights reserved.
- 14. Next M&S sell school nametapes through SMS Generation Mobile http://www.flickr.com/photos/11431482@N00/286961074/ Produced by 14 Property of Aegis Media. All rights reserved.
- 15. Next Dockers used Shazam in their latest campaign Generation Mobile Produced by 15 Property of Aegis Media. All rights reserved.
- 16. Next Generation Mobile Property of Aegis Media. All rights reserved.
- 17. Next An estimated 205m TV sets were sold in 2009 Generation Technology http://www.flickr.com/photos/brandonshigeta/527508764/sizes/l/ Produced by 17 Property of Aegis Media. All rights reserved.
- 18. 177,000 tweets were posted in the first Next Generation Technology hour after the iPad announcement http://www.flickr.com/photos/brandonshigeta/527508764/sizes/l/ Produced by 18 Property of Aegis Media. All rights reserved.
- 19. 300,000 iPads were sold in the US on the day Next Generation Technology of release Produced by 19 Property of Aegis Media. All rights reserved.
- 20. Skype has 12% of all international calling Next Generation Technology minutes http://www.flickr.com/photos/brandonshigeta/527508764/sizes/l/ Produced by 20 Property of Aegis Media. All rights reserved.
- 21. Next Memory size compared Generation Technology Produced by 21 Property of Aegis Media. All rights reserved.
- 22. Next Generation Content Next Generation Content Property of Aegis Media. All rights reserved.
- 23. Super Bowl XLIV was the most watched Next Generation Content TV programme ever in America http://www.flickr.com/photos/brandonshigeta/527508764/sizes/l/ Produced by 23 Property of Aegis Media. All rights reserved.
- 24. CBS sold out online ad inventory for this Next Generation Content year’s March Madness Basketball Produced by 24 Property of Aegis Media. All rights reserved.
- 25. Lady Gaga’s ‘Telephone’ music video is heavy on Next Generation Content product placement Produced by 25 Property of Aegis Media. All rights reserved.
- 26. Pepsi’s Refresh Everything site gives Next Generation Content funding to community projects Produced by 26 Property of Aegis Media. All rights reserved.
- 27. Chatroulette was created for fun by a 17 Next Generation Content year old Produced by 27 Property of Aegis Media. All rights reserved.
- 28. Only 17% of top 100 videos on YT are User Next Generation Content Generated Produced by 28 Property of Aegis Media. All rights reserved.
- 29. Next Fourwhere Generation = Foursquare + Google Maps Content Produced by 29 Property of Aegis Media. All rights reserved.
- 30. Next Fiverr is like Etsy, but for services Generation Content Produced by 30 Property of Aegis Media. All rights reserved.
- 31. Next Generation Content Property of Aegis Media. All rights reserved.
- 32. Time spent on social media sites globally Next Generation Social Media rose 82% in 2009 Produced by 32 Property of Aegis Media. All rights reserved.
- 33. There were moretweets per day in January Next Generation Social Media 2010 than in all of September 2008 Produced by 33 Property of Aegis Media. All rights reserved.
- 34. Twitter’s new Promoted Tweets are ads from Next Generation Social Media companies that appear in search results Produced by 34 Property of Aegis Media. All rights reserved.
- 35. But beware sharing your location on sites Next Generation Social Media like Foursquare Produced by 35 Property of Aegis Media. All rights reserved.
- 36. Next Generation Content Property of Aegis Media. All rights reserved.
- 37. Over $5m was raised for Haiti disaster relief Next Generation Effectiveness in less than 24 hours through SMS Produced by 37 Property of Aegis Media. All rights reserved.
- 38. Players of Zynga’s social games donated $1.5m to Next Generation Effectiveness Haiti disaster relief in 5 days Produced by 38 Property of Aegis Media. All rights reserved.
- 39. TV ads in aid of Haiti in the Olympic opening Next Generation Effectiveness ceremony led to an increase in Searches Produced by 39 Property of Aegis Media. All rights reserved.
- 40. The YouTube video David After Dentist has Next Generation Effectiveness generated >$30k for his family Produced by 40 Property of Aegis Media. All rights reserved.
- 41. 690m Valentines gifts were given this year Next Generation Effectiveness on Farmville Produced by 41 Property of Aegis Media. All rights reserved.
- 42. Benetton’s global online model casting Next Generation Effectiveness had over 65,000 entries Produced by 42 Property of Aegis Media. All rights reserved.
- 43. Next Sony sell >£1m worth of Vaios through twitter Generation Effectiveness Produced by 43 Property of Aegis Media. All rights reserved.
- 44. Next Generation Effectiveness @ Produced by Property of Aegis Media. All rights reserved.