Welcome to NextBee media’s online marketing brownbag. We have created this short video as a webinar for businesses in our community that use our software platform for their word of mouth marketing campaigns. We hope everyone involved in the online marketing field finds this introduction helpful. If you have any questions about the content covered in this session or would like to know more about NextBee media and how we can help you get the most from your word of mouth campaigns, then please, feel free to call us at 415 738 8290 or visit us at NextBee.com.
In this presentation we will look at contest giveaways, the cost and time it takes along with tactics and alternatives of running your campaign.
Introduction to contest giveaways Contest giveaways are a great way to create interest in your product or website. Here you can offer prizes in forms of t-shirts to cars, money or vacations. This type of a campaign in comparatively low cost apart from the value of the prize offered. Contests and giveaways are great way to boost leads.
Successful execution You must understand your customers and their interest well and then decide on the type of giveaway you want to offer. Professional planning of your contest is a must to draw visitors. Finally, draw your plan, rules and timeline well and stick to them.
Cost and time frame Blogs and websites can run contests for very little cost, with the only real overhead being the cost of the prize. You can also go through search engines or affiliate networks. It is a proven fact that the shorter a contest the better it performs.
Tips and alternatives Running ongoing contests are a great way to attract continuous traffic on your blog or website. You can collate a good database and keep updating it with increasing participation for future marketing prospects. You will always receive better response with simpler contests. Recommendations from a trusted friend proves of great credence over regular advertising. You can offer prizes to people who refer friends who convert to a sale.
We hope this video has answered key questions you have in mind. Incase you have further questions then please visit us at NextBee.com.
<ul><li>NextBee Media </li></ul><ul><li>Software Platform For Word of Mouth Marketing </li></ul>
<ul><li>Introduction to contest giveaways </li></ul><ul><li>Successful execution </li></ul><ul><li>Cost and time frame </li></ul><ul><li>Tips and tactics </li></ul><ul><li>Alternative contest ideas </li></ul>Outline
<ul><li>Promotional technique to create interest </li></ul><ul><li>Low cost and less time to set up </li></ul><ul><li>Great way to boost visitors </li></ul>Introduction to contest giveaways
<ul><li>Understand your customers and their interests </li></ul><ul><li>Plan the contests well </li></ul><ul><li>Stick to your time line </li></ul>Successful execution
<ul><li>Prize is the only major cost </li></ul><ul><li>Cost can increase/decrease with search engines or affiliate networks </li></ul><ul><li>Shorter the better </li></ul>Cost and time frame