Breaking ice case study

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Net Solutions built the Breaking Ice app for Attaboy Productions, the company behind the concept of Breaking Ice. Breaking Ice is a free social networking and dating app for iOS platform that helps you instantly meet people at the same location where you are, such as a bar, restaurant, coffee shop, party, or sporting event. The app is available in 71 countries and is mainly targeted toward youngsters who are looking to meet new people, on the go.

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Breaking ice case study

  1. 1. Case Study Breaking Ice How Net Solutions helped Attaboy Productions in developing Breaking Ice App, a dating app for iPhone and iPad users Overview Breaking Ice is a free social networking and dating app that helps you instantly meet people at the same location where you are, such as a bar, restaurant, coffee shop, party, or sporting event. The Breaking Ice app is available in 71 countries and is mainly targeted toward youngsters who are looking to meet new people, on the go. For further information, please contact us at presales@netsolutionsindia.com www.netsolutionsindia.com
  2. 2. Case Study THE PROBLEM Attaboy Productions, the company behind the concept of Breaking Ice app, approached Net Solutions to develop a mobile social networking and dating app based on Apple iOS platform. The app would allow users to connect with new people around them, not miles or states away. However, there is also an "x country" setting in the Search Criteria page that allows travelling users to set up a date before getting to their destination. THE CHALLENGE Admin panel Geo tagging and profile search the app and configure settings, such as adding and The basic concept behind Breaking Ice app was to make new connections, find people who match your likes and dislikes. Therefore, A comprehensive admin panel was required to manage deleting prohibited messages. The app had a user-friendly interface, so the backend functionality also had to be simple to ensure smooth admin operations. intuitive profile search functionality was needed so that search parameters set by users can Privacy and spam match with user profiles available in the Making a highly secure app was the priority of Attaboy Breaking Ice network. Productions. Being a social networking app, Attaboy team was well aware of the possible vulnerabilities In addition, the app had to be able to determine the exact location of the user and tag them based on their location. This was the key feature associated with such apps. Hence they wanted the privacy and security features to be foolproof. of Breaking Ice because the app was meant to Memory crashes connect people that are in close proximity to Memory crash is one of the most common issues found each other. Of course users also have the option in any mobile app, which arises because of fixed amount to make their location invisible if they so desire. of physical memory and limited battery life of handheld Their profiles will still appear on other users' devices. It also affects overall performance of the app. Search, but their relative distance and location Attaboy Productions wanted to overcome this issue in is cloaked. Breaking Ice app. For further information, please contact us at presales@netsolutionsindia.com www.netsolutionsindia.com
  3. 3. Case Study THE SOLUTION prohibited words listed in the admin settings, the Privacy and spam control administrator gets a push notification automatically. The Breaking Ice app was customized in such a Implementation of geo location tagging way that if the prohibited words are used in the The GPS capabilities of the device running the messages more than twice, the app automatically app are used to fetch the user's current latitude and longitude, which are then used to update user's location on the server. Similar profiles are then filtered on the basis of searched criteria. The filtered and selected profiles are then sent sends a warning message and temporarily blocks the user. If the number of prohibited words reaches 5, the user is blocked permanently, and re-installation of the application on that particular device is automatically prevented. push notification is used for sending and Automatic Reference Count (ARC) for better memory management receiving messages. In order to avoid the memory crash issues to the user looking for friends nearby. Apple's associated with mobile devices, Automatic PHP-based, user-friendly admin panel Reference Count (ARC) technique was used. It A PHP-based admin panel was built at the allows memory management a lot simpler by backend to manage the app. The admin panel assigning memory management tasks to the provides the option to block prohibited words compiler, and provides a significant performance manually. Whenever any app user uses the increase as well. For further information, please contact us at presales@netsolutionsindia.com www.netsolutionsindia.com
  4. 4. Case Study THE RESULT Unique dating experience The Breaking Ice app uses a special algorithm, The biggest benefit of the Breaking Ice app is that which allows it to not only block any user sending users not only get notified when people in their network are located within a radius of X miles of their own location, but they also discover the spam messages, but also deny any attempts of re-installation on that particular user’s device. This helps keep spammers out of the Breaking Ice exact location of those people. app network. This is especially helpful in scenarios like dating, Easy backend configurations where a user need to know the exact location of The admin panel of the app was developed in the person whom he/she wants to date. such a way that there are provisions to configure app settings both automatically and manually. Spam-free experience Spamming is a major concern of most social app App management was made easier which helped reduce the workload of admin users. users and they usually refrain from using or installing apps that fail in controlling spam or profanity. However, Attaboy Productions was very particular about spamming and they delivered a spam-free app. For further information, please contact us at presales@netsolutionsindia.com www.netsolutionsindia.com

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