NetApp FAS2200 Series Portfolio

Account Supervisor at Voce Communications, a Porter Novelli Company
Mar. 20, 2013
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
NetApp FAS2200 Series Portfolio
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NetApp FAS2200 Series Portfolio

Editor's Notes

  1. Goal of Slide: IT Infrastructure is evolvingKey Points:In a traditional infrastructure, servers, networking, and storage are dedicated to an application and its users. To roll out a new application, you must purchase and deploy new hardware and infrastructure. It cantake months to get a new application up and running. And once the application is rolled out, it can be hard to share resources. It is almost impossible to reallocate stranded excess capacity and horsepowerto differentuses.Server virtualization allows you to share a single server resourceacross multiple applications and clients. Most servers are underutilized, so if you can run multiple apps on the same server, you can reduce your server footprint, drive up utilization, and save a lot of money and manpower. By decoupling applications from the hardware, virtualization allows you to move applications from server to server for load balancing, move them from data center to data center for disaster recovery, and move them into the cloud and back out of the cloud for increased capacityand flexibility while lowering cost. Server virtualization shortens the time it takesto deploy new applications. However, without a storage infrastructure that provides thesame level of flexibility and efficiency, the savings you achieve by virtualizing servers can by consumed by the additional complexity that virtualized servers create for the storage infrastructure. NetApp is a proven leader in storage virtualization. In fact,NetApp provides virtualization capabilities at every level of the storage hierarchy in all NetApp storage platforms.The NetApp architecture, its partnerships, and its dedication to customer success make NetApp a leader in shared storage infrastructures.Transition:You can start anywhere, and feel confident you’re laying a future-ready foundation.
  2. Goal of Slide: The NetApp Systems Portfolio is truly unifiedKey Points: Unified storage architecture is much more than support for multiple protocols on a single storage array. In most environments of scale, it is uncommon to run multiple protocols on the same box. The real benefits of unified storage are at an architecture level, not at a box level. The big question is how to achieve the lowest cost profile while meeting the SLAs for a particular workload or mix of workloads. For example: Why buy more than you need? The ability to grow and scale from low-end to high-end systems on the same architecture means that you don't have to take a "rip-and-replace' approach to one of the most costly parts of your IT operations - the process and skills sets required to deliver IT services to your users. How can NetApp help you benefit from our IT efficiencies if you already have an investment in a different storage infrastructure?Our ability to virtualize existing SAN systems with V-Series enables you to achieve the benefits of standardization, data protection, and storage efficiency even if you are currently running EMC, HDS, or HP storage systems.How can you achieve different cost-performance profiles in the same architecture? NetApp enables what some people refer to as "tierless storage" through the use of flash assist technologies or caching techniques to achieve high performance with low-costs drives. A unified architecture means that you don't need to take a rip-and-replace approach when you need more I/O or, more likely, a mix of I/O and cost profiles for different applications and storage needs.Standardization helps to drive cost reduction: If you have fewer architectures, you can be more efficient and more flexible. You can increase storage utilization by using a single architecture rather than a multi-array approach that requires you to break it up into smaller pieces. The ability to handle multiple workloads and deploy multiple technology options across a single architecture provides you with the flexibility to deal with change. Whatever storage requirements you may have today, they will likely change again in the next 12 - 18 months.These are all varying aspects of unified architecture. If you can deliver a unified set of tools, a unified set of processes, the same way of doing disaster recovery and backup and provisioning and management and maintenance, then you begin to see massive benefits in terms of complexity reduction. Complexity reduction quickly translates into cost reduction.
  3. Start Right – Don’t settle Consolidate application, database, file, and virtualization storage, thus eliminating individual DAS, SAN, and NAS/file servers resulting in:Improved storage utilization of up to 60%. Cost savings that can be redirected to meet other IT critical needsFull complement of efficiency features for a virtualized environment - Unlike our competitors, NetApp offers a full complement efficiency and data protection features with every product we sell. As an example, all of NetApp’s block level; primary and secondary efficiency capabilities are provided in our entry-level systems.
  4. Customerstypically have limited budgets and are looking for something affordable and simple. Unfortunately some end up purchasing the lowest-priced system that seems like the best deal at the time and end up sacrificing efficiency features in order to meet their budget. But by jumping at that the first deal customers don’t end up making the smartest decision for their business. Start RightWith NetApp storage, customers don’t have to trade price for capabilities. NetApp offers full value, no compromise solutions that fit any budget (under $7500 USD). Our storage allows customers to maximize storage savings and reduce ongoing operational expenditures at the same timeKeep it simpleNetApp products and solutions are simple to use from setup to all points along the management path. They are perfect for customer environments with limited IT resources and for those without storage expertise. Our solutions are designed to minimize the impact on midsize business IT resources.Grow SmartNetApp has designed our products and solutions around an infrastructure that lets customers start with what they need now at aggressive pricing. As their business and IT needs evolve, our systems allow hem to turn on software and add on hardware as they need it. With NetApp, customers can get exactly what they need only when they need it
  5. Goal of slide: Show the features of new FAS2220Key PointsThe new FAS2220 will fill the FAS2020’s place as the entry-level offering for midsize business and distributed enterprise. Starting at under $8000 it is positioned to offer a very competitive system at an affordable price. So what is new with the FAS2220?Significant performance boost over the FAS2040, updated processor and memory on the system. Support for NetApp Flash Pools extends the Virtual Storage Tier approach and provides performance and efficiency gains through a combination of solid-state drives and high capacity SATA drives.The FAS2220 follows the same simple product structure as introduced with the FAS2240, in order to provide even more value in the price of the system
  6. Goal of Slide: Highlight the features of the recently released FAS2240Key Points:The FAS2240 is our new, more powerful, high-end entry-level system. It comes in a 4U as well as a 2U configuration to fit the restrictions of performance-demanding, space-sensitive environments. Even more value is packed into this system with the inclusion of Data ONTAP Essentials and all supported protocols at no extra cost. The 2240 boasts several built-in investment protection features, like the ability to transform it into a disk shelf with future infrastructure upgrades, scalability of up to 24 drives, and flexible I/O configurations. The FAS2240 is offered in easy-to-order system bundles at a very competitive price.
  7. Goal of Slide: Provide more detail as to what is included in the base 2200 systems and DOT Essentials.Key Points:As mentioned, all FAS2200 Series systems come equipped with all supportedprotocols and Data ONTAP Essentials at no extra cost. Key features and technologies found in Data ONTAP Essentials include:Simplified performance optimization with FlexShare®Industry leading storage efficiency through deduplication, thin provisioning, compression, NetApp Snapshot™ copies, and RAID-DP®Simplified management across the board with the OnCommand® Management Software. This includes System Manager and Operations Manager for optimizing day to day performance, Provisioning Manager to streamline storage provisioning, and Protection Manager to help secure business critical dataIncreased availability: RAID-DP, Snapshot, DSM/MPIO, SyncMirror®, and Open Systems SnapVault®The ability to provide secure multi-tenancy with MultiStore®
  8. Goal of Slide: Detail the software structure of the new FAS2200 SeriesKey Points:Let’s take a look at the included and optional software for the FAS2200 systems:The FAS2200 systems include all supported data protocol licenses at no additional cost. They now come standard with Data ONTAP Essentials, the same software structure as our mid-level 3200 and high-end 6200 systems. In addition to the features included with Data ONTAP Base, Data ONTAP Essentials also automates management via the OnCommand Management Software and adds secure multi-tenancy features with MultiStore. Customers can add additional software as easily as turning on a license, with the option to purchase enhanced capabilities one-by-one or as a complete bundle.
  9. Goal of Slide: Show the key messaging and value propositions for the new FAS2200 product line. We continue the Smart Decisions are Built on NetApp messaging framework of Start Right, Keep It Simple, grow Smart – targeted at midsize business customers.Key Points: Emphasize the main areas of value for the FAS2200: Start Right, Keep It Simple, Grow SmartCustomers today are looking for solutions that are powerful but affordable, simple to use, and will also allow them to grow when their business needs require it. NetApp has unique value in each one of these areas.
  10. Flash Accel is NetApp software technology for server level caching. The beauty of Flash Accel is that it enables NetApp customers to increase their application performance with minimal investment, in fact, it’s a free software download. Flash Accel is hardware agnostic, so it can use any PCI-e flash card or SSDdrive installed at the server level. And our testing shows that it can improve application latency by 90% with throughput increases of 80%. And since the hottest reads are serviced now by the server cache, there’s a significant IOPS efficiency benefit for the backend storage system.As this slide indicates, Flash Accel, in its first release is for VmwareVsphere and Windows environments.
  11. Goal of Slide: To reinforce three significant benefits of Virtual Storage Tiering in the Smart Decisions message framework of Start Right, Keep It Simple, Grow Smart – targeted at midsize business customers.Start Right: VST enables SATA as a primary storage tier. In fact VST (FLASH + SATA) has proven to deliver the equivalent or better performance than FC or SAS only configurations, using fewer spindles and at a much lower cost. Fewer spindles mean less power and cooling costs and a smaller footprint consuming less expensive, data center space. VST is one of the few approaches that supports storage efficiency technologies such as thin provisioning and data de-duplication. This feature alone delivers significant efficiencies and hence savings within the storage hierarchy,VST supports unified storage, SAN and NAS. This means that if you have a unified environment you only need one tiering solution VST. Other solutions tend to be SAN or NAS specific.Keep It Simple:Simple install and management through System Manager, works out of the box – which is perfect for midsize customers who don’t have storage expertise in house.Grow Smart: Scale by adding SSDs for performance. Add SSD to existing aggregates and manage easily through System Manager.
  12. Start Right: How to position the enhanced NetApp Midsize Business portfolio.The FAS3210 offers higher availability and scale to span from the high-end Midsize Business to into the enterprise. FAS3210 is configured to run MetroCluster so larger Midsize Businesses that demand high-availability can get it. It is also compatible with Flash Cache to really accelerate customer applications in busy environments. The 3210 also supports 3rd party stories with V-series. Configurations for this model are flexible to meet the needs of complex environments and deployments.The FAS2240 has the best density and price-performance ratios in the Midsize Business market. With its 64-bit dual core processors from Intel it is configured to handle the demands of multiple, larger workloads. Built in flexible I/O configurations and disk shelf conversion enable unrivaled investment protection as business needs evolve. This model is priced to sell for the channel at under $16,000.The FAS2040 is our most popular entry system, and offers the best value available to smaller Midsize businesses. As a no compromise solution, it comes in easy to order configurations starting under $7,500.
  13. Goal of Slide: Communicate value of Insight Balance and how to positionKey Points:The recently acquired Akorri BalancePoint product is now included in the new OnCommand Insight family as Insight Balance. Add to your storage and virtualization deals to help customers manage the performance and capacity of their dynamic shared infrastructure. What problems does it solve: Visibility in Share Infrastructure What do we have? where is it? How does infrastructure map to applicationsPredictability & PerformanceWhere is the bottleneck – at the application, VM, host or storage?Do I have misaligned LUNs and VMDK partitions?Can I add more VMs without impacting performance? Where to optimize and tune?Capacity ManagementCan I reclaim memory, CPU or storage?How can I better balance loads?When will I run out?Insight Balance is fundamental to understanding the health of your virtual and cloud infrastructure. Using sophisticated analytics Insight Balance helps you understand your performance capacity, predict bottlenecks and trouble shoot the root cause of performance problems.Using Key Performance Indicators which are a composite of multiple metrics Insight Balance gives you information on response time, performance health and disk utilization. Not only will it detect potential problems but alert you to the causes and suggest remediation actions.Most of the competitive products provide only metering where Insight Balance goes beyond and gives you actionable information. The benefits of Insight Balance are quickly realized. For example the ability to detect VM block misalignment across LUNs is a very popular feature that makes Insight Balance instantly valued.Predictive capabilities include: identifying VM workloads which are competing for resources (bullies) and those which are experiencing slow downs (victims) and the business impact of their ‘relationship’, before problems occur.
  14. NetApp works hand in hand with key infrastructure and application providers, including VMware, Microsoft, and Citrix—as well asBrocade, Cisco, and SAP—so that you get every bit of value from your applications. This jointeffort makes it possible for you to roll out new capabilities in record time.