SEO today, gone tomorrow


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An article about how some SEO tactics have short lived benefits. Hire Neogain to run your search engine optimisation campaigns.

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SEO today, gone tomorrow

  1. 1. <ul><li>SEO today, gone tomorrow </li></ul><ul><li>This search engine optimisation article is about SEO techniques that are not ‘sticky’, instead SEO benefits / juice often disappearing quickly, else possibly in the near future. </li></ul><ul><li>This article will discuss SEO techniques both high quality and some….well lacking.? </li></ul>
  2. 2. <ul><li>A high search engine placement for many isn’t just a nice to have, but the vital element that means their website, and thus their business continues to exist. </li></ul><ul><li>For many a high search engine ranking equals visitors, and thus ad clicks, purchases or referrals. </li></ul><ul><li>So in an effort to keep the visitor numbers flowing, SEO isn’t just an internet ‘nice to have’, but a ‘must have’. </li></ul>
  3. 3. <ul><li>All around the world people tackle search engine placement in different ways, using techniques called black, grey and white hat. Basically what is potentially a search engine ban, risky or deemed acceptable good practice. </li></ul><ul><li>The potential rewards, often for little monetary value can lead people to take risks, that are not worth a delisting. However as mentioned at the beginning of the article we are going to look more in this article at SEO techniques that are not ‘sticky’. </li></ul>
  4. 4. <ul><li>So what do we deem not sticky? </li></ul><ul><li>Forum profile links on highly moderated forums, which can be added one minute and gone shortly after. </li></ul><ul><li>Many people think a workaround is to create a profile that is blank and leave it to mature, then come back later, and sure it can work, but moderators will be on the look out for those tactics. </li></ul>
  5. 5. <ul><li>After all external links can impact the SEO of a forum, so unnecessary links, from inactive profiles that were obviously setup for a backlink or two, could be removed. </li></ul><ul><li>Blog commenting is another area which can have little ROI. If you are paying someone to produce nonsense blog comments, then only to have a high percentage removed, what return on investment is that? </li></ul>
  6. 6. <ul><li>Another technique that has reduced SEO value is posting duplicate content, especially PLR articles. </li></ul><ul><li>More and more blog owners are becoming aware of duplicate content penalties, so a guest article live one minute which is duplicate content, could be removed soon. </li></ul><ul><li>How can they check? Manually at time of submission and later using free services. </li></ul>
  7. 7. <ul><li>There is a balance to be achieved to maximise the return on investment when rolling out a SEO campaign. </li></ul><ul><li>Spending too much on SEO can wipe out returns, spending too little on suspect activities can lead you into dangerous waters. </li></ul><ul><li>Using the right techniques that benefit your website and keep it listed, is best. </li></ul>
  8. 8. <ul><li>For UK search engine optimisation services , </li></ul><ul><li>please hire Neogain. </li></ul>