NATURA´SESSENCE Who we are Natura is a brand of Brazilian origin, born of the passions by cosmetics and relations present in six countries of Latin America and in France. In Brazil, we are the industry leader in the market of cosmetics, fragrance and toiletries, as well as the direct selling industry.
REASON FOR BEINGOur Reason for Being is to createand sell products and services thatpromote well-being/ being-wellWELL-BEINGis the harmonious, pleasantrelationship of a person with oneself,with one’s bodyBEING-WELLis the empathetic, successful, andgratifying relationship of a personwith others, with nature and withthe whole
BELIEFSLife is a chain of relationships nothing in The greater the diversity, the graterthe universe exists alone everything is the wealth and vitality of the wholeinterdependent. system.It is our belief that the appreciation The search for beauty, whichof the importance of relationships is the genuine aspiration of everyis the foundation of an enormous human human being, must be free ofrevolution in the search for peace, solidarity preconceived ideas and manipulation.and life in allof its manifestations.The continuous search for improvement The company, a living organism, is apromotes the development of individuals, dynamic setorganizations, and society. of relationships. Its value and longevity are connected to its ability toCommitment to the truth. contribute to the evolution of society and it sustainable development.
VALUE PROPOSITION Attractive market with differentiated growth profile Corporate behavior Brand Essence Channel Products Delivery of “Triple Bottom Line”:Economic Social Environmental Strong cash flow generation Wealth creation to consultants Carbon neutral operations Attractive growth and R$ 70 millions invested in CSR1 Utilization of refill packages profitability Benefits extended to extractives Sustainable extraction Consistent dividend payments communities Use of recycled and recyclabe materials 1 Corporate and Social Responsibility
Where we are FranceNational OperationNatura Consultants 1.179.000International OperationNatura Consultants 256.000 Mexico Colombia Peru Brazil Chile Argentina 7
Achievements and Innovation_ We have 47% of Brand Preference in Brazil and we areamong the top three preferred brand in Argentina andPeru, besides our great acceptation in the other countrieswe operate._ We are the market leader in the Cosmetic, Fragranceand Toiletries Industry with 24% of the market share inBrazil._ We are carbon free since 2007_ Our products are developed by a Sustainable use ofBrazilian Biodiversity and have functional, emotional andphilosophical Benefits.
Corporate Behaviour_ World’s 8th Most Innovative Company – ForbesMagazine_ Brazil’s Most Admired Company for 3dr straight year –Carta Capital_ World’s Most Ethical Companies, 1st place in Health andBeauty category – Ethisphere_ World’s 2nd Most Sustainable Company – CorporateKnights Inc., Innovest Strategic Value Advisors, Asset 4and Bloomberg_ Top Companies for Shareholders, Market cap over 15billion, 1st place for second straight year – Capital Aberto
U N IQ U E BU SIN ESS MO D EL – PRO C ESS SO C IA L /EN VIRO N MEN TA L RESPO N SA BILITYT RA D ITIO N A L SEN SO RIA L KN O W L ED G E G REEN TEC H N O LO G Y
UNIQUE BUSINESS MODEL – PROCESS SOCIAL/ENVIRONMENTAL RESPONSABILITY Make resources return to Give voice to knowledge and where it was originated, traditions that connect men contributing with biodiversity to nature. preservation, giving value to traditional knowledge and cultural manifestations.TRADITIONAL KNOWLEDGE SENSORIAL Transform knowledge into Create products with a technologies with meaning, products less/minimum that inspire and environmental impact. carry a message. GREEN TECHNOLOGY
Our Amenities Brazilian Nut l Castanha • Nutrition • Captivating • Care • Embracing • Comfort • Home • Protection
Passion FruitGrown in the Brazilian Amazon,yellow Passion Fruit is a beautifulcreeper plant with cite little yellowflowers. The oil extracted from itsroot and stem is a super vitamincocktail to protect dry skin.
CacauKeeper of soft skin for centuriesOf all the magical trees found inthe Brazilian Amazon one of themost incredible is the Cacautree. Oil of the cacao butter is ayellowish white solid with a mildchocolate aroma and taste. It’soften used as an ingredient insoaps and lotion to soften andprotect chapped hands and lips.Melting at body temperature sothat it is readily absorbed into theskin.
Portifolio Passion Fruit: Shampoo 30ml Conditioner 30ml Body Lotion 30g Bar Soap 25g Bar Soap 50g Foaming Bath Soap 30ml Three Phase Oil 30ml Cacau: Shampoo 30ml Conditioner 30ml Body Lotion 30g Bar Soap 25g Bar Soap 50g Hand Cream 10g