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Tech Talk: How in house marketplaces empower retailers and brands-pf_tech_chvala

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Tech Talk: How in house marketplaces empower retailers and brands-pftech_chvala

Published in: Retail
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Tech Talk: How in house marketplaces empower retailers and brands-pf_tech_chvala

  1. 1. How in-house marketplaces empower retailers and brands Tony Chvala, COO & CMO, PFTech
  2. 2. How In-House Marketplaces Empower Retailers & Brands © 2017 PFTECH Tony Chvala Chief Operating Officer Chief Marketing Officer www.PFTech.co
  3. 3. *www.digitalcommerce360.com Marketplaces are Winning 64% of consumers start by searching on a marketplace, followed by favorite website 50% of online global retail sales from Marketplaces Amazon accounts for 80% of e-commerce growth for publicly traded web retailers 3P Sellers are outpacing Amazon 1P sales © 2017 PFTECH
  4. 4. Consolidation: Assortment Matters © 2017 PFTECH
  5. 5. PFTech Module Solutions  Data Ingestion & Facet Optimization through the Bulklister Module  Merchant Onboarding & Management Module  Order Management Module  Enterprise Synchronization Module (Syndication)  Marketplace “Curated Aisle”  Includes PFTechs’ 13MM+ products and 1300+ merchants Enterprise software solutions that enable online retailers, marketing agencies, brands, and merchants to maximize their profitability and growth Today’s eCommerce Challenges  Uploading large amounts of data at scale & Optimizing for your site  Enable partners to manage and upload information to your platform  Maximizing your inventory levels and sales through various online channels  Syndicating large data catalogs to consumer shopping engines, affiliates, and 3rd party marketplaces  Growth through expanding your product assortment without taking an inventory position © 2017 PFTECH
  6. 6. Middleware Data  Retailer  Distribution PRODUCT PRICING & AVAILABILITY CHECKOUT FULFILLMENT © 2017 PFTECH
  7. 7. Retailer Vendor 3PL Publisher © 2017 PFTECH
  8. 8. IN A NOT-SO-DISTANT FUTURE: Brand-Owned Marketplaces © 2017 PFTECH
  9. 9. Tony Chvala Chief Operating Officer Chief Marketing Officer www.PFTech.co © 2017 PFTECH

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