Introduction to Government 2.0


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A presentation delivered to the Australian Government Department of Education, Employment and Workplace Relations.

Published in: Technology, Design
  • Good point, thanks - those would probably also be appropriate on slide 19 regarding applying the User Experience Design (UxD) body of knowledge to Gov 2.0 policy and service delivery design.
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  • Hi Nathanael - great preso. I'd suggest 'Contextual inquiry' and 'User testing' (although the latter might also fall into the 'Online' category as well) might be added to the list of offline points on slide 12 - both can provide significant insights that can benefit citizens and government.
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Introduction to Government 2.0

  1. 1. Introduction to Government 2.0 Nathanael Boehm,
  2. 2. <ul><li>e-Government: “… the use of information and communication technology to provide and improve government services, transactions and interactions with citizens ” – Wikipedia </li></ul><ul><ul><li>Lodging tax returns, paying your vehicle registration and lodging tender responses online. </li></ul></ul><ul><ul><li>e-Government is not Government 2.0 </li></ul></ul>What is Government 2.0?
  3. 3. <ul><li>1.0 </li></ul><ul><li>Aloof </li></ul><ul><li>Bureaucratic </li></ul><ul><li>Risk-averse </li></ul><ul><li>Policy-focussed </li></ul><ul><li>Strategic </li></ul><ul><li>Top-down </li></ul><ul><li>Controlling </li></ul>2.0 Engaging Open Risk-taking Citizen-centred Pragmatic Collaborative Sharing What is Government 2.0?
  4. 4. Do we need to go down this path? <ul><li>“ Well yes, because it will happen in any event. Things are not the same as they were when our current systems of government and public administration were developed. A changed environment inevitably forces changes on those who live in it; either that, or it weeds them out ” </li></ul><ul><li>– Lynelle Briggs, APS Commissioner </li></ul>
  5. 5. Public sector reform <ul><li>“ Endowing citizens with a voice to articulate their values and their preferences in relation to the issues that most effect them will likely remain a central tenet of any public sector reform in the 21st century ” </li></ul><ul><li>– Jocelyne Bourgon, PC, OC </li></ul>
  6. 6. A greater voice <ul><li>Social Inclusion Principles for Australia </li></ul><ul><li>Principle 4 : A greater voice, combined with greater responsibility </li></ul><ul><li>“ Providing opportunities for citizens and communities to identify their needs and give feedback about the design and delivery of policies and programs will be important ”. </li></ul>
  7. 7. The goal <ul><li>“ The ultimate goal of citizen centred service is one in which the Government would come to be regarded as approachable , services would be easy to locate and understand , and citizens would be able to choose from a range of service models based on their particular needs ” </li></ul><ul><li>– Lynelle Briggs, APS Commissioner </li></ul>
  8. 8. Power shift
  9. 9. Power shift <ul><li>“ It is important to recognise that a shift in power is at the heart of citizen centred thinking and, as we all know, a shift in power is not often willingly ceded or comfortably managed ” </li></ul><ul><li>– Lynelle Briggs, APS Commissioner </li></ul>
  10. 10. Engagement and Consultation <ul><li>Benefit to business: </li></ul><ul><ul><li>Informed decision-making </li></ul></ul><ul><ul><li>Validation of service design and delivery </li></ul></ul><ul><ul><li>Gauge sentiment </li></ul></ul><ul><ul><li>Community involvement and buy-in </li></ul></ul><ul><ul><li>Generate debate and new ideas </li></ul></ul><ul><ul><li>Social inclusion </li></ul></ul><ul><ul><li>Distribution of responsibility </li></ul></ul>
  11. 11. Engagement and Consultation <ul><li>Benefit to citizens: </li></ul><ul><ul><li>Influence policy and service design </li></ul></ul><ul><ul><li>Negotiation power </li></ul></ul><ul><ul><li>Assurance of relevance and usefulness </li></ul></ul><ul><ul><li>Empowerment </li></ul></ul><ul><ul><li>Opportunity to extend information & services </li></ul></ul><ul><ul><li>Satisfying partnership </li></ul></ul><ul><ul><li>Confidence in dealing with government </li></ul></ul>
  12. 12. Engagement and Consultation <ul><li>How? </li></ul><ul><ul><li>Internet: </li></ul></ul><ul><ul><ul><li>Forums </li></ul></ul></ul><ul><ul><ul><li>Blogs </li></ul></ul></ul><ul><ul><ul><li>Wikis </li></ul></ul></ul><ul><ul><ul><li>Social networks </li></ul></ul></ul><ul><ul><ul><li>Social media </li></ul></ul></ul><ul><ul><li>Offline: </li></ul></ul><ul><ul><ul><li>Focus groups </li></ul></ul></ul><ul><ul><ul><li>Interviews </li></ul></ul></ul>
  13. 13. Social Media <ul><ul><li>Two-way collaborative, open, engagement with consumer-generated media instead of traditional push, one-way broadcast media. </li></ul></ul><ul><ul><li>Acknowledging that you no longer have control over the perception of your brand and need to engage with the larger community, especially online social networks. </li></ul></ul><ul><ul><li>You will be respected for engaging, however insincerity and spin will not be tolerated. </li></ul></ul>
  14. 14. Tools <ul><ul><li>Blogs </li></ul></ul><ul><ul><li>Facebook </li></ul></ul><ul><ul><li>MySpace </li></ul></ul><ul><ul><li>Twitter </li></ul></ul><ul><ul><li>FriendFeed </li></ul></ul><ul><ul><li>YouTube </li></ul></ul><ul><ul><li>LinkedIn </li></ul></ul><ul><ul><li>Vimeo </li></ul></ul><ul><ul><li> </li></ul></ul><ul><ul><li>Ning </li></ul></ul><ul><ul><li>Tumblr </li></ul></ul><ul><ul><li>Delicious </li></ul></ul><ul><ul><li>StumbleUpon </li></ul></ul><ul><ul><li>Digg </li></ul></ul><ul><ul><li>Flickr </li></ul></ul><ul><ul><li>DOPPLR </li></ul></ul><ul><ul><li>… and more </li></ul></ul>
  15. 15. Technological change <ul><li>“ The convergence of broadband and Web 2.0 technologies is transforming the way people use the internet to communicate and interact. </li></ul><ul><li>As people embrace the interactive internet they expect to be able to interact with the Australian Government using these new technologies ” </li></ul><ul><li>– Consulting with Government Online, AGIMO </li></ul>
  16. 16. Technology isn’t the answer <ul><li>“ Even though we know that the internet is the most popular method of contact with government, we can’t rely solely on the internet for service delivery” </li></ul><ul><li>– Lynelle Briggs, APS Commissioner </li></ul>
  17. 17. Open data <ul><ul><li>Making public-sector information freely available “ will promote great social benefits, not least the immense potential for innovative new products and services to be developed ” – Alan Noble, head of engineering at Google Australia/NZ and member of Government 2.0 Task Force </li></ul></ul><ul><ul><li>Accountability: Federal IT Dashboard (US) </li></ul></ul>
  18. 18. Creative Commons <ul><li>What is it? </li></ul><ul><ul><li>Range of IP licensing </li></ul></ul><ul><ul><li>Relaxes the standard “All rights reserved” </li></ul></ul><ul><ul><li>Enables expansion, extension, collaboration, innovation, remixing & on-sharing by others </li></ul></ul>
  19. 19. User Experience Design <ul><li>What we can learn from this profession: </li></ul><ul><ul><li>Modeling </li></ul></ul><ul><ul><li>Design principles (not UI/visual) </li></ul></ul><ul><ul><li>User engagement </li></ul></ul><ul><ul><li>Usability testing </li></ul></ul><ul><ul><li>… and apply them to government service delivery design and implementation. </li></ul></ul>
  20. 20. Public Sphere <ul><ul><li>“ The public sphere is an area in social life where people can get together and freely discuss and identify societal problems, and through that discussion influence political action ” – Wikipedia </li></ul></ul><ul><ul><li>Public Sphere in Australia organised by Senator Kate Lundy’s office. </li></ul></ul><ul><ul><li>Public Sphere #2 held 22 June; topic “Government 2.0: Policy and Practice. </li></ul></ul>
  21. 21. Government 2.0 Task Force <ul><ul><li>Government 2.0 Task Force announced by Minister Tanner and Special Minister Ludwig at Public Sphere #2. </li></ul></ul><ul><ul><li>Terms of reference: </li></ul></ul><ul><ul><ul><li>make government information more accessible and usable </li></ul></ul></ul><ul><ul><ul><li>make government more consultative, participatory and transparent </li></ul></ul></ul><ul><ul><ul><li>build a culture of online innovation within Government </li></ul></ul></ul><ul><ul><ul><li>promote collaboration across agencies with respect to online and information initiatives </li></ul></ul></ul>
  22. 22. Release early. Release often.