Front cover

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Front cover

  1. 1. Masthead House colours (white, green and red) Skyline Box out Central Image Headline Date line Barcode Cover lines Box out
  2. 2. Masthead House colours (red and white) Skyline Box out Central Image By line Headline Date line Barcode Cover lines Buzzwords Lure Slogan
  3. 3.  Cover Lines and Main Cover Line: This gives the reader a quick overview of what’s in the magazine.  Strapline/Skyline: This always appears at the top of a magazine.  Slogan: This helps to create the brand identity of a magazine.  Lure: This catches the readers attention and makes them want to buy the magazine.  House Colours: These are very important for the brand identity of a magazine as they make the magazine recognizable from a distance.  Masthead: This is also extremely important to the brand identity as this will appear on every cover.  Headline: This shows the main feature in the magazine.  Central Image: The central image has to be striking as it will be the first thing the readers see. Most magazines use direct address on a front cover image.  Buzzwords: These are words such as ‘exclusive’ and ‘free gift’ which make an audience want to buy the magazine to see these exclusive interviews or get the freebies inside.  Textboxes/box-outs: These make the front cover more interesting so it’s not just an image and text. It also draws the attention to this part.  Dateline: These usually include the date, issue number and website.  Bar Code: Every magazine has a barcode on the front but it doesn’t get in the way of the main features of the page.  Anchorage Text: These provide a link between the image and magazine so that the reader knows who the person or band in the image is.

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