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Music Industry Presentation March 08

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Music Industry Presentation March 08

  1. 1. Karl Wilding & Megan Griffith NCVO Third Sector Foresight email: [email_address] email: [email_address] www.3s4.org.uk New models for income generation? Challenges for the Third Sector
  2. 2. Structure <ul><li>Background </li></ul><ul><li>How has the environment already changed? </li></ul><ul><li>Five strategic opportunities </li></ul><ul><li>What will you be doing in 5 years time? </li></ul>
  3. 3. Background <ul><li>The sector: </li></ul><ul><li>Sustainability is elusive: IP seen as part of the solution? </li></ul><ul><li>Strategic use of ICT a known skills gap </li></ul><ul><li>Majority of sector’s income earned </li></ul><ul><li>More broadly: </li></ul><ul><li>Digital natives </li></ul><ul><li>Media consumption habits changing </li></ul><ul><li>Constantly rising expectations </li></ul><ul><li>Web challenges business models </li></ul>
  4. 4. The web is making niche content potentially more profitable
  5. 5. Users are the distribution mechanism of the future
  6. 6. Stop focussing on the physical format? http://www.getusb.info/category/usb-music-album/
  7. 7. Innovation in pricing
  8. 8. Giving (it away) is good
  9. 9. What will you be doing in 5 years? The future is already here…its just unevenly distributed
  10. 10. The last word

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