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Challenges _ Opportunities in Pharmaceutical Sales.pptx

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Challenges _ Opportunities in Pharmaceutical Sales.pptx

  1. 1. 1. KNOW YOUR TARGET CUSTOMER First challenge is knowing your target customer, If you don’t know your customer, it will hinder your ability to meet sales targets.
  2. 2. 2. HOW TO GET PAST YOUR FIRST “NO” Sooner or later you are going to be met with your first NO. Don’t let this mental-battle exhaust you. Be realistic about your expectations and take it as part of the sales process.
  3. 3. 3. FIND MOTIVATION IN MENTORSHIP Experienced Person in Pharmaceutical Industry. Experienced Person in other Industry. Successful business person in other profession. Adopt your mentor’s best practices.
  4. 4. 4. MEETING YOUR SALES TARGET  Know your customers well.  Measure your relationship with current and potential customers.
  5. 5. 5. COMMUNICATING WITH POTENTIAL CUSTOMERS Pin point your customer’s personality. Listen patiently to know what they need from you. Focus on building relationships rather focusing only on pitching products.
  6. 6. 1. DUE TO INCREASE IN COMPETITION. 2. SAME COMPANY REPRESENTATIVES PRESENTING SIMILAR PRODUCTS.
  7. 7.  Sales force happened to be the most effective communicating channel with Clients. However, Post covid-19, faced with restrictions need to find more effective and efficient communication channels.

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