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In episode twenty-seven of the podcast, Adam Pascarella speaks with Dr. Murray Nossel, a storytelling expert, co-founder of Narativ, and author of Powered By Storytelling: Excavate, Craft, and Present Stories to Transform Business Communication. The interview begins with Murray sharing his origin story, how he became obsessed with storytelling, and why listening is so critical for effective storytelling (02:08 – 19:34). Adam and Murray then discuss Murray’s career in film and on the stage, and the storytelling insights that we can gather from his experiences (19:35 – 22:08). The conversation then turns to how storytellers can connect with an audience (22:09 – 27:18), how comedians and other performers become master storytellers (27:19 – 32:27), and how we, as storytellers, can accept the audience for what it is (32:28 – 36:49). Adam then asks Murray to discuss how 20 and 30-year-old professionals can convince their managers to think differently about storytelling (36:50 – 40:58) and to share tips on how we can best craft our own stories (40:59 – 48:15). The conversation concludes with Murray sharing one thing that listeners can do today to become better storytellers (48:16 – 52:05).