SmartKoala - Happen to be learning Startup weekend tokyo #swtokyo

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SmartKoala - Happen to be learning Startup weekend tokyo #swtokyo

  1. 1. Smart Koalasegunda-feira, 21 de novembro de 11
  2. 2. Problem...segunda-feira, 21 de novembro de 11
  3. 3. segunda-feira, 21 de novembro de 11
  4. 4. Solution...segunda-feira, 21 de novembro de 11
  5. 5. segunda-feira, 21 de novembro de 11
  6. 6. This one is easy to understandsegunda-feira, 21 de novembro de 11
  7. 7. interesting content at your level.segunda-feira, 21 de novembro de 11
  8. 8. How?segunda-feira, 21 de novembro de 11
  9. 9. Algorithm does the work A <=Match!=> General Grammar Economics XXX General Grammar Economics XXX Vocabulary Vocabulary Vocabulary Vocabulary Behaviour Data Natural Language Processingsegunda-feira, 21 de novembro de 11
  10. 10. segunda-feira, 21 de novembro de 11
  11. 11. segunda-feira, 21 de novembro de 11
  12. 12. Businesssegunda-feira, 21 de novembro de 11
  13. 13. Business model • Revenue generated from internet advertisement • Later we target language schools for advertising salessegunda-feira, 21 de novembro de 11
  14. 14. Target Users • We target serious and casual language learnerssegunda-feira, 21 de novembro de 11
  15. 15. Market • Japan’s language schools generate 300b yen in sales annually • They spend 45b yen on marketing • On average a new student costs 100,000 yensegunda-feira, 21 de novembro de 11
  16. 16. Competition • Traditional Edu-tainment publishers • Online language learning communitiessegunda-feira, 21 de novembro de 11
  17. 17. Launch • Initial rollout supports 6 languages to maximize audience • Our initial goal is to acquire 100,000 users to enhance our algoritm and generate ad revenuesegunda-feira, 21 de novembro de 11
  18. 18. SmartKoala.tv “happen to be” learningsegunda-feira, 21 de novembro de 11

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