Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

NES Enterprise Series 2010 - Riding the Mobile Revolution

473 views

Published on

  • Be the first to comment

  • Be the first to like this

NES Enterprise Series 2010 - Riding the Mobile Revolution

  1. 1. RIDING THE MOBILE REVOLUTION a presentation by 2359 Media Pte Ltd Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  2. 2. iPhone 2G - 74 DaysiPhone 3G S - <1 DayiPhone 4 - ~ 2 HoursThe Apple iTunes App Store Changed Everything http://2359media.com
  3. 3. App Store Sizes1. Apple App Store - 300,000 apps2. Android App Store - 100,000 apps - Unofficial estimates suggests 140,000 apps3. Blackberry App World - 15,000 apps4. Ovi Store has 18,000+ ‘content items’ - Includes ringtones, wallpapers and songs as well as apps5. iPad App Store has 20,000 apps - Unofficial estimates suggests 32,000+ Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  4. 4. App Store Downloads6. iPhone App Store - >6 billion - 5th to 6th Billion in less than 2 months7. Android App Store - >1 billion8. Ovi Store - 1.7m daily9. Blackberry - 1m daily10.iPad - 35m in first 2 months11.GetJar - 3m daily Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  5. 5. iOS Outperforming Prime TV Better Advertising Platform even as of now? Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  6. 6. So I have this App Idea... Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  7. 7. 1. Build a Company, Not an App Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  8. 8. 2. Always start with... Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  9. 9. 3. What’s your Business? Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  10. 10. a. The One App: Angry Birds- iPhone - 50 million, Android - 10 million- Paid: 12 million iPhone ($0.99), 0.5 million iPad ($4.99)- 12m views of YouTube video for the game- 1m downloads of Angry Birds Halloween in <1 week Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  11. 11. SG Mahjong- Developed by Gamefrontz Singapore- Top 25 Paid App on SG iTunes App store for 2 years Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  12. 12. Additional Monetization Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  13. 13. b. App Studios: Backflip Studios- More than 15 different titles in 1.5 years- 45 million downloads- 1 billion hours of interaction time Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  14. 14. c. Services/Apps around Apps Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  15. 15. SG Malls>250,000 users across various smartphone platforms http://2359media.com
  16. 16. ~50 Successful Apps & Counting• Asa leading mobile applications development company in Singapore, 2359 Media has published ~50 apps for the various smartphone platforms (e.g. iPhone, iPad, Android, Blackberry, Bada and Windows Phone 7)• Including Popular Apps such as:Education Property Utility Magazine News Healthcare Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  17. 17. 4. Buzz & Engage Communities Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  18. 18. 5. Release Often and Iterate Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  19. 19. Mobile Creation PlatformEasy way to create rich media ads/apps for mobile devices Copyright 2010, 2359 Media Pte Ltd http://2359media.com
  20. 20. Just do it :) Copyright 2010, 2359 Media Pte Ltd http://2359media.com

×