2© Lakestar 2011
3© Lakestar 2011
4© Lakestar 2011
ZANOX @ NOAHLondon | 9 November 2011
EUROPES LEADING PERFORMANCEADVERTISING NETWORKzanox @ NOAH Conference 2011 | 9 November 2011   6
ZANOX = SALES = CPA                                                 Customer Funnel      Awareness                        ...
OUR GROUPzanox @ NOAH Conference 2011 | 9 November 2011   8
OUR PUBLISHERS    CONTENT                               DISPLAY     RETARGETING                  SOCIAL     SEARCH        ...
OUR ADVERTISERSzanox @ NOAH Conference 2011 | 9 November 2011   10
ZANOX @NOAHADVERTISERS                                      PUBLISHERSzanox @ NOAH Conference 2011 | 9 November 2011      ...
DRIVING 70M LEADS AND SALES P.A.                                                                     Example Germany      ...
WHY ZANOX?                 Scale: biggest European performance advertising network                 Growth: monetization fo...
zanox @ NOAH Conference 2011 | 9 November 2011   14
© Lakestar 2011   15
10- Zanox Presentation Noah Conference 2011
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10- Zanox Presentation Noah Conference 2011

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10- Zanox Presentation Noah Conference 2011

  1. 1. 2© Lakestar 2011
  2. 2. 3© Lakestar 2011
  3. 3. 4© Lakestar 2011
  4. 4. ZANOX @ NOAHLondon | 9 November 2011
  5. 5. EUROPES LEADING PERFORMANCEADVERTISING NETWORKzanox @ NOAH Conference 2011 | 9 November 2011 6
  6. 6. ZANOX = SALES = CPA Customer Funnel Awareness Interest Desire Action Reach Visits Sales CPM CPC CPAzanox @ NOAH Conference 2011 | 9 November 2011 7
  7. 7. OUR GROUPzanox @ NOAH Conference 2011 | 9 November 2011 8
  8. 8. OUR PUBLISHERS CONTENT DISPLAY RETARGETING SOCIAL SEARCH E-MAIL VOUCHERS MOBILE Connecting a broad variety of publisher business models to blue chip advertiserszanox @ NOAH Conference 2011 | 9 November 2011 9
  9. 9. OUR ADVERTISERSzanox @ NOAH Conference 2011 | 9 November 2011 10
  10. 10. ZANOX @NOAHADVERTISERS PUBLISHERSzanox @ NOAH Conference 2011 | 9 November 2011 11
  11. 11. DRIVING 70M LEADS AND SALES P.A. Example Germany > 300 k DSL connections > 1 m flights > 1.5 m fashion items > 200 k online banking leadszanox @ NOAH Conference 2011 | 9 November 2011 12
  12. 12. WHY ZANOX? Scale: biggest European performance advertising network Growth: monetization for publishers, sales volume for advertisers Pure CPA model: performance = saleszanox @ NOAH Conference 2011 | 9 November 2011 13
  13. 13. zanox @ NOAH Conference 2011 | 9 November 2011 14
  14. 14. © Lakestar 2011 15

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