PROJECT MANAGEMENT   CHALLENGE 2008FORGING PARTNERSHIPS:  TEAM BUILDING AS   CRUCIAL ELEMENT                    John Emond...
Food for Thought“Alone we can do so little; together we can do so much”– Helen Keller“Strength lies in differences, not in...
• TEAMWORK IS ESSENTIAL FOR  SUCCESS, WHETHER FOR GOODS  AND SERVICES PROCURED UNDER  CONTRACT OR ACHIEVED THROUGH  PARTNE...
ELEMENTS OF TEAMWORK       AND SUCCESSFUL PARTNERSHIPS• COMMITMENT BASED ON:    – MUTUAL NEEDS/REQUIREMENTS    – RESOURCES...
WHY PARTNERSHIPS?• NASA POLICY  – NASA STRATEGIC GOAL #5    • ENCOURAGE PURSUIT OF APPROPRIATE PRIVATE      PARTNERSHIPS W...
WHY PARTNERSHIPS?• LEGISLATION  – TRANSFER TECHNOLOGY DEVELOPED BY NASA FOR COMMERCIAL    APPLICATION AND OTHER BENEFITS T...
CHALLENGES AND OPPORTUNITIES           OF PARTNERSHIPS• CHALLENGES  – NO UNILATERAL CONTROL. INVOLVEMENT ATTAINED, SUSTAIN...
PARTNERSHIP MODEL                    8
Partnership Model – Value Proposition                                            [perceived benefit to cost of partnership...
IPP PARTNERSHIP ACTIVITY        FY 2007 REPORT TO OMB• 306 NEW SPACE ACT AGREEMENTS• 598 SOFTWARE USAGE AGREEMENTS• 1883 A...
Summary of Partnering Tools                                                 Cooperative Agreement                      Spa...
EXAMPLES OF ACTIVE    ORGANIZATION TEAMWORK/PARTNERSHIPS• NASA PARTNERSHIPS• INTERAGENCY COLLABORATION  – INTERAGENCY WORK...
NASA RESEARCH AND TECHNOLOGY                 HIGHLIGHTS BY CENTERAMES RESEARCH CENTER   Information Technologies, Aerospac...
NASA RESEARCH AND TECHNOLOGY              HIGHLIGHTS BY CENTERKENNEDY SPACE CENTER  Fluid Systems, Spaceport Structures & ...
EXAMPLES OF RECENT NASA AGREEMENTS           AGREEMENT                                 AGREEMENT PARTNERSNon-Disclosure an...
NASA PARTNERSHIPS                    SPACECRAFT/COMMERCIAL SPACE•   NASA AMES RESEARCH CENTER     –    COLLABORATION WITH ...
INTERAGENCY COLLABORATION•   WASHINGTON D.C. INTERAGENCY WORKING GROUP ON TECH    TRANSFER MEETS MONTHLY TO DISCUSS ISSUES...
FEDERAL LAB CONSORTIUM•   NATIONAL ORGANIZATION CHARTERED BY CONGRESS (FEDERAL    TECHNOLOGY TRANSFER ACT) TO FOSTER TECH ...
WASHINGTON METRO SEMINARFLC AND ECONOMIC DEVELOPMENTJANUARY 24, 2007, GW UNIVERSITY                              19
WASHINGTON METRO PLANNING TEAM• Center for Innovative Technology (C.I.T.)• Fairfax VA Department of Economic Development• ...
EASTERN SHORE MARYLAND          PLANNING TEAM•   State of MD Department of Economic Development•   Maryland Technology Dev...
VIRGINIA SEMINARFLC AND ECONOMIC DEVELOPMENTAPRIL 25, COLONIAL WILLIAMSBURG                              22
VIRGINIA PLANNING TEAM•   Virginia Economic Development Partnership•   Technology and Business Center, Department of Econo...
EASTERN PENNSYLVANIA                  PLANNING TEAM•   Wilkes University•   Ben Franklin Technology Partners•   Northeast ...
SPECIFIC REGION NETWORK           INITIATIVES UNDER CONSIDERATION•   Web-Based Information Exchanges•   “Transaction” Base...
WHAT BRINGS THESEPARTNERS/TEAMS TOGETHER?                       26
NASA CENTERS AND PARTNERS                                  NASA                  Economic                              Age...
INTERAGENCY WORKING GROUP                             Agency MissionAgency Mission                     Agency Mission     ...
FLC/ECONOMIC DEVELOPMENT/ACADEMIA                                              FEDERAL LABS ADDRESSING                    ...
CONCLUSION• TEAMWORK IS INTEGRAL TO PARTNERSHIP FORMATION & DEVELOPMENT• TEAMWORK   –BUILT ON A FOUNDATION OF MUTUAL NEEDS...
“Example is not the main thingin influencing others, it is the only thing”               - Albert Schweitzer
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John.emond

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John.emond

  1. 1. PROJECT MANAGEMENT CHALLENGE 2008FORGING PARTNERSHIPS: TEAM BUILDING AS CRUCIAL ELEMENT John Emond Innovative Partnerships Program NASA Headquarters
  2. 2. Food for Thought“Alone we can do so little; together we can do so much”– Helen Keller“Strength lies in differences, not in similarities”– Steven Covey“Do not worry if you have built your castles in the air. Theyare where they should be. Now put the foundations underthem”– Henry David Thoreau“Chaotic action is preferable to orderly inaction”“Even if you are on the right track, youll get run over if youjust sit there”– Will Rogers 2
  3. 3. • TEAMWORK IS ESSENTIAL FOR SUCCESS, WHETHER FOR GOODS AND SERVICES PROCURED UNDER CONTRACT OR ACHIEVED THROUGH PARTNERSHIPS AND AGREEMENTS.• EMPHASIS ON THIS PRESENTATION IS TEAMWORK IN TECHNOLOGY PARTNERSHIPS 3
  4. 4. ELEMENTS OF TEAMWORK AND SUCCESSFUL PARTNERSHIPS• COMMITMENT BASED ON: – MUTUAL NEEDS/REQUIREMENTS – RESOURCES TO COMMIT/INVEST • FINANCIAL/IN KIND, “SKIN IN THE GAME”• MUTUAL RESPECT• UNDERSTANDING PARTNER ENVIRONMENT & CULTURE• CLEAR COMMUNICATION• BELIEF IN MUTUAL BENEFIT THROUGH COLLABORATION• TWO EXAMPLES FROM NORTHERN IRELAND – “PLAY SCHEME” DESIGN, DERRY, NORTHERN IRELAND – REFLECTION FROM YOUTH WORKER 4
  5. 5. WHY PARTNERSHIPS?• NASA POLICY – NASA STRATEGIC GOAL #5 • ENCOURAGE PURSUIT OF APPROPRIATE PRIVATE PARTNERSHIPS WITH THE EMERGING COMMERCIAL SPACE SECTOR – OUTCOME /IPP#1, INNOVATIVE PARTNERSHIPS PROGRAM • PROMOTE AND DEVELOP INNOVATIVE TECHNOLOGY PARTNERSHIPS AMONG NASA, U.S. INDUSTRY AND OTHER SECTORS FOR BENEFIT OF AGENCY PROGRAMS AND PROJECTS – IPP MANDATE AS: • FACILITATOR TO BRING PARTIES TOGETHER INSIDE AND OUTSIDE THE AGENCY, BRIDGE COMMUNICATION GAPS • CATALYST AS PATHFINDER AND CHANGE AGENT, CREATING NEW PARTNERSHIPS AND DEMONSTRATING EFFECTIVENESS OF NEW APPROACHES AND METHODS. 5
  6. 6. WHY PARTNERSHIPS?• LEGISLATION – TRANSFER TECHNOLOGY DEVELOPED BY NASA FOR COMMERCIAL APPLICATION AND OTHER BENEFITS TO THE NATION (15 USC SEC. 3710, UTILIZATION OF FEDERAL TECHNOLOGY – STEVENSON WYDLER TECHNOLOGY TRANSFER ACT, PL 96-480, 1980 • ESTABLISHED OFFICES OF RESEARCH AND TECHNOLOGY APPLICATIONS/TECH TRANSFER OFFICES – ASSISTANCE TO FEDERAL, STATE AND LOCAL GOVERNMENT OFFICIALS IN TECH TRANSFER – PARTICIPATE IN FEDERAL, REGIONAL, STATE AND LOCAL PROGRAMS DESIGNED TO FACILITATE TECH TRANSFER – FEDERAL TECHNOLOGY TRANSFER ACT 1986 MANDATES TECH TRANSFER AS FEDERAL RESEARCHER RESPONSIBILITY – AMERICA COMPETES ACT, PL 110-69, 2007 • DIRECTS NASA TO INCREASE FUNDING FOR BASIC RESEARCH AND FULLY PARTICIPATE IN INTERAGENCY ACTIVITIES TO 6 FOSTER COMPETITIVENESS AND INNOVATION.
  7. 7. CHALLENGES AND OPPORTUNITIES OF PARTNERSHIPS• CHALLENGES – NO UNILATERAL CONTROL. INVOLVEMENT ATTAINED, SUSTAINED THROUGH MUTUAL INVESTMENT AND REALIZED BENEFITS – PARTNERSHIPS ARE FLUID, DYNAMIC, SUBJECT TO CHANGING MISSIONS, LEADERSHIP, CIRCUMSTANCES• OPPORTUNITIES – RESOURCES ARE OPTIMIZED BY SHARED EFFORTS AND RESPONSIBILITIES – INNOVATION FOSTERED BY FREE-RANGING INTERPLAY OF IDEAS – MUTUAL OBJECTIVES NOT LIMITED TO FIXED DELIVERABLES, THOUGH THE GOALS THEMSELVES MAY BE WELL DEFINED – RELATIONSHIPS ARE ADAPTIVE, EVOLVING, FLEXIBLE 7
  8. 8. PARTNERSHIP MODEL 8
  9. 9. Partnership Model – Value Proposition [perceived benefit to cost of partnership] High [Ben/Cost>>1] Innovative partnerships Moderate [Ben/Cost>1] Value to NASA Standard partnership mechanism Low No partnership potential [Ben/Cost<1] Low Moderate High [Ben/Cost<1] [Ben/Cost>1] [Ben/Cost>>1] Value to Partner [perceived benefit to cost of partnership]* IPP objective should be to maximize partnership value for bothNASA and partner.* Refer back to the partnership model for value and ask: What impact will this aspect of the partnership have on value? 9 What are other opportunities to increase value?
  10. 10. IPP PARTNERSHIP ACTIVITY FY 2007 REPORT TO OMB• 306 NEW SPACE ACT AGREEMENTS• 598 SOFTWARE USAGE AGREEMENTS• 1883 ACTIVE LICENSES IN FY 2007 10
  11. 11. Summary of Partnering Tools Cooperative Agreement Space Act Enhanced Use Contract Grant Agreement Patent License Lease CRADAPurpose Used by NASA to Used by NASA to sponsor activities Used by NASA for Used by NASA to Used by Ames Rarely used by acquire goods, that relate to a public purpose collaborations, excess transfer specific rights Research Center NASA for services, or both. (generally R&D). capacity, leases, property associated with a (ARC) and Kennedy cooperative loans, or any combination. NASA-owned Space Center (KSC) to research and invention. lease under-utilized development. real property assets.Competition Required? Generally, Yes No No No No NoNotable -Goods or Services -Public Purpose -No Formal -Intellectual Property -Real Property -Federal LabRequirement(s) -Mission Need -NASA Substantial Involvement (for “Requirements” -Royalty-Based -R&D Cooperative Agreement) -NASA does have Commercialization “Guidelines”NASA Cash to the Non- Yes Yes Yes, but it’s very rare. No No NoNASA PartyProcess Owner Office of Office of Procurement Technology Transfer Office of General ARC and KSC Undefined at this Procurement Office Counsel* time.Notable Advantage $$$ $ Flexibility Possible Exclusive In-Kind Consideration Advanced Licensing Rights to an Invention for Real Property of Inventions Not Yet that may be Invented PatentableNotable Disadvantage Standard Standard Regulations and Provisions Historically, SAAs are Royalty Payments as Limited to Two NASA No Cash Regulations and (but not nearly as large as the FAR) contain less rigor vs. a Consideration Centers Contribution Allowed Provisions procurement contract. From NASAAuthority Space Act; 31 USC Space Act; 31 USC 6304; 31 USC Space Act 35 USC 207 Space Act; 42 USC 15 USC 3710a 6303; 10 USC 2302 6305 2459jRegulation Federal Acquisition Grant and Cooperative Agreement No Formal Regulation; 37 CFR Part 404, also No Formal Regulation No Formal Reg. Regulations Handbook (14 CFR Part 1260) NASA has “Guidelines” referred to as the documented in an SAA “Licensing Guide Regulations” 11
  12. 12. EXAMPLES OF ACTIVE ORGANIZATION TEAMWORK/PARTNERSHIPS• NASA PARTNERSHIPS• INTERAGENCY COLLABORATION – INTERAGENCY WORKING GROUP TECH TRANSFER• FEDERAL LAB CONSORTIUM (FLC) MID-ATLANTIC REGION COLLABORATION – FLC/WASHINGTON METRO ECONOMIC DEVELOPMENT – FLC/EASTERN SHORE MD ECONOMIC DEVELOPMENT – FLC/VIRGINIA ECONOMIC DEVELOPMENT – FLC/EASTERN PENNSYLVANIA ECONOMIC DEVELOPMENT 12
  13. 13. NASA RESEARCH AND TECHNOLOGY HIGHLIGHTS BY CENTERAMES RESEARCH CENTER Information Technologies, Aerospace Systems, Autonomous Systems for Space Flight, Nanotechnology, Space Life Science/Biotech, Computational Fluid Dynamics and Aviation OperationsDRYDEN FLIGHT RESEARCH CENTER Aerodynamics, Aeronautics Flight Testing, Flight Systems, Revolutionary Flight Concepts, Thermal Testing, and Integrated Systems Test and ValidationGLENN RESEARCH CENTER Aeropropulsion and Power, Communications, Information Technology, High-Temperature Materials Research, Microgravity Science and Technology, including Bioengineering, and Instrumentation and Control SystemsGODDARD SPACE FLIGHT CENTER Earth and Planetary Science Missions, LIDAR, Cryogenic Systems, Tracking, Telemetry, Command, Optics and Sensors/DetectorsJET PROPULSION LAB Deep and Near Space Mission Engineering and Operations, Microspacecraft, Space Communications, Remote and In-Situ Sensing, Microdevices, Robotics and Autonomous SystemsJOHNSON SPACE CENTER Life Sciences/Biomedical, Medical
  14. 14. NASA RESEARCH AND TECHNOLOGY HIGHLIGHTS BY CENTERKENNEDY SPACE CENTER Fluid Systems, Spaceport Structures & Materials, Process & Human Factors Engineering, Command, Control & Monitoring Technologies, Range Technologies, Biological SciencesLANGLEY RESEARCH CENTER Aerodynamics, Flight Systems, Materials, Structures, Sensors, Measurements and Information SciencesMARSHALL SPACE FLIGHT CENTER Materials, Manufacturing, Non-Destructive Evaluation, Biotechnology, Space Propulsion, Controls and Dynamics, Structures and Microgravity ProcessingSTENNIS SPACE CENTER Propulsion Systems, Test/Monitoring, Remote Sensing and Non- Intrusive Instrumentation
  15. 15. EXAMPLES OF RECENT NASA AGREEMENTS AGREEMENT AGREEMENT PARTNERSNon-Disclosure and Software Usage Agreement for NASA Ames Research Center,Data Parallel Line Relaxation Code NASA Jet Propulsion LabSoftware Usage Agreement for an Interagency NASA Ames Research Center, AirRelease of the Chimera Grid Tools software package Force Research Lab, Air Vehicles DirectorateU.S. Geological Survey NASA, U.S.G.S.Major Storm Evacuation System Development Mississippi Enterprise forProject-Central Gulf of Mexico Region TechnologyChildren’s Hospital, Los Angeles NASA, Children’s Hospital, Los AngelesAircraft Crash Disaster Drill NASA, City of ClevelandInteragency Agreement for Establishing a NASA Ames Research CenterCollaborative R&D Relationship for the Human Astrobionics Program, U.S. ArmyOperator in Extreme Mission Conditions and Joint Soldier and Biological, ChemicalPartnership with Industry and Academia Command 15
  16. 16. NASA PARTNERSHIPS SPACECRAFT/COMMERCIAL SPACE• NASA AMES RESEARCH CENTER – COLLABORATION WITH AIRLAUNCH LLC TO PROMOTE ROBUST COMMERCIAL SPACE INDUSTRY ON WEST COAST• NASA EXPLORATION SYSTEMS MISSION DIRECTORATE TECHNOLOGY EXCHANGE CONFERENCE – NOVEMBER, 2007 WITH SUBSTANTIAL SUPPORT FROM NASA JSC IN CONFERENCE PLANNING• NASA JOHNSON SPACE CENTER – DEC. 2007 JSC PARTNERSHIP AGREEMENT WITH AD ASTRA ROCKET COMPANY – COLLABORATE ON DEVELOPMENT OF PLASMA TECHNOLOGY FOR SPACE PROPULSION • FOLLOW-ON AGREEMENT TO INITIAL AGREEMENT SIGNED JUNE 2005• NASA KENNEDY SPACE CENTER – KSC AND SPACE FLORIDA COLLABORATION WITH COMMERCIAL SPACE COMPANIES. INCLUDES “FAST” INITIATIVE TO SUPPORT COMMERCIAL SPACE VENDORS AND FOSTER MICRO-G RESEARCH• NASA LANGLEY RESEARCH CENTER – AUGUST, 2007 COMMERCIAL SPACE TRANSPORTATION WORKSHOP• NASA WALLOPS FLIGHT FACILITY/GODDARD SPACE FLIGHT CENTER – COLLABORATION WITH VIRGINIA AND MARYLAND ON COMMERCIAL SPACEPORT INITIATIVE BASED IN WALLOPS--MID-ATLANTIC REGIONAL SPACEPORT/MARS OTHER EXAMPLES WHERE NASA HAS SIGNIFICANT PARTNERSHIP ROLES: TELEMEDICINE, MEDICAL IMAGING, AGRICULTURE, ADVANCED MATERIALS, SENSORS, ROBOTICS, ETC. 16
  17. 17. INTERAGENCY COLLABORATION• WASHINGTON D.C. INTERAGENCY WORKING GROUP ON TECH TRANSFER MEETS MONTHLY TO DISCUSS ISSUES, EXCHANGE IDEAS, NETWORK• REPRESENTATIVES: • DOC • DOD • EPA • NASA • NIH • NIST • USDA• WITH PHASING OUT OF D.O.C. TECHNOLOGY ADMINISTRATION AND LEADERSHIP ROLE OF WORKING GROUP, MEMBERS DEVELOPED A CONTINUITY PLAN TO MAINTAIN THE NETWORK 17
  18. 18. FEDERAL LAB CONSORTIUM• NATIONAL ORGANIZATION CHARTERED BY CONGRESS (FEDERAL TECHNOLOGY TRANSFER ACT) TO FOSTER TECH TRANSFER FROM FEDERAL LABS TO PRIVATE SECTOR, OTHER FEDERAL AGENCIES, ACADEMIA, STATE/LOCAL GOVERNMENTS – FLC MEMBERS PRIMARILY FEDERAL R&D TECH TRANSFER PROFESSIONALS PARTICIPATING AS VOLUNTEERS• ORGANIZED NATIONALLY INTO SIX REGIONS. FLC MID-ATLANTIC REGION: – DELAWARE – PENNSYLVANIA – MARYLAND – WASHINGTON D.C. – VIRGINIA – WEST VIRGINIA• PLANNING TEAM TO FOSTER TECH TRANSFER IN MID-ATLANTIC REGION – DOD/NAVY—Maryland, Virginia, Pennsylvania – DOE—West Virginia – NASA—Washington D.C. – NIH--Maryland – NIST-Maryland 18 – USDA-Maryland
  19. 19. WASHINGTON METRO SEMINARFLC AND ECONOMIC DEVELOPMENTJANUARY 24, 2007, GW UNIVERSITY 19
  20. 20. WASHINGTON METRO PLANNING TEAM• Center for Innovative Technology (C.I.T.)• Fairfax VA Department of Economic Development• Maryland Technology Development Corporation (TEDCO)• Montgomery County Economic Development (MONTCO)• Rockville Economic Development Inc. (REDI)• University of Maryland• NASA• NIH 20
  21. 21. EASTERN SHORE MARYLAND PLANNING TEAM• State of MD Department of Economic Development• Maryland Technology Development Corp.• Talbot County Economic Development• Caroline County Technology Park• Dorchester County Economic Development• Worcester County Economic Development• NASA• NIH• USDA 21
  22. 22. VIRGINIA SEMINARFLC AND ECONOMIC DEVELOPMENTAPRIL 25, COLONIAL WILLIAMSBURG 22
  23. 23. VIRGINIA PLANNING TEAM• Virginia Economic Development Partnership• Technology and Business Center, Department of Economic Development, College of William and Mary• Luna Innovation, Hampton, Virginia• Technology Commercialization Center, Inc., Hampton, Virginia• NASA• NAVY• (Other names/organizations in discussion) 23
  24. 24. EASTERN PENNSYLVANIA PLANNING TEAM• Wilkes University• Ben Franklin Technology Partners• Northeast Pennsylvania Alliance• Great Valley Alliance• NASA• DOD/NAVY• NIH 24
  25. 25. SPECIFIC REGION NETWORK INITIATIVES UNDER CONSIDERATION• Web-Based Information Exchanges• “Transaction” Based Networking – Forum linking specific, available technology presentations with networking• Technology Briefings to Stakeholders: – Corporate leaders – State/Local Government – University Management• Business/Lab Open House – Targeted technology forum, facility tour• Young/New Career Professionals Forum• Focus Groups 25 – Ongoing role to provide sounding board to initiatives/issues
  26. 26. WHAT BRINGS THESEPARTNERS/TEAMS TOGETHER? 26
  27. 27. NASA CENTERS AND PARTNERS NASA Economic Agency Mission DevelopmentOther Agency Mission Jobs, Growth, Quality of Life Private Sector University R&D Goals; Sale of Goods, Commercialize Services Technology 27
  28. 28. INTERAGENCY WORKING GROUP Agency MissionAgency Mission Agency Mission Agency Mission Agency Mission 28
  29. 29. FLC/ECONOMIC DEVELOPMENT/ACADEMIA FEDERAL LABS ADDRESSING TECH TRANSFER OBJECTIVES AND AGENCY MISSION(S) ECONOMIC DEVELOPMENT ORGANIZATIONSPRIVATE SECTOR REGION GROWTH,SALE OF GOODS, QUALITY OF LIFE, JOBS, SERVICES HOUSING, ETC. UNIVERSITY RESEARCH GOALS; COMMERCIALIZING UNIVERSITY TECHNOLOGY 29
  30. 30. CONCLUSION• TEAMWORK IS INTEGRAL TO PARTNERSHIP FORMATION & DEVELOPMENT• TEAMWORK –BUILT ON A FOUNDATION OF MUTUAL NEEDS, RESOURCES TO INVEST, SHARED VISION, RESPECT, AND COMMITMENT –STRENGTHENED BY DIVERSITY OF PARTNER BACKGROUNDS• PARTNERSHIPS ARE DYNAMIC, NOT STATIC –SUSTAINED BY COMMITMENT OF MEMBERS OF THE TEAM AND TO THE CONTINUED NEED FOR THE PARTNERSHIP• PARTNERSHIPS FORGED IN TEAMWORK CAN BE STRONG, CREATIVERESOURCES FOR LEVERAGED EFFORTS TOWARDS MUTUAL GOALS• TEAMWORK AND PARTNERSHIPS EXIST AND FLOURISH –WITHIN NASA –BETWEEN NASA AND OTHER AGENCIES –BETWEEN NASA AND OTHER LEVELS OF GOVERNMENT, STATE/LOCAL –BETWEEN NASA AND ACADEMIA –BETWEEN NASA AND THE PRIVATE SECTOR –AMONG ORGANIZATIONS SUCH AS THE FLC AND GOVERNMENT, ACADEMIA, AND PRIVATE SECTORS
  31. 31. “Example is not the main thingin influencing others, it is the only thing” - Albert Schweitzer

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