Four Mortgage Metrics that Matter (Presentation Slides)

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In this webinar, you will learn about four key mortgage metrics. You will also be able to benchmark your credit union’s performance comparative to other credit unions, and learn ways to improve your credit union’s mortgage lending program and ultimately your credit union’s bottom line. For more info: www.nafcu.org/mortgagecadence

Published in: Economy & Finance, Business
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Four Mortgage Metrics that Matter (Presentation Slides)

  1. 1. Four Mortgage MetricsThat MatterCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.Dan GreenEVP, MarketingMortgage Cadence, LLC
  2. 2. Five Decades of CU Mortgage LendingMortgage Lending is a Core StrategyCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  3. 3. Directionally Correct & Diagnostically OrientedMeasurement SimplifiedCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  4. 4. The Four MetricsI. Member ShareII. Pull-Through IV. Cost-to-CloseIII.ProductivityCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  5. 5. Member ShareHow many borrowed last year?Copyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  6. 6. What’s your......Member Share
  7. 7. Pull-ThroughSolving the MysteryCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  8. 8. The Pull-Through FormulaCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.Pull-ThroughLoan Applications per yearLoans Closed per year=
  9. 9. ProductivityPeople, Process, Strategy, TechnologyCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  10. 10. The Productivity FormulaCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.Productivity# of production staffLoans Closed per month=
  11. 11. Cost-to-CloseThe Crucial MetricCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  12. 12. Estimating Cost-to-Close......is as simple as following the curve.
  13. 13. Competitive AdvantageWhy the Metrics MatterCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  14. 14. Achieving Pricing AdvantageCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.Cost-to-Close Savings Estimator
  15. 15. What Next?Three more things to do this year.( )Copyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  16. 16. Contact InformationNizar Hashlamon: nhashlamon@mortgagecadence.com / Dan Green: dgreen@mortgagecadence.comCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  17. 17. Download the eBookGo ToNews & Media >White Papersatwww.mortgagecadence.comCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
  18. 18. Copyright 2013. Mortgage Cadence, LLC. All Rights Reserved.

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