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Email is the most effective way to communicate directly with your supporters any time you want. This session will focus on how to ensure that your supporters will continue to receive, open, and act on your messages. Once you have great messages, it’s time to grow your audience. This session will also cover several key ways to grow your list of online supporters.
Attendees Will Walk Away With:
• Understanding the impact of timing and frequency in email messaging
• Ideas on improving the content and relevance of your messages
• Learn strategic ways to grow your list of supporters
Eric is a Director of Nonprofit Services at Care2, an online community of over 13 million people who support charities and causes. Prior to joining Care2 Eric designed and executed integrated advocacy campaigns. Eric has an MBA from the Carey School of Business at Johns Hopkins University.