Sarah Prevette - Tips, Tools & Tricks For Building & Managing An Online Community

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Nonprofits know all about community and community building – but what about online community? The Internet and Web 2.0 have allowed community to move online to connect, share and create change. In this session learn about the ways that online communities are different from and similar to offline communities. Gain an understanding of the unique characteristics of successful online communities including the sorts of management and communications methods that keep people engaged. Using the incredible story of Twestival, this workshop will explore what it takes to make an online community flourish.

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  • Sarah Prevette - Tips, Tools & Tricks For Building & Managing An Online Community

    1. 1. Building Online Communities @SarahPrevette
    2. 2. “ Using the internet to instantly collaborate, share information, and have a conversation about ideas and causes they care about.” Beth Kanter http://beth.typepad.com @Kanter
    3. 3. Spread Awareness Engage Discussion Inspire Collaborate Engage Participation Fundraise
    4. 5. STAND OUT
    5. 6. Who will identify? Where are they online? How can they experience your brand?
    6. 7. It’s less about the tools, more about the approach
    7. 8. @gapingvoid
    8. 9. EDUCATE & EMPOWER ENABLE & EXPERIENCE
    9. 10. BE A CONDUIT FOR PEOPLE TO EVOKE CHANGE – BE A TOOL HELPING BUILD RELATIONSHIPS BETWEEN ALL PEOPLE ASSOCIATED WITH THE CAUSE
    10. 11. <ul><li>RT @ChangeEvnglst Strength of ur social network is proportional to the quality of content you feed to your network. Feed value to get value. </li></ul>
    11. 12. CONNECT ENGAGE NURTURE
    12. 13. Be Amazing Be Accessible Be Authentic Provide real value Community Guidelines Honest and transparent Respond and participate
    13. 27. Join the CONVERSATION

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