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Mike's Social Media Marketing 201 handbook as part of his Facebook session.
Love it or hate it, Facebook is the #1 social media site in the world, with more than 200 million active users. A growing number of companies and organizations are using Facebook to connect with their stakeholders and build community. In this workshop, you’ll learn simple, easy-to-implement techniques for using Facebook to connect with your audience, including:
- Facebook Groups and how to grow them
- Raising funds through Facebook Causes
- Creating Facebook events that sparkle and shine
- Developing a fan base with Pages
- Maintaining promotions and contests
- Other techniques for taking Facebook to the next level!