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pestle analysis of wipro

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pestle analysis of wipro

  1. 1. Company profile  Indian multinational corporation that provides IT, consulting and business process services.  Headquarters :- Bangalore  Founded by Mohammed Premji in 1945.  CEO :- Thierry Delaporte as on 6 July 2020
  2. 2. PESTEL ANALYSIS
  3. 3. 1.POLITICAL  LIBERALISATION New economic policy Development of IT sector  SUPPORT OF GOVERNMENT POLICIES Free trade
  4. 4. 2.ECONOMIC  Increased foreign investment  Economic stability of the country  Change in economic policies  Exchange rate
  5. 5. 3.SOCIAL  Demographics and skill level of population  Class structure  Education level and standard
  6. 6. 4.TECHNOLOGICAL  Easy reach to global customers and suppliers  Easy access of internet  Technological innovations  Impact of technology on cost
  7. 7. 5.ENVIRONMENTAL  Weather conditions  Green technology  Laws regulating environmental pollution  Endangered species  Waste management
  8. 8. 6.LEGAL  Intellectual property laws  Discrimination laws  Health and safety laws  Minimum wages  Taxation
  9. 9. SWOT ANALYSIS
  10. 10. 1.STRENGTH Continuous innovation Skilled employees Economies of scale Customer satisfaction Eco-friendly products
  11. 11. 2.WEAKNESS  Overdependence of mature markets.  Strong concentration on the process.  Precarious top management.  Clients do not trust capabilities of Indian software.
  12. 12. 3.OPPORTUNITIES  Consultancy area  Emerging technology  Huge global and domestic market  New varieties of products
  13. 13. 4.THREATS  The high cost of human capital  Stiff competition  Exchange rate  Big players in global market
  14. 14. Thank you

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