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ARTLENS Gallery

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Winner in the Groundbreaking Category of the 2018 MW GLAMi Awards

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ARTLENS Gallery

  1. 1. Museums and the Web Vancouver, Canada, April 2018 The Cleveland Museum of Art (CMA) ARTLENS GALLERY Finalist: Groundbreaking Category
  2. 2. EXHIBITION Potion BEACON Dome Collective STUDIO Design I/O WALL and APP Local Projects ARTLENS STUDIO ARTLENS EXHIBITION ARTLENS WALL FOCUS GALLERY Introducing the ARTLENS Gallery ARTLENS BEACON
  3. 3. ArtLens Studio ArtLens Beac
  4. 4. ArtLens App ArtLens Wall
  5. 5. ArtLens Exhibition
  6. 6. Original Gallery One Screens in the foreground ArtLens Exhibition Art in the foreground
  7. 7. ArtLens Exhibition: Goals • Demystify the collection • Non-traditional, first-time visitors • Minimize the intimidation of the art museum • Create a stronger connection between visitor and art • Look closer, dive deeper, and begin a relationship with the collection • Encourage engagement on a personal, emotional level
  8. 8. COMPOSITION SYMBOLS GESTURE & EMOTIONPURPOSE ARTLENS Exhibition: Artwork and Themes
  9. 9. Backend System Updated • Flexible and fully integrated backend system • Updates are immediately visible in all outward-facing interactives • Adding new artworks or interactives is simple and manageable • Master API • New middleware and web tools
  10. 10. Prototype Evaluation Findings Gallery One 2.0 Prototype Testing Second Round, January 12 –16, 2017, Elizabeth Bolander & Hannah Ridenour, Office of Research and Evaluation, Cleveland Museum of Art Average of 6.5 artworks viewed by visitors. 88% felt more comfortable looking at art. 70% reported looking at the art closer. ~9 min per visitor of engagement! (Some 20 min!)

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