Pilotfish I Our Mission         Creating Unique User ExperiencesPage 2 I © 2013 Pilotfish
Pilotfish I Office Locations                               Pilotfish is located in                               Amsterdam...
Pilotfish I Office Locations                                                                          Pilotfish is located...
Pilotfish I Team                            A multidisciplinary team…                            of 40+ people specialised...
Pilotfish I Process                            EXPLORATION                                          • Investigate and unde...
Pilotfish I Process                            EXPLORATION             IDEATION                 IMPLEMENTATION            ...
Pilotfish I Process             EXPLORATION                                   IDEATION                             IMPLEME...
Pilotfish I Awards                            Pilotfish has won a significant number of                            interna...
Pilotfish I FoundersHarm-Willem Hogenbirk                                           Marc NagelFounding Partner / CEO Pilot...
Pilotfish I ClientsPage 11 I © 2013 Pilotfish
Portfolio
Page 13 I © 2013 Pilotfish
Page 14 I © 2013 Pilotfish
AltiGeniFusion SmartStation
Cases I AltiGen iFusion SmartStation I 2010                                              Communications Dock              ...
Cases I AltiGen iFusion SmartStation I 2010                                                                               ...
Cases I AltiGen iFusion SmartStation I 2010                                              Bluetooth connection             ...
Cases I AltiGen iFusion SmartStation I 2010Page 19 I © 2013 Pilotfish
Cases I AltiGen iFusion SmartStation I 2010Page 20 I © 2013 Pilotfish
Cases I AltiGen iFusion SmartStation I 2010Page 21 I © 2013 Pilotfish
Native InstrumentsProduct Line
Cases I Native Instruments Hardware Product Line                                                   Tangible Interfaces    ...
Cases I Native Instruments Hardware Product Line                                                   Existing SoftwarePage 2...
Cases I Native Instruments Hardware Product LinePage 25 I © 2013 Pilotfish
Cases I Native Instruments Hardware Product Line I Audio Kontrol 1 I 2005Page 26 I © 2013 Pilotfish
Cases I Native Instruments Hardware Product Line I Rig Kontrol 3 I 2007Page 27 I © 2013 Pilotfish
Cases I Native Instruments Hardware Product Line I Rig Kontrol 3 I 2007Page 28 I © 2013 Pilotfish
Cases I Native Instruments Hardware Product Line I Traktor Kontrol S4 I 2009Page 29 I © 2013 Pilotfish
Cases I Native Instruments Hardware Product Line I Traktor Kontrol S4 I 2009Page 30 I © 2013 Pilotfish
Cases I Native Instruments Hardware Product Line I Traktor Kontrol S4 I 2009Page 31 I © 2013 Pilotfish
Cases I Native Instruments Hardware Product Line I Maschine I 2007Page 32 I © 2013 Pilotfish
Cases I Native Instruments Hardware Product Line I Maschine I 2007Page 33 I © 2013 Pilotfish
Cases I Native Instruments Hardware Product Line I Overview (Release Dates)              Audio Kontrol 1                Au...
JBLHeadphone Study
Cases I JBL Headphone Study I 2007                                     Brand Materialisation                              ...
Cases I JBL Headphone Study I 2007                                     Owned by the same company, the AKG and             ...
Cases I JBL Headphone Study I 2007Page 38 I © 2013 Pilotfish
Cases I JBL Headphone Study I 2007Page 39 I © 2013 Pilotfish
Cases I JBL Headphone Study I 2007Page 40 I © 2013 Pilotfish
Cases I JBL Headphone Study I 2007Page 41 I © 2013 Pilotfish
VicunaGolf Assistant App
Case I Vicuna Golf Assistant App I 2012                                          Smart golf partner                       ...
Case I Vicuna Golf Assistant App I 2012Page 44 I © 2013 Pilotfish
Case I Vicuna Golf Assistant App I 2012Page 45 I © 2013 Pilotfish
Case I Vicuna Golf Assistant App I 2012Page 46 I © 2013 Pilotfish
IPTEQPrayer Time Clocks
Cases I IPTEQ Prayer Time Clocks I 2012                                          Reinventing tradition                    ...
Cases I IPTEQ Prayer Time Clocks I 2012                                          Muslim prayer times are calculated       ...
Cases I IPTEQ Prayer Time Clocks I 2012                                          Research                                 ...
Cases I IPTEQ Prayer Time Clocks I 2012                             The existing product is targeted at a very            ...
Cases I IPTEQ Prayer Time Clocks I 2012                                          Mosque   Home                            ...
Cases I IPTEQ Prayer Time Clocks I Home Model I 2012Home ModelPage 53 I © 2013 Pilotfish
Cases I IPTEQ Prayer Time Clocks I Home Model   Inspiration – The Minaret          Early Concepts   ID Refinement   1:1 Sc...
Cases I IPTEQ Prayer Time Clocks I Home Model      Technology Selection       Light Guide Testing and Validation   ME, EE ...
Cases I IPTEQ Prayer Time Clocks I Home ModelPage 56 I © 2013 Pilotfish
Cases I IPTEQ Prayer Time Clocks I 2012                                          Mosque ModelPage 57 I © 2013 Pilotfish
Cases I IPTEQ Prayer Time Clocks I Mosque Model                                                                    Early S...
Cases I IPTEQ Prayer Time Clocks I Mosque Model1:1 Scale Intermediary Mock-Ups     ID Refinement, CAID, ME   Working Proto...
Cases I IPTEQ Prayer Time Clocks I Mosque ModelUI Wireframing               Visual Design        Style Guide   Implementat...
Cases I IPTEQ Prayer Time Clocks I Mosque ModelPage 61 I © 2013 Pilotfish
Cases I IPTEQ Prayer Time Clocks I Mosque ModelPage 62 I © 2013 Pilotfish
Cases I IPTEQ Prayer Time Clocks I Mosque ModelPage 63 I © 2013 Pilotfish
Cases I IPTEQ Prayer Time Clocks I Mosque ModelIn-between prayersPage 64 I © 2013 Pilotfish
Cases I IPTEQ Prayer Time Clocks I Mosque ModelDuring prayerPage 65 I © 2013 Pilotfish
HoneywellSensing Sensation
Cases I Honeywell Sensing Sensation I 2012                                             Interactive Spheres                ...
Honeywell Sensing Sensation I Kick-Off Workshop                                                                    cool   ...
Honeywell Sensing Sensation I Ideation                                         Early brainstorms and                      ...
Honeywell Sensing Sensation I Concept RefinementPage 70 I © 2013 Pilotfish
Honeywell Sensing Sensation I Proof of ConceptPage 71 I © 2013 Pilotfish
Honeywell Sensing Sensation I Realisation of Airflow Sphere                                                              A...
Honeywell Sensing Sensation I Realisation of Airflow SpherePage 73 I © 2013 Pilotfish
Honeywell Sensing Sensation I Realisation of Rotation Sphere                                                              ...
Honeywell Sensing Sensation I Realisation of Rotation SpherePage 75 I © 2013 Pilotfish
Honeywell Sensing Sensation I Realisation of Pressure Sphere                                                              ...
Honeywell Sensing Sensation I Realisation of Pressure SpherePage 77 I © 2013 Pilotfish
Honeywell Sensing Sensation I Assembly & LogisticsPage 78 I © 2013 Pilotfish
Assembly & LogisticsSetup & Installation
Honeywell Sensing Sensation I Setup & InstallationPage 80 I © 2013 Pilotfish
Showtime…Electronica 2012 Trade Show in Munich
ID styling Compilation
ID STYLING                             _SAMPLE CASES                             Transportation Design                    ...
Transportation                             DesignPage 84 I © 2013 Pilotfish
Cases I Transportation DesignPage 85 I © 2013 Pilotfish
Cases I Transportation DesignPage 86 I © 2013 Pilotfish
Cases I Transportation DesignPage 87 I © 2013 Pilotfish
Notebook                             ConceptsPage 88 I © 2013 Pilotfish
Cases I Notebook ConceptsPage 89 I © 2013 Pilotfish
Cases I Notebook ConceptsPage 90 I © 2013 Pilotfish
Cases I Notebook ConceptsPage 91 I © 2013 Pilotfish
Cases I Notebook ConceptsPage 92 I © 2013 Pilotfish
Cases I Notebook ConceptsPage 93 I © 2013 Pilotfish
MultimediaPage 94 I © 2013 Pilotfish
Cases I MultimediaPage 95 I © 2013 Pilotfish
Cases I MultimediaPage 96 I © 2013 Pilotfish
Cases I Handheld DevicesPage 97 I © 2013 Pilotfish
Cases I Handheld DevicesPage 98 I © 2013 Pilotfish
Cases I Handheld DevicesPage 99 I © 2013 Pilotfish
Cases I Handheld DevicesPage 100 I © 2013 Pilotfish
Colour                              Material                              FinishPage 101 I © 2013 Pilotfish
GUI/UI Compilation
UI/UX Project Compilation I Consumer ElectronicsPage 103 I © 2013 Pilotfish
UI/UX Project Compilation I Consumer ElectronicsPage 104 I © 2013 Pilotfish
UI/UX Project Compilation I Consumer ElectronicsPage 105 I © 2013 Pilotfish
UI/UX Project Compilation I Smart HomePage 106 I © 2013 Pilotfish
UI/UX Project Compilation I MedicalPage 107 I © 2013 Pilotfish
UI/UX Project Compilation I ProfessionalPage 108 I © 2013 Pilotfish
UI/UX Project Compilation I ProfessionalPage 109 I © 2013 Pilotfish
UI/UX Project Compilation I ProfessionalPage 110 I © 2013 Pilotfish
UI/UX Project Compilation I AutomotivePage 111 I © 2013 Pilotfish
Thank you I www.pilotfish.euMUNICH               AMSTERDAM                  TAIPEI                     TAIPEIPilotfish Gmb...
Synaptics & PilotfishONYX Touchphone
Cases I Synaptics & Pilotfish ONYX I 2006                                            Touchphone Pioneer                   ...
Cases I Synaptics & Pilotfish ONYX I 2006Page 115 I © 2013 Pilotfish
Cases I Synaptics & Pilotfish ONYX I 2006Page 116 I © 2013 Pilotfish
Cases I Synaptics & Pilotfish ONYX I 2006Page 117 I © 2013 Pilotfish
Cases I Synaptics & Pilotfish ONYX I 2006Page 118 I © 2013 Pilotfish
Cases I Synaptics & Pilotfish ONYX I 2006Page 119 I © 2013 Pilotfish
Cases I Synaptics & Pilotfish ONYX I 2006Page 120 I © 2013 Pilotfish
Cases I Synaptics & Pilotfish ONYX I 2006Page 121 I © 2013 Pilotfish
Cases I Synaptics & Pilotfish ONYX I 2006Page 122 I © 2013 Pilotfish
PilotfishOndoMusic Editing Phone
Cases I Pilotfish Ondo I 2008                                Mobile Music Creation                                • Ondo e...
Cases I Pilotfish Ondo I 2008             Music enthusiast                                                       Intermedi...
Cases I Pilotfish Ondo I 2008                                  Mobile                                                 Movi...
Cases I Pilotfish Ondo I 2008Stationary scenarios                 1. Recording     2. Editing   3. Playback and MixingMobi...
Cases I Pilotfish Ondo I 2008Page 128 I © 2013 Pilotfish
Cases I Pilotfish Ondo I 2008Page 129 I © 2013 Pilotfish
Cases I Pilotfish Ondo I 2008Page 130 I © 2013 Pilotfish
Cases I Pilotfish Ondo I 2008                                                                                             ...
Cases I Pilotfish Ondo I Bending Sound Effects I 2008Page 132 I © 2013 Pilotfish
Cases I Pilotfish Ondo I Twisting Sound Effects I 2008Page 133 I © 2013 Pilotfish
Cases I Pilotfish Ondo I Mixing I 2008Page 134 I © 2013 Pilotfish
Cases I Pilotfish Ondo I Mixing I 2008Page 135 I © 2013 Pilotfish
Cases I Pilotfish Ondo I Benefits I 2008                                                                                  ...
AcuityWater Purifier
Cases I Acuity Water Purifier I 2007                                       A pure source at home                          ...
Cases I Acuity Water Purifier I 2007                                       Unsafe water and sanitation cause an estimated ...
Cases I Acuity Water Purifier I 2007  Product environment                  Current productsPage 140 I © 2013 Pilotfish
Cases I Acuity Water Purifier I 2007                                       Most household products and appliances have a  ...
Cases I Acuity Water Purifier I 2007        A smart way to integrate all technical components in one        compact packag...
Cases I Acuity Water Purifier I 2007        A smart way to integrate all technical components in one        compact packag...
Cases I Acuity Water Purifier I 2007Page 144 I © 2013 Pilotfish
Cases I Acuity Water Purifier I 2007                 pure                  friendly to the body          refreshing       ...
Cases I Acuity Water Purifier I 2007Page 146 I © 2013 Pilotfish
Cases I Acuity Water Purifier I 2007Page 147 I © 2013 Pilotfish
Cases I Acuity Water Purifier I 2007Page 148 I © 2013 Pilotfish
Cases I Acuity Water Purifier I 2007Page 149 I © 2013 Pilotfish
Cases I Acuity Water Purifier I 2007Page 150 I © 2013 Pilotfish GmbH
Cases I Acuity Water Purifier I 2007Page 151 I © 2013 Pilotfish
GobanditLIVE
Cases I Gobandit LIVE I 2011                               Built-in Wi-Fi Action                               Camcorder  ...
Cases I Gobandit LIVE I 2011Page 154 I © 2013 Pilotfish
Cases I Gobandit LIVE I Scenarios I 2011Page 155 I © 2013 Pilotfish
Cases I Gobandit LIVE I Scenarios I 2011                                           bike helmet mount (vented helmet)      ...
Cases I Gobandit LIVE I Skins I 2011Page 157 I © 2013 Pilotfish
Cases I Gobandit LIVE I 2011Page 158 I © 2013 Pilotfish
Cases I Gobandit LIVE I 2011Page 159 I © 2013 Pilotfish
Cases I Gobandit LIVE I 2011Page 160 I © 2013 Pilotfish
Cases I Gobandit LIVE I 2011Page 161 I © 2013 Pilotfish
Cases I Gobandit LIVE I 2011                               helmet mount   goggle mount   tripod mountPage 162 I © 2013 Pil...
MedionThe Touch X9613
Cases I Medion The Touch X9613 I 2008                                        All-in-One                                   ...
Cases I Medion The Touch X9613 I 2008Page 165 I © 2013 Pilotfish
Cases I Medion The Touch X9613 I 2008Page 166 I © 2013 Pilotfish
Cases I Medion The Touch X9613 I 2008Page 167 I © 2013 Pilotfish
Munich AirportInfoGate
Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010                                    ...
Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010                                    ...
Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010                                    ...
Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010                                    ...
Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010HD camera orthogonal to table       ...
Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010Page 174 I © 2013 Pilotfish
Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010Page 175 I © 2013 Pilotfish
Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010Page 176 I © 2013 Pilotfish
Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010Page 177 I © 2013 Pilotfish
Thank you I www.pilotfish.euMUNICH               AMSTERDAM                  TAIPEI                     TAIPEIPilotfish Gmb...
pilotfish portfolio
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pilotfish portfolio

  1. 1. Pilotfish I Our Mission Creating Unique User ExperiencesPage 2 I © 2013 Pilotfish
  2. 2. Pilotfish I Office Locations Pilotfish is located in Amsterdam, Munich and Taipei.Page 3 I © 2013 Pilotfish
  3. 3. Pilotfish I Office Locations Pilotfish is located in Pilotfish Netherlands BV Pilotfish GmbH Amsterdam, Munich and Taipei. Pilotfish Taiwan Branch Pilotfish Inc.Page 4 I © 2013 Pilotfish
  4. 4. Pilotfish I Team A multidisciplinary team… of 40+ people specialised in Research, Strategy, Design Management, Product Branding, Industrial Design, User Interface Design, User Experience Design, Service Design, Mechanical Engineering, Prototyping, Tooling, Vendor Sourcing, Production and Quality Control … from around the world Australia, Belgium, France, Germany, Italy, Japan, Netherlands, Romania, Sweden, South Korea, Switzerland, Turkey, Taiwan, UK, USA ….Page 5 I © 2013 Pilotfish
  5. 5. Pilotfish I Process EXPLORATION • Investigate and understand the user’s needs, dreams and reality. • Consider the user environment. • Discover usage break-downs. • Understand the market systematics. • Investigate macro and micro trends. • Analyse competitors. • Source and partner up with innovative technology suppliers. • Adapt and combine innovative solutions. • Identify the best solutions by balancing feasibility, cost, and availability.Page 6 I © 2013 Pilotfish
  6. 6. Pilotfish I Process EXPLORATION IDEATION IMPLEMENTATION DESIGN USER AND TECHNOLOGY FINALISED ESSENCE VALIDATION DESIGNPage 7 I © 2013 Pilotfish
  7. 7. Pilotfish I Process EXPLORATION IDEATION IMPLEMENTATION In the exploration phase, our team During the ideation phase, the research In the realisation phase, the final concept gathers relevant information related to results of the exploration phase are is implemented and seamlessly the end user, the market and the further assessed to define the strategic translated into a tangible product. available technologies. direction of the project. The final product is again validated with The researched data is analysed and Ideas and concepts are generated and end users. evaluated to yield opportunities for validated with potential users. problem identification and innovation.Page 8 I © 2013 Pilotfish
  8. 8. Pilotfish I Awards Pilotfish has won a significant number of internationally renowned design awards.Page 9 I © 2013 Pilotfish
  9. 9. Pilotfish I FoundersHarm-Willem Hogenbirk Marc NagelFounding Partner / CEO Pilotfish Netherlands BV Founding Partner / CEO Pilotfish GmbH2012: Hosting Workshop at Shi Chien University, Taipei 2012: Hosting Workshop at Shi Chien University, Taipei2011: Jury Member, Computex Taipei design & innovation awards 2011: Speaker,180° Stage Presentation, Ljubljana Month of Design2009: Jury Member, Taiwan Excellence Awards 2010: Speaker, MEX Mobile User Experience Conference, London2009: Speaker, Design Future Shock, Taiwan Design Center 2010: Speaker, Medical Service Design Symposium, Taiwan Design Center2008: Jury Member, iF product design award, Germany 2010: Mentoring Masters Student, University of Wuppertal (UWID), Germany2007: Speaker, Mobile Reference Design Conference, Brussels 2009: Keynote Speaker, Cultural & Creative Industry Trend Forum, Taiwan2007: Speaker, Multimedia Handsets Conference, Amsterdam 2009: Jury Member, Computex iF award, Taiwan2006: Keynote Speaker, Cambridge Wireless Association, UK 2009: Mentoring Masters Student, Technical University Munich (TUM), Germany2006: Speaker, World Handset Forum, Prague 2008: Jury Member, Taiwan Design Award 2008: Speaker, Design Change Conference, Taiwan Design CenterPage 10 I © 2013 Pilotfish
  10. 10. Pilotfish I ClientsPage 11 I © 2013 Pilotfish
  11. 11. Portfolio
  12. 12. Page 13 I © 2013 Pilotfish
  13. 13. Page 14 I © 2013 Pilotfish
  14. 14. AltiGeniFusion SmartStation
  15. 15. Cases I AltiGen iFusion SmartStation I 2010 Communications Dock for the iPhone • First integrated communications docking station for iPhone • Extends the ergonomics of a conventional telephone to the iPhone • Specially conceived for use in office environments • All smartphone functions remain accessible • No more switching back and forth between landline & mobile phonePage 16 I © 2013 Pilotfish
  16. 16. Cases I AltiGen iFusion SmartStation I 2010 Refined concepts Mechanical studies Early exploration sketchesPage 17 I © 2013 Pilotfish
  17. 17. Cases I AltiGen iFusion SmartStation I 2010 Bluetooth connection Mute Speaker phone Volume down Volume upPage 18 I © 2013 Pilotfish
  18. 18. Cases I AltiGen iFusion SmartStation I 2010Page 19 I © 2013 Pilotfish
  19. 19. Cases I AltiGen iFusion SmartStation I 2010Page 20 I © 2013 Pilotfish
  20. 20. Cases I AltiGen iFusion SmartStation I 2010Page 21 I © 2013 Pilotfish
  21. 21. Native InstrumentsProduct Line
  22. 22. Cases I Native Instruments Hardware Product Line Tangible Interfaces Creation of a family of dedicated physical interfaces for Native Instruments’ audio software tools • Eliminating the use of laptop & keyboard for intuitive stage performances. • Definition of a hardware design language reflecting the Native Instruments brand values. • Development of a sturdy and stylish product line based on extruded aluminium profiles.Page 23 I © 2013 Pilotfish
  23. 23. Cases I Native Instruments Hardware Product Line Existing SoftwarePage 24 I © 2013 Pilotfish
  24. 24. Cases I Native Instruments Hardware Product LinePage 25 I © 2013 Pilotfish
  25. 25. Cases I Native Instruments Hardware Product Line I Audio Kontrol 1 I 2005Page 26 I © 2013 Pilotfish
  26. 26. Cases I Native Instruments Hardware Product Line I Rig Kontrol 3 I 2007Page 27 I © 2013 Pilotfish
  27. 27. Cases I Native Instruments Hardware Product Line I Rig Kontrol 3 I 2007Page 28 I © 2013 Pilotfish
  28. 28. Cases I Native Instruments Hardware Product Line I Traktor Kontrol S4 I 2009Page 29 I © 2013 Pilotfish
  29. 29. Cases I Native Instruments Hardware Product Line I Traktor Kontrol S4 I 2009Page 30 I © 2013 Pilotfish
  30. 30. Cases I Native Instruments Hardware Product Line I Traktor Kontrol S4 I 2009Page 31 I © 2013 Pilotfish
  31. 31. Cases I Native Instruments Hardware Product Line I Maschine I 2007Page 32 I © 2013 Pilotfish
  32. 32. Cases I Native Instruments Hardware Product Line I Maschine I 2007Page 33 I © 2013 Pilotfish
  33. 33. Cases I Native Instruments Hardware Product Line I Overview (Release Dates) Audio Kontrol 1 Audio 8 DJ Audio 4 DJ Guitar Rig Session 2005 2005 2007 2009 Guitar Rig Mobile Maschine Traktor Kontrol X1 Traktor Kontrol S4 2009 2009 2009 2010 Kore 2 Rig Kontrol 2 Rig Kontrol 3 2008 2006 2008Page 34 I © 2013 Pilotfish
  34. 34. JBLHeadphone Study
  35. 35. Cases I JBL Headphone Study I 2007 Brand Materialisation How to leverage the JBL brand identity and distinguish it from the AKG traditional headphone line by: • Understanding the brand values. • Extracting the essence. • Translating values and essence into a new design.Page 36 I © 2013 Pilotfish
  36. 36. Cases I JBL Headphone Study I 2007 Owned by the same company, the AKG and JBL brands should not compete in their respective markets. While the AKG form language promotes technical aspects, JBL is perceived as a lifestyle brand emphasizing on emotion and individuality .Page 37 I © 2013 Pilotfish
  37. 37. Cases I JBL Headphone Study I 2007Page 38 I © 2013 Pilotfish
  38. 38. Cases I JBL Headphone Study I 2007Page 39 I © 2013 Pilotfish
  39. 39. Cases I JBL Headphone Study I 2007Page 40 I © 2013 Pilotfish
  40. 40. Cases I JBL Headphone Study I 2007Page 41 I © 2013 Pilotfish
  41. 41. VicunaGolf Assistant App
  42. 42. Case I Vicuna Golf Assistant App I 2012 Smart golf partner • GUI for a golf assistant app • Records stroke information and suggests best club to use • Features three types of prediction programs • Strengthened visual effects under sunlight • Distributed via iTunes App Store starting August 2012Page 43 I © 2013 Pilotfish
  43. 43. Case I Vicuna Golf Assistant App I 2012Page 44 I © 2013 Pilotfish
  44. 44. Case I Vicuna Golf Assistant App I 2012Page 45 I © 2013 Pilotfish
  45. 45. Case I Vicuna Golf Assistant App I 2012Page 46 I © 2013 Pilotfish
  46. 46. IPTEQPrayer Time Clocks
  47. 47. Cases I IPTEQ Prayer Time Clocks I 2012 Reinventing tradition • Turning ggfgsdfgPage 48 I © 2013 Pilotfish
  48. 48. Cases I IPTEQ Prayer Time Clocks I 2012 Muslim prayer times are calculated according to the position of the sun. They differ every day depending on the geographical location and season. There are five formal times of prayer during the day: Fajr Before sunrise Dhuhr At midday, after sunrise Asr During the late afternoon Maghrib Just after sunset Isha Between sunset and midnight Target for the new clocks Based on Swiss clock-manufacturing and integrated GPS technology, the target group for the new IPTEQ Prayer Time Clocks are the younger and more modern users, but still keep a certain timeless character.Page 49 I © 2013 Pilotfish
  49. 49. Cases I IPTEQ Prayer Time Clocks I 2012 Research Included reading books about Islamic history, Islamic art, traditional and modern architecture, Islamic history of science, patterns. Documentation trip to Istanbul Observation in mosques and visit Of the Islamic Art MuseumPage 50 I © 2013 Pilotfish
  50. 50. Cases I IPTEQ Prayer Time Clocks I 2012 The existing product is targeted at a very conservative market. New Trends in Islamic Art and Architecture The new products should consider the new modernising trends in Muslim societies, and have a more modern and sophisticated approach.Page 51 I © 2013 Pilotfish
  51. 51. Cases I IPTEQ Prayer Time Clocks I 2012 Mosque Home Model ModelPage 52 I © 2013 Pilotfish
  52. 52. Cases I IPTEQ Prayer Time Clocks I Home Model I 2012Home ModelPage 53 I © 2013 Pilotfish
  53. 53. Cases I IPTEQ Prayer Time Clocks I Home Model Inspiration – The Minaret Early Concepts ID Refinement 1:1 Scale STL Mock-UpPage 54 I © 2013 Pilotfish
  54. 54. Cases I IPTEQ Prayer Time Clocks I Home Model Technology Selection Light Guide Testing and Validation ME, EE and Housing Finishes Production Mini SeriesPage 55 I © 2013 Pilotfish
  55. 55. Cases I IPTEQ Prayer Time Clocks I Home ModelPage 56 I © 2013 Pilotfish
  56. 56. Cases I IPTEQ Prayer Time Clocks I 2012 Mosque ModelPage 57 I © 2013 Pilotfish
  57. 57. Cases I IPTEQ Prayer Time Clocks I Mosque Model Early Sketches Using the astrolabe as inspiration, the aim was to convey the aspect of a high-precision time instrument.The Islamic Golden Age of ScienceBetween the 9th and the 14th century the Islamic world was in theforefront of technology and sciences. Muslim scholars inventednew tools or perfected existing ones, like the astrolabe.The AstrolabeThe astrolabe was used for navigationas well as for calculating prayer times.Page 58 I © 2013 Pilotfish
  58. 58. Cases I IPTEQ Prayer Time Clocks I Mosque Model1:1 Scale Intermediary Mock-Ups ID Refinement, CAID, ME Working Prototype Final ProductPage 59 I © 2013 Pilotfish
  59. 59. Cases I IPTEQ Prayer Time Clocks I Mosque ModelUI Wireframing Visual Design Style Guide ImplementationPage 60 I © 2013 Pilotfish
  60. 60. Cases I IPTEQ Prayer Time Clocks I Mosque ModelPage 61 I © 2013 Pilotfish
  61. 61. Cases I IPTEQ Prayer Time Clocks I Mosque ModelPage 62 I © 2013 Pilotfish
  62. 62. Cases I IPTEQ Prayer Time Clocks I Mosque ModelPage 63 I © 2013 Pilotfish
  63. 63. Cases I IPTEQ Prayer Time Clocks I Mosque ModelIn-between prayersPage 64 I © 2013 Pilotfish
  64. 64. Cases I IPTEQ Prayer Time Clocks I Mosque ModelDuring prayerPage 65 I © 2013 Pilotfish
  65. 65. HoneywellSensing Sensation
  66. 66. Cases I Honeywell Sensing Sensation I 2012 Interactive Spheres With a product range of over 50,000 sensors and controls, Honeywell traditionally finds it challenging to communicate the complexity and diversity of its portfolio. Challenge • Present the Honeywell Sensing & Control portfolio in an effective, brand- promoting way, creating excitement for new product introductions and generating traffic to the company’s booth at trade shows Solution • A series of interactive demonstrator spheres, allowing visitors to experiment the sensory controls by touching, blowing and manipulating the spheres. Each sphere highlights the unique characteristics, accuracy and sensitivity of a particular sensor, while creating a strong link throughout the whole portfolio. Launched at Electronica 2012 trade show in Munich, Germany.Page 67 I © 2013 Pilotfish
  67. 67. Honeywell Sensing Sensation I Kick-Off Workshop cool inspiring Human factors Simple & effective Aspirational characteristics fresh High touch extravert flexible Customer XPPage 68 I © 2013 Pilotfish
  68. 68. Honeywell Sensing Sensation I Ideation Early brainstorms and sketches exploring playful ways of engaging and interacting with Honeywell sensors.Page 69 I © 2013 Pilotfish
  69. 69. Honeywell Sensing Sensation I Concept RefinementPage 70 I © 2013 Pilotfish
  70. 70. Honeywell Sensing Sensation I Proof of ConceptPage 71 I © 2013 Pilotfish
  71. 71. Honeywell Sensing Sensation I Realisation of Airflow Sphere Airflow Sphere The Airflow sphere uses an airflow sensor capable of measuring the faintest of human breath.Page 72 I © 2013 Pilotfish
  72. 72. Honeywell Sensing Sensation I Realisation of Airflow SpherePage 73 I © 2013 Pilotfish
  73. 73. Honeywell Sensing Sensation I Realisation of Rotation Sphere Rotation Sphere The Rotation sphere uses a highly sensitive frictionless angle sensors to challenge users’ control and accuracy.Page 74 I © 2013 Pilotfish
  74. 74. Honeywell Sensing Sensation I Realisation of Rotation SpherePage 75 I © 2013 Pilotfish
  75. 75. Honeywell Sensing Sensation I Realisation of Pressure Sphere Pressure Sphere The Pressure sphere uses an air pressure sensor to measure subtle pressure changes inside the sphere as users touch the surface.Page 76 I © 2013 Pilotfish
  76. 76. Honeywell Sensing Sensation I Realisation of Pressure SpherePage 77 I © 2013 Pilotfish
  77. 77. Honeywell Sensing Sensation I Assembly & LogisticsPage 78 I © 2013 Pilotfish
  78. 78. Assembly & LogisticsSetup & Installation
  79. 79. Honeywell Sensing Sensation I Setup & InstallationPage 80 I © 2013 Pilotfish
  80. 80. Showtime…Electronica 2012 Trade Show in Munich
  81. 81. ID styling Compilation
  82. 82. ID STYLING _SAMPLE CASES Transportation Design Notebook Concepts Multimedia Handheld Devices Colour Material Finish Moods and PersonasPage 83 I © 2013 Pilotfish
  83. 83. Transportation DesignPage 84 I © 2013 Pilotfish
  84. 84. Cases I Transportation DesignPage 85 I © 2013 Pilotfish
  85. 85. Cases I Transportation DesignPage 86 I © 2013 Pilotfish
  86. 86. Cases I Transportation DesignPage 87 I © 2013 Pilotfish
  87. 87. Notebook ConceptsPage 88 I © 2013 Pilotfish
  88. 88. Cases I Notebook ConceptsPage 89 I © 2013 Pilotfish
  89. 89. Cases I Notebook ConceptsPage 90 I © 2013 Pilotfish
  90. 90. Cases I Notebook ConceptsPage 91 I © 2013 Pilotfish
  91. 91. Cases I Notebook ConceptsPage 92 I © 2013 Pilotfish
  92. 92. Cases I Notebook ConceptsPage 93 I © 2013 Pilotfish
  93. 93. MultimediaPage 94 I © 2013 Pilotfish
  94. 94. Cases I MultimediaPage 95 I © 2013 Pilotfish
  95. 95. Cases I MultimediaPage 96 I © 2013 Pilotfish
  96. 96. Cases I Handheld DevicesPage 97 I © 2013 Pilotfish
  97. 97. Cases I Handheld DevicesPage 98 I © 2013 Pilotfish
  98. 98. Cases I Handheld DevicesPage 99 I © 2013 Pilotfish
  99. 99. Cases I Handheld DevicesPage 100 I © 2013 Pilotfish
  100. 100. Colour Material FinishPage 101 I © 2013 Pilotfish
  101. 101. GUI/UI Compilation
  102. 102. UI/UX Project Compilation I Consumer ElectronicsPage 103 I © 2013 Pilotfish
  103. 103. UI/UX Project Compilation I Consumer ElectronicsPage 104 I © 2013 Pilotfish
  104. 104. UI/UX Project Compilation I Consumer ElectronicsPage 105 I © 2013 Pilotfish
  105. 105. UI/UX Project Compilation I Smart HomePage 106 I © 2013 Pilotfish
  106. 106. UI/UX Project Compilation I MedicalPage 107 I © 2013 Pilotfish
  107. 107. UI/UX Project Compilation I ProfessionalPage 108 I © 2013 Pilotfish
  108. 108. UI/UX Project Compilation I ProfessionalPage 109 I © 2013 Pilotfish
  109. 109. UI/UX Project Compilation I ProfessionalPage 110 I © 2013 Pilotfish
  110. 110. UI/UX Project Compilation I AutomotivePage 111 I © 2013 Pilotfish
  111. 111. Thank you I www.pilotfish.euMUNICH AMSTERDAM TAIPEI TAIPEIPilotfish GmbH Pilotfish Netherlands BV Pilotfish Taiwan Branch Pilotfish Inc. Innovation | Mechanical Engineering | Tooling | Productiont +49 89 1202 1890 t +31 20 47 06 111 t +886 2 2659 1226 t +886 2 2659 1226f +49 89 1202 1899 f +31 20 47 06 112 f +886 2 2659 8524 f +886 2 2659 8524info@pilotfish.eu info.nl@pilotfish.eu info.taiwan@pilotfish.eu info.inc@pilotfish.eu
  112. 112. Synaptics & PilotfishONYX Touchphone
  113. 113. Cases I Synaptics & Pilotfish ONYX I 2006 Touchphone Pioneer • First purely gesture-based phone prototype worldwide (introduced in August 2006). • Based on Synaptics multi-touch technology ClearPad . • Integrated user interface, interaction and industrial design.Page 114 I © 2013 Pilotfish
  114. 114. Cases I Synaptics & Pilotfish ONYX I 2006Page 115 I © 2013 Pilotfish
  115. 115. Cases I Synaptics & Pilotfish ONYX I 2006Page 116 I © 2013 Pilotfish
  116. 116. Cases I Synaptics & Pilotfish ONYX I 2006Page 117 I © 2013 Pilotfish
  117. 117. Cases I Synaptics & Pilotfish ONYX I 2006Page 118 I © 2013 Pilotfish
  118. 118. Cases I Synaptics & Pilotfish ONYX I 2006Page 119 I © 2013 Pilotfish
  119. 119. Cases I Synaptics & Pilotfish ONYX I 2006Page 120 I © 2013 Pilotfish
  120. 120. Cases I Synaptics & Pilotfish ONYX I 2006Page 121 I © 2013 Pilotfish
  121. 121. Cases I Synaptics & Pilotfish ONYX I 2006Page 122 I © 2013 Pilotfish
  122. 122. PilotfishOndoMusic Editing Phone
  123. 123. Cases I Pilotfish Ondo I 2008 Mobile Music Creation • Ondo enables users to capture and edit sounds on the go. • Creates new opportunities for collaborative music creation between contributors in distant locations. • Moves beyond existing software-based mobile phone music experiences. • Introduces a more intuitive sound editing experience.Page 124 I © 2013 Pilotfish
  124. 124. Cases I Pilotfish Ondo I 2008 Music enthusiast Intermediate ProfessionalPassionate about music listening, is interested Can play an instrument and has some knowledge of Music producer, uses dedicated equipmentin learning to play an instrument but does not creating music. Owns basic recording equipments and professional software.necessarily aim to become a musician. and plays in an amateur band. Focus of the projectPage 125 I © 2013 Pilotfish
  125. 125. Cases I Pilotfish Ondo I 2008 Mobile Moving beyond software-based solutions of other mobile phone products, Ondo is specifically constructed to create a tactile sound editing experience. Software-based Ondo Music Editing Phone music solutions on Mobile device with the existing phones joy of tactile feedback Generic Dedicated(multifunctional (very tactile) touch screen) Traditional music equipment StationaryPage 126 I © 2013 Pilotfish
  126. 126. Cases I Pilotfish Ondo I 2008Stationary scenarios 1. Recording 2. Editing 3. Playback and MixingMobile usage Page 127 I © 2013 Pilotfish
  127. 127. Cases I Pilotfish Ondo I 2008Page 128 I © 2013 Pilotfish
  128. 128. Cases I Pilotfish Ondo I 2008Page 129 I © 2013 Pilotfish
  129. 129. Cases I Pilotfish Ondo I 2008Page 130 I © 2013 Pilotfish
  130. 130. Cases I Pilotfish Ondo I 2008 Jamming Navigation Display Main Display / Recording Sticks User Interface changes in response to Three recording sticks act as the main display. mode selection (phone, editing, recording). When removed, each stick can be separately clipped onto a musical instrument to capture sound. Fine-tuning Dial Flexible Area Components Area Enables precise track editing by accurately Form-sensitive flexible materials allow the Contains technical parts, selecting and cropping sound files. user to effect recorded sounds by connectors and battery. bending and twisting the ends of the device.Page 131 I © 2011 Pilotfish
  131. 131. Cases I Pilotfish Ondo I Bending Sound Effects I 2008Page 132 I © 2013 Pilotfish
  132. 132. Cases I Pilotfish Ondo I Twisting Sound Effects I 2008Page 133 I © 2013 Pilotfish
  133. 133. Cases I Pilotfish Ondo I Mixing I 2008Page 134 I © 2013 Pilotfish
  134. 134. Cases I Pilotfish Ondo I Mixing I 2008Page 135 I © 2013 Pilotfish
  135. 135. Cases I Pilotfish Ondo I Benefits I 2008 ODMs Extended product offer for manufacturers. Operators Higher ARPU (=average revenue per user) due to increased interaction among users. Manufacturers • Extended product range (including potential accessories for music creation). • Can express their creativity without prior knowledge about music making. • Increased brand recognition among target users. • Can improve their music creation skills. • Get new possibilities for sharing and networking activities among similar interest groups. Users Content Creators Additional downloading offers including: - music games Technology providers - sound libraries Opens new areas for implementing - music editing software innovative technologies that fulfill new - new ideas for online shows user needs. - music news and scene informationPage 136 I © 2013 Pilotfish
  136. 136. AcuityWater Purifier
  137. 137. Cases I Acuity Water Purifier I 2007 A pure source at home Industrial design for an iconic, self-maintained water purifier used in private homes of developing countries • Offers clean drinking water from a direct source in the home • Compact placement for an effective use of space • Innovative plug & play system with exchangeable cartridge • Simple to install, easy to use • Replaces the need to buy and transport water containers or to install complex purifying systems requiring external maintenancePage 138 I © 2013 Pilotfish
  138. 138. Cases I Acuity Water Purifier I 2007 Unsafe water and sanitation cause an estimated 80 per cent of all diseases in the developing world. Bottled water is therefore a must-have in many developing countries: • India: consumption of bottled water tripled between 1999 and 2004. • China: Bottled water is a must-have in China, following toilet paper and cell phones. Some people refill the bottles with polluted water and sell them. • Brazil: has the fourth highest bottled water consumption worldwide ( after USA, Mexico, China). The waste caused by bottled water is about 1.5 million tons/ year.Page 139 I © 2013 Pilotfish
  139. 139. Cases I Acuity Water Purifier I 2007 Product environment Current productsPage 140 I © 2013 Pilotfish
  140. 140. Cases I Acuity Water Purifier I 2007 Most household products and appliances have a recognisable typical form. Even relatively young devices, like microwave ovens, are recognisable as such due to the ubiquity of a typical device setup found across different cultures.Page 141 I © 2013 Pilotfish
  141. 141. Cases I Acuity Water Purifier I 2007 A smart way to integrate all technical components in one compact package was found by building and trying out a series of simple cardboard mock-ups.Page 142 I © 2013 Pilotfish
  142. 142. Cases I Acuity Water Purifier I 2007 A smart way to integrate all technical components in one compact package was found by building and trying out a series of simple cardboard mock-ups.Page 143 I © 2013 Pilotfish
  143. 143. Cases I Acuity Water Purifier I 2007Page 144 I © 2013 Pilotfish
  144. 144. Cases I Acuity Water Purifier I 2007 pure friendly to the body refreshing unobtrusive cool relieving peaceful modern living serene materials protecting ... industrially made objects in dialogue with nature...Page 145 I © 2013 Pilotfish
  145. 145. Cases I Acuity Water Purifier I 2007Page 146 I © 2013 Pilotfish
  146. 146. Cases I Acuity Water Purifier I 2007Page 147 I © 2013 Pilotfish
  147. 147. Cases I Acuity Water Purifier I 2007Page 148 I © 2013 Pilotfish
  148. 148. Cases I Acuity Water Purifier I 2007Page 149 I © 2013 Pilotfish
  149. 149. Cases I Acuity Water Purifier I 2007Page 150 I © 2013 Pilotfish GmbH
  150. 150. Cases I Acuity Water Purifier I 2007Page 151 I © 2013 Pilotfish
  151. 151. GobanditLIVE
  152. 152. Cases I Gobandit LIVE I 2011 Built-in Wi-Fi Action Camcorder • Captures sports adventures in HD quality with integrated GPS tracking of position, latitude, longitude, acceleration and speed • Optional mounting brackets for goggles, helmets and tripod • Lightweight, durable, water-proof and use of natural plastics only • Proprietary software for quick and simple footage editingPage 153 I © 2013 Pilotfish
  153. 153. Cases I Gobandit LIVE I 2011Page 154 I © 2013 Pilotfish
  154. 154. Cases I Gobandit LIVE I Scenarios I 2011Page 155 I © 2013 Pilotfish
  155. 155. Cases I Gobandit LIVE I Scenarios I 2011 bike helmet mount (vented helmet) goggle mount universal (tripod) mountPage 156 I © 2013 Pilotfish
  156. 156. Cases I Gobandit LIVE I Skins I 2011Page 157 I © 2013 Pilotfish
  157. 157. Cases I Gobandit LIVE I 2011Page 158 I © 2013 Pilotfish
  158. 158. Cases I Gobandit LIVE I 2011Page 159 I © 2013 Pilotfish
  159. 159. Cases I Gobandit LIVE I 2011Page 160 I © 2013 Pilotfish
  160. 160. Cases I Gobandit LIVE I 2011Page 161 I © 2013 Pilotfish
  161. 161. Cases I Gobandit LIVE I 2011 helmet mount goggle mount tripod mountPage 162 I © 2013 Pilotfish
  162. 162. MedionThe Touch X9613
  163. 163. Cases I Medion The Touch X9613 I 2008 All-in-One Touchscreen PC • 24” touchscreen PC with multitouch, Full HD TV and Blu-Ray recorder. • Distinct operating panel with secondary 3.5” touchscreen integrated in the foot. • May be operated via touch screen, remote or voice control, or wireless keyboard.Page 164 I © 2013 Pilotfish
  164. 164. Cases I Medion The Touch X9613 I 2008Page 165 I © 2013 Pilotfish
  165. 165. Cases I Medion The Touch X9613 I 2008Page 166 I © 2013 Pilotfish
  166. 166. Cases I Medion The Touch X9613 I 2008Page 167 I © 2013 Pilotfish
  167. 167. Munich AirportInfoGate
  168. 168. Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010 Information Terminals • Design, engineering and production of housings for an innovative customer guidance system providing customised face-to-face information to airport visitors via video conference • Comprises info counters with integrated touch screen tables and interactive information displays • Launched by Munich Airport in June 2011Page 169 I © 2013 Pilotfish
  169. 169. Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010 Machine/ ATM Information IntimacyPage 170 I © 2013 Pilotfish
  170. 170. Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010 Machine/ ATM Information IntimacyPage 171 I © 2013 Pilotfish
  171. 171. Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010 Machine/ ATM Information IntimacyPage 172 I © 2013 Pilotfish
  172. 172. Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010HD camera orthogonal to table Speakers on user SD camera on user Accessible touchscreen Microphone on user Refill of card dispenser and printer Exchange of toner-cartridgePage 173 I © 2013 Pilotfish
  173. 173. Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010Page 174 I © 2013 Pilotfish
  174. 174. Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010Page 175 I © 2013 Pilotfish
  175. 175. Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010Page 176 I © 2013 Pilotfish
  176. 176. Cases I Munich Airport InfoGate I Design, Engineering & Realisation of Housings I 2010Page 177 I © 2013 Pilotfish
  177. 177. Thank you I www.pilotfish.euMUNICH AMSTERDAM TAIPEI TAIPEIPilotfish GmbH Pilotfish Netherlands BV Pilotfish Taiwan Branch Pilotfish Inc. Innovation | Mechanical Engineering | Tooling | Productiont +49 89 1202 1890 t +31 20 47 06 111 t +886 2 2659 1226 t +886 2 2659 1226f +49 89 1202 1899 f +31 20 47 06 112 f +886 2 2659 8524 f +886 2 2659 8524info@pilotfish.eu info.nl@pilotfish.eu info.taiwan@pilotfish.eu info.inc@pilotfish.eu

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