P1 social media products

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P1 social media products

  1. 1. ANALYSE EXISTING SOCIAL MEDIA PRODUCTS Unit 35 Social Media Products
  2. 2. Social media websites         Facebook Twitter Tumblr Instagram Bebo Habbo LinkedIn Flickr
  3. 3. Typical features     Sharing information Communicating with friends Meeting new people Advertisements
  4. 4. Types of social media     Personal blog - Blogger Photo sharing - Flickr Audio visual - You tube Advertising – promotional tweets
  5. 5. Particular Audience    Professional Photographers Particular Interests
  6. 6. Types of Advertising Pay per click The website owner is paid by the advertiser each time the ad is clicked  Banners Paid when advertisers website is visited by clicking on a banner  Impression advertising Paid for each time a page is accessed containing an ad 
  7. 7. Legal and ethical issues         Libel Copyright Intellectual property rights Protection of personal data Bullying Stalking Impersonating others Misrepresentation
  8. 8. Your Task Research and describe three different social networking websites.      Purpose - what is the aim of the site Content - write about the types of pages that are included Target user/membership – Who is the typical user Source of revenue – what advertising is used and how does it generate revenue for the site Legal and ethical issues relevant to the site

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