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Baileys Blog


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A accumulation of my blog about Event marketing and promotion.

Published in: Business, News & Politics
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Baileys Blog

  1. 1. Baileys Blog EMM518
  2. 2. Seneca’s Sting Home Opener
  3. 3. Want a good read? I just finished a book that will help you understand just why men and women are so different.  Why men don’t have a clue, and why women always want more shoes is a great way to find out just what makes men and women do the things they do. To promote events and market to different genders can be a difficult task. This book should help with understanding the other gender and even your own.
  4. 4. Build Social Capital with SMOjoe Online Marketing 101 – The Business of Blogging. Join SMOjoe for a workshop on the business of Blogging. Learn things from Google page rank to the value of keywords.  CityEvents a company I am very familiar with will also be there hosting the event. Date: Wedensday, January 20, 2010, 6:00 p.m. to 9:00 p.m. Where: Centre for Social Innovation 215 Spadina Avenue, Suite 120 Toronto, Ont. Tickets are only $40 and are limited. I will be going and will there and will posting after.
  5. 5. Canadian moms connecting online / Marketer News After reading this article it made me think of how many times I’ve gone online to get parenting advice. It is surprising from diaper rashes to temper tantrums I’ve used the online world to let me know what’s up. I even found my sons name in an online database. Since most companies market to the parents this is very useful information if you’re in the baby market.
  6. 6. 4 Ps to 6 Vs The 4 Ps have always been the essence of Marketing. In today’s technology driven world there have been many advances in the way every company and industry communicate. A Wiki is becoming the fastest way to communicate directly with the consumer. A site called Marketing reinvented. On this site you can explore there solution with a Marketing Plan Wiki. Taking into account the 6 Vs. Venture Value Voice Vicinity Vehicle Verification
  7. 7. Awwwwww Travel <ul><li>Your sitting at your desk, with twelve more pages, 10 more hits, and 1 million e-mails until lunch. What do you do? What do I do? I think of far off places. I look for planes in the sky and wonder where they are going? Dream of different cites and sites. </li></ul><ul><li>Wikitravel has a “destination of the month” page where you can look at all the different places other people believe to be the best in the world. Canada is on there twice in the 5 years. Both cites in British Columbia. </li></ul><ul><li>So if you’d like to dream off to distance lands see what the topic pick of today is </li></ul>
  8. 8. 1,300 Publications and Counting <ul><li>The Winners of the 2009 Utne Independent Press Awards </li></ul><ul><li>Independent-minded journalists get recognition for their publications. The selection process at UTNE goes on throughout the year and it showcases the dedication and passion that the team has. </li></ul><ul><li>ALSO – Check out there website for the latest on the hot issues of todays journalist. </li></ul>
  9. 9. Seneca wins the GOLD at OCMC I had the pleasure of representing Seneca College at the OCMC this past weekend. I placed in the top five for the Marketing Job Interview and thought the whole experience was a perfect way to start my up coming job search. I was also on a team of students that participated in the Students Award Challenge. Seneca won the gold and received great recognition at the award gala in Hamilton at the Sheraton Hotel. All four hundred students, faculty, judges and coaches dressed in their
  10. 10. Viral Marketing Event marketing and promotion can be difficult when there is a limited time to get the message out. Some of the best marketing done in the event world is by word of mouth. This has paved the way for viral marketing today. Dr. Ralph F. Wilson a E-Commerce Consultant has described the six simple principles of viral marketing.  He explains them as the following: Gives away products or services Provides for effortless transfer to others Scales easily from small to very large Exploits common motivations and behaviors Utilizes existing communication networks Takes advantage of others’ resources He has also written some books on “How to write an Ad that clicks” and ” how to develop a landing page 2008″
  11. 11. FastLane                                    Want to meet other young professionals in a great fun enviroment? The FastLane networking events are held  at different edgy chic locations to keep the interest. Every month there is a different theme and January is on health and wellness. brought to you by CityEvents and Gatherings this event brings in some fun and entertaining people every month, all with the common interest of meeting different people and learning something new. Every ticket comes with a drink, light snacks and a gift bag related to the theme.