L1 - Unit 3 - Web Development
•We use the Internet almost every day. We
often look at many different websites while we
•Most of the time, you probably never think
about the design of the website that you are
•However, if you do visit a badly designed
website, you really notice it quickly
Unit 3 - Web Development
•Have a look at the website: www.bbc.co.uk
•Consider the following things:
•Is the information relevant to users?
•Is it clear, up to data, accurate and unbiased?
•Are the images meaningful?
•Is the font size suitable?
•Is the site easy to navigate and use?
•Does the site contain useful links?
Unit 3 - Web Development
•Now, take a look at 2 of either:
•Evaluate it using the sheets, remember the
points we have talked about!!!
L2 - Target Audience
Visit the website below and answer the questions:
•Who is the audience for the website?
•What is the purpose of the website?
•What special features have been used to help the
•What features make this website attractive to the
•Audience for the website:
Under 5s or 5-11 year olds
To entertain or inform
•Attractive to audience:
Text style, size, colours, layout, images, content
Charity organisations provide a valuable
service to thousands of people worldwide
Some examples of these organisations are
the RSPCA, RNIB, Oxfam, WWF,
Greenpeace and Dr Barnardos.
•Choose a suitable organisation
•Using your internet search techniques, research:
Their Aims and Objectives
What they do and Why
What would happen if the charity didn’t exist
How they raise money and awareness
Who the Target Audience is for this website
•Create a Research Document with your findings
•Make some notes about your initial thoughts of how your chosen
organisation could redesign their site for a teenage audience
L3 - Design: Hierarchy Chart
Eastenders Coronation Street Emmerdale
Characters Story Lines Images
Design: Hierarchy Chart
•Click on New Slide and on the Task Pane on the right
hand side select Slide Layout
•From here, scroll down until you find the Hierarchy
•Right click on the objects to add new Subordinates
Create a Hierarchy Chart for your Website and
comment on the construction and what you would like
to include on it
Design: Hierarchy Chart -
My website is about ‘Soaps’ on television, I
would like a page on each of the following:
However, I would also like other pages linking
from each of these main ‘Soap’ pages, for
L4 – Themes
•In pairs, evaluate these BBC Sites which are
all part of www.bbc.co.uk/tv
•Comment on their differing use of:
Font type and size
•For each of these websites, what is the:
Overall ‘Look and Feel’
•How have fonts, images, colours etc been used to meet
the needs of the audience?
Each BBC Website has its own distinct look and feel
L6-11 – Construction
•Techniques you will learn over the next 3 lessons:
oEntering text and formatting it
oInserting graphics including rollover images
oInserting different forms of links (external, graphics for
oCreating hot spots
•It is important that throughout this project you
remember how important it is that you have and apply
an awareness of SOAP.
L6-11 – Construction
•In pairs sum up the purpose of your
website AND its intended Target
Audience in no more than 12 words…
•Your partner then has to feedback to the
rest of the group about your ideas
Construction - Extension
•Use L6 R1 Bibliography to keep a
record of any images and websites that
you use throughout this project.
•This enables you to keep track of what
you are using and directly affects your
ability to obtain a higher level at the end
of the unit!
L7 - Plenary
•Use L7 R1 AfL Sheet to evaluate your own
progress so far.
•Notice that this document has 2 sections.
•Use this sheet to self evaluate your work so
far or receive feedback from someone else
•You will then do the other technique next
L12-13 - Improvements
•Work in pairs and choose a subject that
you know your partner is good at such
as a sport or skill etc
•Give feedback to your partner about
•As you finish your work, take screenshots of how you
developed your website
•With the help of a partner use the ‘2 stars and a wish’
technique to gather useful feedback
•Fully annotate your screenshots
•Make changes to your work to reflect the feedback
•Re-take screenshots and annotate to show
L14-16 - Review and Collecting
For this unit you should have the following
oEvaluation of Websites
oResearch into your Charity
oHierarchy Chart and your reasons for that design
oYour annotated screenshots including feedback
oPeer and Self Assessment AfL sheet
oChosen AfL method sheet
oReview (if separate from Homestudy booklet)
Web Development - Level 6/7
•Outline of user needs
•Who is the audience?
•What is the purpose?
oCharity based website
Reasons why these are useful
oWhat do you hope to achieve by doing this?
•Other user needs
oAdvertising the problem
oAllowing people to become involved
1. What’s the problem?
•Read any information about the problem
•How will you solve the problem?
•Decide what you need to do
2. Plan and Design
•Create an action plan: what will happen
•Create a design of your project: what will
it look like?
•Get it checked!
•GET ON WITH IT!!
•Use your action plan and design to
remind you what should be done and