Apple products


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Apple products

  1. 1. APPLE INC .
  2. 2. What is Apple Inc.? <ul><li>Apple Inc. is an American multinational corporation </li></ul><ul><li>Design electronics and computer software </li></ul><ul><li>As of January of 2010, the company operates 283 retail stores </li></ul><ul><ul><li>9 of which are out of the country </li></ul></ul><ul><li>As of 2010, company is one of the largest technological corporations in the world </li></ul>
  3. 3. History of Apple Inc. <ul><li>Founded in April 1 st 1976 </li></ul><ul><li>Cupertino, California </li></ul><ul><ul><li>Steve Jobs </li></ul></ul><ul><ul><li>Steve Wozniak </li></ul></ul><ul><ul><li>Ronald Wayne </li></ul></ul><ul><li>Company was made to make.. </li></ul><ul><ul><ul><li>Computer Software and Hardware </li></ul></ul></ul><ul><ul><ul><li>Consumer electronics </li></ul></ul></ul><ul><ul><ul><li>Digital distribution </li></ul></ul></ul>
  4. 4. Apples Logo Apples first logo features Issac Newton under a fabled Apple Tree It was then replaced with the rainbow bitten apple in 1976 and lasted until 1998 The most recent logo which replaced the rainbow apple is a monochromic same bitten apple
  5. 5. Early Years With Apple <ul><li>Apples first product was the Apple I </li></ul><ul><ul><li>Hand built </li></ul></ul><ul><ul><li>Went on sale in July of 1976 </li></ul></ul><ul><ul><li>Market priced $666.66 </li></ul></ul><ul><li>Product was made by Jobs, Wozniak and Wayne </li></ul><ul><li>Apple was the incorporated in Jan. of 1977 </li></ul><ul><ul><li>Wayne sold his share of his company to jobs and Wozniak for $800 </li></ul></ul>
  6. 6. Early Years Cont’d <ul><li>On April 161977 the Apple II was introduced </li></ul><ul><ul><li>It was unique and different from its major rivals at the time (TRS-80 and Commodore PCT) </li></ul></ul><ul><ul><ul><li>Colored graphics </li></ul></ul></ul><ul><ul><li>open architecture </li></ul></ul><ul><li>By the end of the 1970’s, Apple had a staff of computer designers and a production line </li></ul>
  7. 7. Early Years Cont’d <ul><li>In May 1980, the Apple III was introduced in attempt to compete with Microsoft and IBM </li></ul><ul><li>In December of 1980, Apple launched the public offering of its stock </li></ul><ul><li>When it went public, it created more millionaires than any company in history </li></ul>
  8. 8. Apple Lisa <ul><li>Personal computer sold in early 1980’s </li></ul><ul><li>First personal computer sold to public with a GUI </li></ul><ul><ul><li>Extreme failure due to limited software titles and high price tag </li></ul></ul><ul><li>In 1982- Due to fighting Steve jobs was kicked off the Apple Lisa project and went on to the low cost computer project of the Macintosh! </li></ul>
  9. 9. Macintosh <ul><li>Designed in 1984 </li></ul><ul><li>Sold very strong in the beginning but because of its high price, total consumption was low </li></ul>
  10. 10. 1986-1993: Rise <ul><li>After the Macintosh Portable’s low success rate, Apple learned several lessons on what to do differently </li></ul><ul><li>In 1991, Apple introduced the PowerBook </li></ul><ul><li>During this time, Apple experimented with many other products </li></ul><ul><ul><ul><li>Cameras, portable CD speakers, TV and video counsels </li></ul></ul></ul><ul><li>All of these products were “too little too late” for Apple due to their market share and stock price slide </li></ul><ul><li>In 1990, the Macintosh LC was released </li></ul>
  11. 11. PowerBook & Macintosh LC <ul><li>PowerBook </li></ul><ul><ul><li>7lbs with 3 hour battery </li></ul></ul><ul><ul><li>The success of the power book led to a </li></ul></ul><ul><ul><li>dramatically increasing revenue </li></ul></ul><ul><li>Macintosh LC </li></ul><ul><ul><li>First affordable, color-capable Macintosh </li></ul></ul><ul><ul><li>Made fairly basic to keep the prices down </li></ul></ul>
  12. 12. 1994-1997 <ul><li>Throughout these years, Apple continued to reinvent new software's that could be installed and used on the Macintosh computers </li></ul><ul><li>In 1997, Steve Jobs announced Apple would join Microsoft to released new versions of Microsoft office </li></ul><ul><li>November 10 th 1997, Apple introduced the Apple Store where consumers could browse and purchase Apples newest products. </li></ul>
  13. 13. 1998-2005 <ul><li>August 15 th 1998 Apple introduced the new all in one computer reminisce of the iMac </li></ul><ul><li>May 2001, Apple opened more Apple retail stores, including in Virginia and California </li></ul><ul><li>That same year, Apples iPod was designed which came to be a huge success </li></ul>
  14. 14. iMac and iPod <ul><li>iMac </li></ul><ul><ul><li>desktop featured modern technology and unique design with more software including iMovie and final cut pro </li></ul></ul><ul><ul><li>Newer improved version of the Macintosh LC </li></ul></ul><ul><li>iPod </li></ul><ul><ul><li>Very successful </li></ul></ul><ul><ul><li>Portable digital audio player </li></ul></ul><ul><ul><li>Over 100 million units were sold in the first six years </li></ul></ul>
  15. 15. Apple iTunes Store <ul><ul><li>Offered online downloads </li></ul></ul><ul><ul><li>Service quickly became market leader un online music services </li></ul></ul><ul><ul><li>By June 2008, there were over 5 billion downloads </li></ul></ul><ul><ul><li>Each song for $0.99 </li></ul></ul><ul><li>In 2003, Apple iTunes store was opened </li></ul>
  16. 16. 2005-2007:Intel Transition <ul><li>January 2006- Mac book Pro and iMac became the first Apple products sold with Intel’s Core Duo </li></ul><ul><li>Same year, the PowerMac, iBook and PowerBook were retired and replaced with Mac Pro, Mac Book, Mac Book Pro. </li></ul><ul><li>During this time, Apples success was soaring and its market cap surpassed that of Dell’s </li></ul>
  17. 17. 2007- Present <ul><li>Period of time known as the Mobile Consumer Electronics Era </li></ul><ul><li>January 2007, Jobs announced that Apple’s logo name would be changed from Apple Computers to Apple Inc., due to the that fact they no longer only produced computers </li></ul><ul><li>After this, the iPhone and Apple TV were created in July of 2007, Apple introduced the App. World </li></ul><ul><li>to iTunes, to sell applications to the iPhone and iTouch </li></ul>
  18. 18. 2007-Present <ul><li>Throughout these years, new and improved versions and different sizes of the iPod were introduced </li></ul><ul><ul><li>Includes iPod nano, Shuffle, classic, touch and video </li></ul></ul><ul><li>After hearing many rumors of the new creation, on April 3 rd 2010, Apples newest product the iPad was launched in the U.S. </li></ul><ul><ul><li>Sold 300,000 units that day </li></ul></ul><ul><ul><li>500,000 that same week </li></ul></ul>
  19. 19. The End!