Last week catch up: Label Names?
E-Portfolio’s. Websites Vs. Documents (Make sure
you are collecting information and documenting
Attendance (Time Management & Team Work)
Record Label & Compilation
Call out dates?
PR & Publicity?
Deadlines: What do we need
Record Label Name & Design
Compilation Name & Design
PR & Publicity (for call out)
Artist Call Out for Submissions
Artist Submission Cut Off Date
Selection Committee to arrange
Social Media, Web, Online Presence
PR & Publicity (when package is
All these roles will link in with other roles, together we’re all ONE team.
A&R to scout artists
Budgets & Accounts
Admin (Email, Calls, Post, Follow Up’s, Doc management, File management)
Publishing & Royalties
Gig & Live Promotion
PR & Publicity (Press releases and follow up’s)
Photography and Film
Marketing (Creative ideas)
Legal (Contracts and follow up’s link in with Admin)
Social Media/Online/New Media manager
Selection Committee members
Record Label manager/ Compilation managers
Roles & Jobs
A business plan is a formal statement of a set of business goals, the reasons they are
believed attainable, and the plan for reaching those goals. It may also contain
background information about the organization or team attempting to reach those
A good business plan can help you secure finance, define the direction of your
business and create strategies to achieve your goals.
Business planning is an ongoing business activity - you should regularly review your
business plan to keep it up to date.
Communicate the plan, Consider the audience, Plan for growth, Respond to change
Case Study Video:
What problem does the company's product or service solve? What niche
will it fill?
What is the company's solution to the problem?
Who are the company's customers, and how will the company market and
sell its products to them?
What is the size of the market for this solution?
What is the business model
Who are the competitors?
How does the company plan to manage its' operations as it grows?
Who will run the company and what makes them qualified to do so?
What are the risks and threats confronting the business, and what can be
done to mitigate them?
What are the company's capital and resource requirements?
What are the company's historical and projected financial statements?
Typical questions addressed by a
business plan for a start up venture
What product/service will you provide?
Is your idea viable?
How will you protect your ideas?
Is there a market for your product/service?
What skills do you need?
Who are your competitors?
What difference will you bring to the market?
Do you have the financial capacity to start a
Analyse your Business
Depending on what type of business you intend to start, your business plan could
include these elements:
executive summary - a one-page overview written after your business plan is
introduction - explains the purpose and objectives of going into business
marketing analysis - looks at the industry you are entering and how you fit in
marketing plan - your marketing strategy
operations plan - how you'll set up the business, i.e. structure, location, regulations
management plan - how you'll manage your business
financial plan - how you'll finance your business, costing and financial projections.
What to Include:
Cover page and table of contents
Business environment analysis
Legal and risk management plan
Operations plan (management plan and personal structure)
Attachments and milestones
Typical structure for a business
plan for a start up venture
1. Establish what needs to be done
2. Establish CLEAR deadlines for tasks to be
3. Have a clear deadline outline sheet finished by the
end of class which can be uploaded to the forum.
Task 1: Deadlines
1. Discuss the roles that we have available
2. What other roles do we need?
3. Who will do what? How will we decide who does what
so everyone is happy, but also learns new skills?
4. Have clear roles and responsibilities set up by the end of
5. Upload to forum
Task 2: Negotiating
Roles & Responsibilities
1. As a class start to unpack/analyse a business plan for the record label
1. What is our goal? Compilation album? Record Label? Change the face of
music? Think outside the box to make the Brisbane music scene look at us
1. How will we achieve our goals of the label/compilation?
1. What do we NEED to do?
1. Everyone to have a rough business plan of notes by the end of the day.
2. Upload to forum
Task 3: Record Label
1. As a class discuss what the feel, look, idea, theme etc of
OUR label will look like.
2. Start to research designs individually that you like
3. Pull these ideas together as a class
4. Decide how we move forward to get a design made? I.e
Do we employ a graphic designer or do it ourselves?
5. Upload to forum
Task 4: Record Label