Small business owners can be some of the most innovative users of social media on the web, and Pinterest is providing new opportunities to do so. As one of the fastest growing websites in history, Pinterest drives more traffic than Twitter, LinkedIn, Reddit and Google+ combined. What does this mean for your brand? Everything. Well, not everything, but Pinterest is a huge opportunity that you do not want to ignore. Here are 13 statistics to help you maximize your reach, engage your community and define your competitive advantage.