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IGNITE@UxPA2012- The Y-Factor: How a 20-something can be a UX leader

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Presented By:

Meghan Godin
Julia Sloan
Pete Kinser
James Hartman
Laura Laser

Published in: Technology, News & Politics
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IGNITE@UxPA2012- The Y-Factor: How a 20-something can be a UX leader

  1. 1. HOW A 20-SOMETHINGCAN BEA SUCCESSFUL UXLEADER we happily introduce…
  2. 2. MEGHAN GODIN ux researcher @ motivate design JULIA SLOAN ux designer @ motivate design JAMES HARTMANassociate director, ux and ia @ disney and ESPN media networks PETE KINSER ux designer @ readytalk LAURA LASER president and executive recruiter @ laser talent group
  3. 3. MEGHAN GODIN, a 20-somethingux researcher, motivate design
  4. 4. “GENIUS IS 1% INSPIRATIONAND 99% PERSPIRATION.”-THOMAS EDISON
  5. 5. what’s your niche?
  6. 6. Build a support network
  7. 7. MEET UPREACH OUT
  8. 8. GET INSPIREDSimon Sinek can help
  9. 9. “THE DESTINATION ISTHE GOAL. THE ROUTEIS YOUR OWNPERSONAL CHOICE.”-SIMON SINEK
  10. 10. GET INSPIREDSeth Godin can help
  11. 11. “YOU DON’T MAKECHANGE WITHADVICE...”-SETH GODIN
  12. 12. GET INSPIREDEventbrite can help
  13. 13. “NAIL IT AND SCALE IT.”-THE FOLKS AT OGILVY
  14. 14. GET INSPIREDOther randoms can help
  15. 15. do you have a support network?    
  16. 16. “ACCEPT THE CHALLENGESSO THAT YOU MAY FEEL THEEXHILARATION OF VICTORY ”-GENERAL GEORGE S. PATTON JR.
  17. 17. I challenge myself to…
  18. 18. “ACCEPT THE CHALLENGES WITHOUT THE DOING,SO THAT YOU MAY FEEL THEEXHILARATION OF VICTORY ”THE DREAMING IS USELESS-GENERAL GEORGE S. PATTON JR.
  19. 19. JAM OUT
  20. 20. and don’t stop.
  21. 21. I found my 1%The 99% wasn’t exactly a breezeBut the feeling of 100% was well worth it.
  22. 22. “… BE UN-WELL-ROUNDED”-Seth Godin
  23. 23. JULIA SLOAN, a 20-somethingux designer, motivate design
  24. 24. hello 
  25. 25.
  26. 26. BE WILLING TO BE UNCERTAIN.
  27. 27. exhibit a) COCA-COLA
  28. 28. NAIVETEISOURGREATEST ASSET.
  29. 29. get people to join your team
  30. 30. “Your first try will be wrong. Budget and design for it.”-Aza Raskin, designer at Firefox
  31. 31. “ENCHANTMENT IS ASNECESSARY TO GETPEOPLE TO DIVERGEFROM A CROWD AS IT ISTO JOIN ONE.”- GUY KAWASAKI
  32. 32. SMILE! 
  33. 33. habits simplify;innovation does not.
  34. 34. i know it’s scary…
  35. 35. …but we have to try and break down BARRIERS BOUNDARIES EXPECTATIONS
  36. 36. “THE BARRIER TO CHANGEIS NOT TOO LITTLE CARING;IT IS TOO MUCHCOMPLEXITY.”-BILL GATES
  37. 37. “TO FLY WE HAVE TO HAVE RESISTANCE.” -MAYA LIN
  38. 38. THOSE THAT ARE NOT UNUSUAL ARE NOT MEMORABLE.
  39. 39. picture something you would beimpressed by…
  40. 40. now double those standards
  41. 41. which one do you want to read? OR
  42. 42. …how about these? OR
  43. 43. “EVER TRIED. EVER FAILED. NO MATTER.TRY AGAIN.FAIL AGAIN. FAIL BETTER.”-SAMUEL BECKETT
  44. 44. JAMES HARTMAN, a 30-something_______, ESPN
  45. 45. you are responsible for your own career** accepting responsibility gives you control!
  46. 46. “If you dont design yourown plan, chances areyoull fall into someoneelse’s.And guess what they haveplanned for you?”- Jim Rohn
  47. 47. start with your definitions of success achievement accomplishment What is your vision?
  48. 48. The perfect job is the one youcreate for yourself.Consider yourself self-employed.
  49. 49. keep up with change
  50. 50. UX IS CONSTANTLY EVOLVING.
  51. 51. “If the rate of change on theoutside is greater than therate of change on theinside, then the end is near.”- Tom Peters
  52. 52. “The links are not #0000FF”
  53. 53. “but this year,all the answersare different.”
  54. 54. The key to long term success isfor you to dedicate yourself tocontinuous improvement.
  55. 55. CoursesBooksSeminarsConferencesOrganizationsPodcastsJournalsBlogsNetworking
  56. 56. watch a videoseminar ratherthan aninfomerciallisten to apodcast while inthe carread a book onthe bikeYOU HAVETHE TIME
  57. 57. embrace failure** and anything “less-than-perfect”
  58. 58. “It is not a disgrace to fail.Failing is one of the greatestarts in the world.”Charles Kettering
  59. 59. 1) Do the wrong thing perfectly?2) Do the right thing poorly? (if it’s worth doing, you won’t do it perfectly the first time)
  60. 60. PRACTICE
  61. 61. Your goals can withstand minor setbacks. Look at the big picture.Give yourself permission to make some missteps along the way.
  62. 62. PETE KINSER, a 30-somethingEmpathizer, ReadyTalk
  63. 63. 3 THINGS
  64. 64. it’s all about empathy, people…
  65. 65. HOW ABOUT EMPATHYFOR DEVELOPERS?
  66. 66. do you even know whatdevelopers do?
  67. 67. THIS IS WHAT THEY DO.
  68. 68. AND THIS …
  69. 69. HTML & CSS
  70. 70. IF YOU DON’T KNOW HTML & CSS…
  71. 71. IF YOU DON’T KNOW HTMLYOU’RE GONNA HAVE&ACSSBAD TIME
  72. 72. DONT FEAR THEINTERNET .COM
  73. 73. diversify yourself.
  74. 74. EMPATHY IS BORNE FROMEXPERIENCE.
  75. 75. LISTEN.
  76. 76. BE THE STUDENT.
  77. 77. BE THE EXPERT.
  78. 78. SVPI.COM
  79. 79. context is key.
  80. 80. GET TO KNOW THEORGANIZATIONALCONTEXT (Culture)
  81. 81. WHAT IS MOSTIMPORTANT TO YOURLEADERSHIP?
  82. 82. HBR.COM
  83. 83. LAURA LASER, a 30-somethingpresident and executive recruiter, laser talent group
  84. 84. DIFFERENTIATE YOURSELF
  85. 85. PROTECT YOUR BRAND- FACEBOOK- LINKEDIN- TWITTER vs.
  86. 86. A UX DESIGNER’S RESUMESHOULD BE ANEXPERIENCE IN ITSELF.
  87. 87. BE CLEAR BE BRIEF
  88. 88. TELL A STORY
  89. 89. BRING YOUR STORY TO LIFE CREATE A NARRATIVE
  90. 90. show me what you can do
  91. 91. I sure hope it’s a lot(i.e. web, mobile, tablet, etc.)
  92. 92. I WANT TO KNOW THAT YOU CANCREATE GREATNESS OUT OFMUNDANENESS.
  93. 93. WE ALL KNOW THINGSCAN GET COMPLICATEDIN UX.
  94. 94. I WANT TO SEE HOW YOUSIMPLIFY IT.
  95. 95. user flowsprocess diagramspersonasstory boardswireframes
  96. 96. * NOTE: WIREFRAMES DONOT HAVE TO BE UGLY.
  97. 97. ONCE THE WORK IS DONE,THE PORTFOLIO ISPERFECTED, THEN THE TIME ISRIGHT FORTHE INTERVIEW…
  98. 98. WHILE YOU’RE SITTINGACROSS FROM THEINTERVIEWER…MAKE SURE YOU KNOW…
  99. 99. WHY YOU’RELOOKING FOR A NEWJOB
  100. 100. WHY UX
  101. 101. 5 REASONS WHY THEYSHOULD HIRE YOU
  102. 102. WHAT INSPIRES YOU
  103. 103. remember…the person interviewing youlikes you on paper
  104. 104. JUST RELAX & HAVE ACONVERSATION
  105. 105. Q&A

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