Mosio | How Text Messaging Benefits Contract Research Organizations (CROs)
How Text Messaging Benefits Contract Research Organizations
The job of a Contract Research Organization (CRO) is to provide support for
research in the areas of pharmaceuticals, medical devices, diseases, and
more. Clinical trial management plays a key role in the prosperity of CROs, and
as clinical research is expanding rapidly around the world, more CROs are
forming to play a part in the lucrative business.
As a CRO, it is crucial to stand out and prove that your services are better than
the rest, and that your employees are the best to work with in the business.
For International, Large-Scale CROs
Although most international, large-scale CROs are viewed as trustworthy and
proven in ability to manage clinical trials, the amount of one-on-one support
that can be provided is often a concern with a company so large.
This one-on-one support can be provided through text messaging services,
where a client can text a concern and you can respond quickly. Your clients
know that they can always reach you, and you are able to respond promptly
The one-on-one, personal support will leave clients feeling cared for and more
satisfied with your services. International texting services are also available,
enabling you to use one service for all clinical trials that you manage.
For Domestic, Small-Scale CROs
For smaller CROs, text messaging adds an additional line
of communication with clients, which will allow you to
build up your reputation as a reliable CRO.
Showing that you are always available for support is key
to building relationships in clinical research, and with the
use of text messaging, you can provide this support
without the cost of hiring additional staff.
Links to mobile web surveys and forms can be provided
in texts so your clients can fill out opinion and
satisfaction surveys, permitting you to gauge client
reaction to your company.
Improve patient recruitment,
retention and reporting with two way
text messaging from Mosio.
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