10 REASONS WHY FACEBOOK MEANS BUSINESS With Nigel Morgan
<ul><li>Social Media? Really? </li></ul><ul><li>The Facebook Dilemma </li></ul><ul><li>10 Reasons Why </li></ul><ul><li>Wh...
<ul><li>Social networks are the future </li></ul><ul><li>Social Media is the ‘How’ </li></ul>SOCIAL MEDIA? REALLY?
THE FACEBOOK DILEMMA
1. BIGGER THAN SWINE FLU! <ul><li>Viral </li></ul><ul><li>100-200 million – in eight months </li></ul><ul><li>200-250 mill...
2. IT WILL ONLY GET BETTER WITH AGE <ul><li>College market saturated </li></ul><ul><li>Average age passed 30 </li></ul><ul...
3. YOU PROBABLY THINK THIS SONG IS ABOUT YOU... <ul><li>Claim your vanity URL now! </li></ul><ul><li>Mine?  www.facebook.c...
4. SPEAKING PERSONALLY <ul><li>Business pages limit interaction </li></ul><ul><li>Personal means business too </li></ul><u...
5. EARLY BIRDS, WORMS ETC <ul><li>Hype aside </li></ul><ul><li>Your competitors? </li></ul><ul><li>Exponential </li></ul>
6. IT IS FREE! <ul><li>Recession </li></ul><ul><li>Time investment </li></ul><ul><li>Objectives </li></ul><ul><li>Test & M...
7. FACEBOOK GETS YOU FOUND <ul><li>One word: </li></ul>
8. RAVING FANS AND GROUPIES <ul><li>Business Pages have fans </li></ul><ul><li>You can send them fan mail </li></ul><ul><l...
9. REMEMBER ORGANIC PR?
WHERE NEXT? <ul><li>Sign up to Facebook </li></ul><ul><li>Claim vanity URL </li></ul><ul><li>Add to email signature </li><...
<ul><li>You can always wait for extinction! </li></ul>
WHAT QUESTIONS DO YOU HAVE?
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10 Reasons Why Facebook Mean Business

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Nigel Morgan of Morgan PR explores 10 reasons why the social networking website Facebook is also a great tool for business. This is a slideshow from a presentaton given to the Newbury Business Group in West Berkshire, UK

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10 Reasons Why Facebook Mean Business

  1. 1. 10 REASONS WHY FACEBOOK MEANS BUSINESS With Nigel Morgan
  2. 2. <ul><li>Social Media? Really? </li></ul><ul><li>The Facebook Dilemma </li></ul><ul><li>10 Reasons Why </li></ul><ul><li>What Next? </li></ul><ul><li>Questions </li></ul>WELCOME
  3. 3. <ul><li>Social networks are the future </li></ul><ul><li>Social Media is the ‘How’ </li></ul>SOCIAL MEDIA? REALLY?
  4. 4. THE FACEBOOK DILEMMA
  5. 5. 1. BIGGER THAN SWINE FLU! <ul><li>Viral </li></ul><ul><li>100-200 million – in eight months </li></ul><ul><li>200-250 million – in three months </li></ul><ul><li>1 billion forecast by 2013? </li></ul><ul><li>4 hours, 39 minutes </li></ul><ul><li>Twitter? </li></ul>
  6. 6. 2. IT WILL ONLY GET BETTER WITH AGE <ul><li>College market saturated </li></ul><ul><li>Average age passed 30 </li></ul><ul><li>Geography matters </li></ul><ul><li>Applications </li></ul>
  7. 7. 3. YOU PROBABLY THINK THIS SONG IS ABOUT YOU... <ul><li>Claim your vanity URL now! </li></ul><ul><li>Mine? www.facebook.com/creatingreputations </li></ul>
  8. 8. 4. SPEAKING PERSONALLY <ul><li>Business pages limit interaction </li></ul><ul><li>Personal means business too </li></ul><ul><li>Single account only </li></ul><ul><li>It is called social networking! </li></ul>
  9. 9. 5. EARLY BIRDS, WORMS ETC <ul><li>Hype aside </li></ul><ul><li>Your competitors? </li></ul><ul><li>Exponential </li></ul>
  10. 10. 6. IT IS FREE! <ul><li>Recession </li></ul><ul><li>Time investment </li></ul><ul><li>Objectives </li></ul><ul><li>Test & Measure </li></ul><ul><li>Exponential </li></ul>
  11. 11. 7. FACEBOOK GETS YOU FOUND <ul><li>One word: </li></ul>
  12. 12. 8. RAVING FANS AND GROUPIES <ul><li>Business Pages have fans </li></ul><ul><li>You can send them fan mail </li></ul><ul><li>Groups are dynamic, issue led </li></ul><ul><li>Fans can become groupies... </li></ul>
  13. 13. 9. REMEMBER ORGANIC PR?
  14. 14. WHERE NEXT? <ul><li>Sign up to Facebook </li></ul><ul><li>Claim vanity URL </li></ul><ul><li>Add to email signature </li></ul><ul><li>Tweet it! Blog it! Newsletter! </li></ul><ul><li>Add me as a ‘friend’ </li></ul><ul><ul><li>www.facebook.com/creatingreputations </li></ul></ul><ul><li>Advanced Class: </li></ul><ul><li>Draft your Social Media Strategy </li></ul><ul><li>Ask Morgan PR to help </li></ul>
  15. 15. <ul><li>You can always wait for extinction! </li></ul>
  16. 16. WHAT QUESTIONS DO YOU HAVE?

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