Rethinking Meetings  Planning for the Future     Meetings Africa     February 2012
Contents  Winning BidsGeneration Change   Globalization Business Drivers   Technology
Winning Bids
People are irrational.People decide wheremeetings are held.Therefore, meetinglocation decisionsare irrational.
What they really want vs. what they say they want
The bid criteria is what the association says it wants  – but, what about the decision makers?                X       Offi...
Bid Criteria          Where most people focus                              Official                              Unofficial
Standard bids don’t work
Efficient Sales Person Design1Mouth                              2                              Ears
Key to Success……
Generation Change
What They WantChoice            ROI                  Customized
How They LearnInteractive              Self-propelled                               On-line
Who They Trust Peers
Globalization
Emerging Markets                                                                              Comments5000                ...
Event Rotation
Safety and Security
Business Drivers
Specialized Communities
Cost & ValueLost revenues          2nd Tier          Commoditization                     Transparency                     ...
Shared Risks
OutcomesNot Destinations
CSR
Technology
Content & CommunitiesSocial Media         Meetings Apps                  Hybrid Meetings
The Future…   Virtual    ANDFace to Face
Thank you
Upcoming SlideShare
Loading in …5
×

Gary Grimmer - Rethinking Meetings

200 views

Published on

Meetings Africa 2012 Presentation by Gary Grimmer on "Rethinking Meetings"

Published in: Travel, Business
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
200
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
4
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Gary Grimmer - Rethinking Meetings

  1. 1. Rethinking Meetings Planning for the Future Meetings Africa February 2012
  2. 2. Contents Winning BidsGeneration Change Globalization Business Drivers Technology
  3. 3. Winning Bids
  4. 4. People are irrational.People decide wheremeetings are held.Therefore, meetinglocation decisionsare irrational.
  5. 5. What they really want vs. what they say they want
  6. 6. The bid criteria is what the association says it wants – but, what about the decision makers? X Official bid criteria Unofficial bid criteria
  7. 7. Bid Criteria Where most people focus Official Unofficial
  8. 8. Standard bids don’t work
  9. 9. Efficient Sales Person Design1Mouth 2 Ears
  10. 10. Key to Success……
  11. 11. Generation Change
  12. 12. What They WantChoice ROI Customized
  13. 13. How They LearnInteractive Self-propelled On-line
  14. 14. Who They Trust Peers
  15. 15. Globalization
  16. 16. Emerging Markets Comments5000  Asia, South America and Africa CAGR* are attracting a larger share of4000 international conventions as 5.4% Europe associations seek to globalize3000 their membership and market engagement. 8.9% Asia/Pacific  Africa has a high CAGR, with an2000 2.6% North America average annual growth rate of 8% over the past 10 years.1000 8.6% South America  Africa’s prospects are very strong for the future, but, that 0 7.7% Africa future belongs to those who are market ready. 1.4% Other Source: ICCA (2011) * CAGR: Compound Annual Growth Rate
  17. 17. Event Rotation
  18. 18. Safety and Security
  19. 19. Business Drivers
  20. 20. Specialized Communities
  21. 21. Cost & ValueLost revenues 2nd Tier Commoditization Transparency Subvention
  22. 22. Shared Risks
  23. 23. OutcomesNot Destinations
  24. 24. CSR
  25. 25. Technology
  26. 26. Content & CommunitiesSocial Media Meetings Apps Hybrid Meetings
  27. 27. The Future… Virtual ANDFace to Face
  28. 28. Thank you

×