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HAVE A KICK-ASS
IDEA
1.
Released - Nov 2014, 75 Million + Installations
DEVELOPMENT
HACKS
2.
VIRALITY MUST BE
AMONG THE CORE
INGREDIENTS OF
THE PRODUCT AND
NOT JUST A
MARKETING
STRATEGY
SIMPLE IS BEAUTIFUL
Good Name, Awesome Logo
Easy onboarding experiences
Strip out unnecessary features
Clear Visual Hierar...
WHAT'S YOUR VIRAL HOOK ?
Register
Use Product
Evaluate Product
Tell friends
Register
Tell friends
Use Product
Evaluate Pro...
PRE LAUNCH LANDING PAGE
TEST WITH EARLY BETA
Progress is better than perfection 
Build an MVP and go on experimenting and updating
LAUNCH HACKS
3.
TEASE THEM
MailBox
Shut Down on Feb 26, 2016
FREE TRIALS
LIMITED PERIOD
Shopify
FREEMIUM
Hootsuite
HIJACK TRENDS
Took the advantage of the increasing worries surrounding
Facebook and its users’ privacy concerns.
INCENTIVISE
APP STORE OPTIMIZATION
RIGHT KEYWORDS
TITLE
DESRIPTION
RIGHT CATEGORY
REVIEWS AND RATINGS
GREAT SCREENSHOTS
GET PRESS
#UBERPITCH
Uber drove around entrepreneurs and investors for pitch
events for free. It was an easy way to get press, get s...
POST LAUNCH
HACKS
3.
INCENTIVISATION OF
SHARING
DROPBOX
INCENTIVISATION OF
RETENTION
POSITIVE BALANCE
CASH BACK
LOYALTY OFFERS
FORCE THEM
QUORA
YOU TUBE .. WHY NOT?
CELEBRITIES
SponsoredTweets.com
DESIGN A COMMUNITY
HootSuite - Hootup
HootSuite Ambassadors
LISTEN TO USERS
MEASURE HAPPINESS
TAKEAWAYS
4.
IDEA ITSELF IS IMPORTANT
START FROM THE
DEVELOPMENT STAGE
GET OUT OF YOUR COMFORT ZONE
EXPERIMENT A LOT
ABOUT US
SUCCESSFULLY WORKED WITH 200+ APPS
A NYC BASED APP AND WEB DEVELOPMENT STUDIO
ABOUT THE SPEAKER
AYUSH JAIN
CEO & CO-FOUNDER
CALL ME: +1 408 786 5974
EMAIL ME: AYUSH.JAIN@MINDBOWSER.COM
VISIT US@ WWW.M...
App Marketing : Growth Hacks For App Virality
App Marketing : Growth Hacks For App Virality
App Marketing : Growth Hacks For App Virality
App Marketing : Growth Hacks For App Virality
App Marketing : Growth Hacks For App Virality
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App Marketing : Growth Hacks For App Virality

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Apps don't go viral by chance, there is a whole science behind why things catch on. If you are looking for growth hacking strategies for your mobile app, check out this comprehensive presentation by Mindbowser - 'App Marketing : Growth Hacks For App Virality'.
In this presentation, we have focused on Growth Hacking techniques you can practically implement at different levels which includes - Ideation stage, Development Growth Hacks, Pre launch Growth Hacks & Post Launch Growth Hacks.

If you too are looking for powerful and practical Growth Hacking Techniques for app marketing, feel free to get in touch with us.

Published in: Marketing
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App Marketing : Growth Hacks For App Virality

  1. 1. HAVE A KICK-ASS IDEA 1.
  2. 2. Released - Nov 2014, 75 Million + Installations
  3. 3. DEVELOPMENT HACKS 2.
  4. 4. VIRALITY MUST BE AMONG THE CORE INGREDIENTS OF THE PRODUCT AND NOT JUST A MARKETING STRATEGY
  5. 5. SIMPLE IS BEAUTIFUL Good Name, Awesome Logo Easy onboarding experiences Strip out unnecessary features Clear Visual Hierarchy Call To Action
  6. 6. WHAT'S YOUR VIRAL HOOK ? Register Use Product Evaluate Product Tell friends Register Tell friends Use Product Evaluate Product Instead Of Try
  7. 7. PRE LAUNCH LANDING PAGE
  8. 8. TEST WITH EARLY BETA Progress is better than perfection  Build an MVP and go on experimenting and updating
  9. 9. LAUNCH HACKS 3.
  10. 10. TEASE THEM
  11. 11. MailBox Shut Down on Feb 26, 2016
  12. 12. FREE TRIALS
  13. 13. LIMITED PERIOD Shopify
  14. 14. FREEMIUM Hootsuite
  15. 15. HIJACK TRENDS
  16. 16. Took the advantage of the increasing worries surrounding Facebook and its users’ privacy concerns.
  17. 17. INCENTIVISE
  18. 18. APP STORE OPTIMIZATION
  19. 19. RIGHT KEYWORDS TITLE DESRIPTION RIGHT CATEGORY REVIEWS AND RATINGS GREAT SCREENSHOTS
  20. 20. GET PRESS
  21. 21. #UBERPITCH Uber drove around entrepreneurs and investors for pitch events for free. It was an easy way to get press, get sign ups, and encourage current and future influencers to talk about their brand
  22. 22. POST LAUNCH HACKS 3.
  23. 23. INCENTIVISATION OF SHARING
  24. 24. DROPBOX
  25. 25. INCENTIVISATION OF RETENTION
  26. 26. POSITIVE BALANCE CASH BACK LOYALTY OFFERS
  27. 27. FORCE THEM
  28. 28. QUORA
  29. 29. YOU TUBE .. WHY NOT?
  30. 30. CELEBRITIES
  31. 31. SponsoredTweets.com
  32. 32. DESIGN A COMMUNITY
  33. 33. HootSuite - Hootup
  34. 34. HootSuite Ambassadors
  35. 35. LISTEN TO USERS
  36. 36. MEASURE HAPPINESS
  37. 37. TAKEAWAYS 4.
  38. 38. IDEA ITSELF IS IMPORTANT
  39. 39. START FROM THE DEVELOPMENT STAGE
  40. 40. GET OUT OF YOUR COMFORT ZONE
  41. 41. EXPERIMENT A LOT
  42. 42. ABOUT US
  43. 43. SUCCESSFULLY WORKED WITH 200+ APPS A NYC BASED APP AND WEB DEVELOPMENT STUDIO
  44. 44. ABOUT THE SPEAKER AYUSH JAIN CEO & CO-FOUNDER CALL ME: +1 408 786 5974 EMAIL ME: AYUSH.JAIN@MINDBOWSER.COM VISIT US@ WWW.MINDBOWSER.COM

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