Mobile, the Event Horizon for
the PC?

Dominic Venturo
Chief Innovation Officer, Payment Services
November 8, 2013

1
2
The End
is Near

3
U.S. Device Share (of online users)

65%
66%
50%

19%

Source: Forrester Research, Inc., The State Of Consumers And Techno...
Years Since Introduction

36
26
10
U.S. Bank analysis, approximate
5

12
Banking is Changing… Preferred Access
Method

Source: American Banker’s Association, Consumer Survey Conducted by
Ipsos Pu...
77% Use Digital Bank Channels

Source: Forrester Research, Inc., US Online Bankers, June 10, 2013
7
The Future Can be Predicted –
Preferred Banking Method: Age 18-34

Source: American Banker’s Association, Consumer Survey ...
Why Does This Matter?

34%
U.S. Popula on by Age
25,000
20,000
15,000
10,000
5,000
0
15 to
19

20 to
24

25 to
29

30 to
3...
Digital Natives

10
Gen X-Z average 65%, well above U.S.
Average of 50% and U.S. Average has
grown from 17% in 2010 to 50% in 2012

Source: Fo...
Tablet Ownership
% of American adults who own a tablet computer

Estimated Adult Population

Source: Pew Research Center’s...
Tablet Ownership
% of Tablet Owners by Annual Household Income

Source: Pew Research Center’s Internet & American Life Pro...
So what?


Consumers beginning to demand access via mobile



Platform varieties (tablet/phone/OS)



Interfaces to ban...
Case
Studies
Recent projects

15
16

The Problem
16
17

17
The Solution

18
Contactless Mobile Payment
 Today

19

Future (Now)
Innovation Timeline
NOVEMBER
Peri mCommerce
Pilot

SEPTEMBER
REI iPhone
Credit Card
App Pilot

MARCH
Launched
Virtual
Merc...
Current Capabilities
 Mobile App and Web for majority of platforms
– Balance
– Available Credit
– Transaction History
– T...
New Areas of Exploration

Glass is a Trademark of Google Inc.
22
Illustrative Concept
23
Illustrative Concept
24
Illustrative Concept
25
And up next?

26
Wrap-Up
Implications

27
Consider


When internet is ubiquitously available, computing devices will revert
back to “dumb terminals” on the edge of...
Mobile, the Event Horizon for
the PC?

Dominic Venturo
Chief Innovation Officer, Payment Services
November 8, 2013

29
Upcoming SlideShare
Loading in …5
×

Innovative Strategy: Dominic Venturo US Bancorp

920 views

Published on

Mobile Transformation in Banking: Is Mobile the Event Horizon for the PC?

Published in: Economy & Finance, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
920
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Innovative Strategy: Dominic Venturo US Bancorp

  1. 1. Mobile, the Event Horizon for the PC? Dominic Venturo Chief Innovation Officer, Payment Services November 8, 2013 1
  2. 2. 2
  3. 3. The End is Near 3
  4. 4. U.S. Device Share (of online users) 65% 66% 50% 19% Source: Forrester Research, Inc., The State Of Consumers And Technology: Benchmark 2012, US, December 19, 2012 4
  5. 5. Years Since Introduction 36 26 10 U.S. Bank analysis, approximate 5 12
  6. 6. Banking is Changing… Preferred Access Method Source: American Banker’s Association, Consumer Survey Conducted by Ipsos Public Affairs 2012 6
  7. 7. 77% Use Digital Bank Channels Source: Forrester Research, Inc., US Online Bankers, June 10, 2013 7
  8. 8. The Future Can be Predicted – Preferred Banking Method: Age 18-34 Source: American Banker’s Association, Consumer Survey Conducted by Ipsos Public Affairs 2012 8
  9. 9. Why Does This Matter? 34% U.S. Popula on by Age 25,000 20,000 15,000 10,000 5,000 0 15 to 19 20 to 24 25 to 29 30 to 34 35 to 39 40 to 44 45 to 49 Source: U.S. Census Data, 2010, census.gov 9 50 to 54 55 to 59 60 to 64 65 to 74 75 to 85 and 84 over
  10. 10. Digital Natives 10
  11. 11. Gen X-Z average 65%, well above U.S. Average of 50% and U.S. Average has grown from 17% in 2010 to 50% in 2012 Source: Forrester Research, Inc., The State Of Consumers And Technology: Benchmark 2012, US, December 19, 2012 and The State Of Consumers And Technology: Benchmark 2010, US, September 21, 2010 11
  12. 12. Tablet Ownership % of American adults who own a tablet computer Estimated Adult Population Source: Pew Research Center’s Internet & American Life Project, 25% of American Adults Own Tablet Computers, October 4, 2012 12
  13. 13. Tablet Ownership % of Tablet Owners by Annual Household Income Source: Pew Research Center’s Internet & American Life Project, 25% of American Adults Own Tablet Computers, October 4, 2012 13
  14. 14. So what?  Consumers beginning to demand access via mobile  Platform varieties (tablet/phone/OS)  Interfaces to bank systems increasingly more complex  New security approaches required  Business and corporate customers not far behind 14
  15. 15. Case Studies Recent projects 15
  16. 16. 16 The Problem 16
  17. 17. 17 17
  18. 18. The Solution 18
  19. 19. Contactless Mobile Payment  Today 19 Future (Now)
  20. 20. Innovation Timeline NOVEMBER Peri mCommerce Pilot SEPTEMBER REI iPhone Credit Card App Pilot MARCH Launched Virtual Merchant Mobile MAY V.me Wallet Support 2011 JANUARY: NCR Silver launched 2012 FEBRUARY APRIL Travel Nina Voice VirtualPay Control Pilot 2013 OCTOBER FEBRUARY Video Banking Launch MARCH Retailer iPad App JULY FlexPerks Contactless & EMV Card Pilot 20 SEPTEMBER Merchant JUNE Square ® Instant Decision Wallet Support AUGUST Multi Function Campus Card DECEMBER Go Mobile Launch SEPTEMBER Voice Biometrics Pilot AUGUST Bar Code Payment Pilot
  21. 21. Current Capabilities  Mobile App and Web for majority of platforms – Balance – Available Credit – Transaction History – Transfer Funds – Pay Bills – Pay a Person via email, text or app – Snap a Photo: pay a bill, or deposit a check – Mobile Payments* * Requires FlexPerks GoMobile iPhone case 21
  22. 22. New Areas of Exploration Glass is a Trademark of Google Inc. 22
  23. 23. Illustrative Concept 23
  24. 24. Illustrative Concept 24
  25. 25. Illustrative Concept 25
  26. 26. And up next? 26
  27. 27. Wrap-Up Implications 27
  28. 28. Consider  When internet is ubiquitously available, computing devices will revert back to “dumb terminals” on the edge of the network  Data will be centralized and secured, access will be remote  The interfaces will be based upon purpose/need  How customers interact with you will be determined by the customer  How we enable access to our services will be key to staying flexible 28
  29. 29. Mobile, the Event Horizon for the PC? Dominic Venturo Chief Innovation Officer, Payment Services November 8, 2013 29

×