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WHO WOULD BE THE
AUDIENCE FOR YOUR
MEDIA PRODUCT?
Based on our audience research that we had carried out before, we found
out that males preferred thriller films compared to females. For example, a
graph showed before from a thriller film shows how many males watched the
film and were willing to rate and comment on the film compared to the
number of females:
Due to previous research we had come
to the conclusion that 17-25 year old
males were the target audience for our
thriller film.
During the research process, we also asked many of our friends and family
how they felt about thriller films. The film genre was still more popular with
males, however we found that many females would also be interested in
thriller films, and so our film can also be aimed at females of a similar age
group.
(Here’s our audience interview):
However, as many of our friends and family were slightly younger than 17, we
decided the target age group could also be 16-25.
AUDIENCE FOR OUR INFLUENCES
Our main influence was ‘The Blair witch project’ which is
aimed at teenagers and young adults of any gender,
however from our research, we found that males are more
likely to watch thriller films like this, and then rate them online,
this is what we based our research on.
However, some aspects of our film are based on the hunger
games films, the target audience for these films being mostly
teenage girls.
As all 3 of the main characters in our film are teenage girls, we
felt that female viewers of the film can relate to the girls and
empathise with them.

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Question 4 Evaluation

  • 1. WHO WOULD BE THE AUDIENCE FOR YOUR MEDIA PRODUCT?
  • 2. Based on our audience research that we had carried out before, we found out that males preferred thriller films compared to females. For example, a graph showed before from a thriller film shows how many males watched the film and were willing to rate and comment on the film compared to the number of females: Due to previous research we had come to the conclusion that 17-25 year old males were the target audience for our thriller film.
  • 3. During the research process, we also asked many of our friends and family how they felt about thriller films. The film genre was still more popular with males, however we found that many females would also be interested in thriller films, and so our film can also be aimed at females of a similar age group. (Here’s our audience interview): However, as many of our friends and family were slightly younger than 17, we decided the target age group could also be 16-25.
  • 4. AUDIENCE FOR OUR INFLUENCES Our main influence was ‘The Blair witch project’ which is aimed at teenagers and young adults of any gender, however from our research, we found that males are more likely to watch thriller films like this, and then rate them online, this is what we based our research on. However, some aspects of our film are based on the hunger games films, the target audience for these films being mostly teenage girls. As all 3 of the main characters in our film are teenage girls, we felt that female viewers of the film can relate to the girls and empathise with them.