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  1. 1. BBFC Jan 21/14 Assignment 7 (Due Thur)
  2. 2. What is BBFC? • British Board of Film Classification
  3. 3. In America: ’Motion Picture Association of America’
  4. 4. Other world classification Canadian TV Ireland Asia (China? Japan?) New Zealand
  5. 5. What do they classify? • • • • • • • • Films Trailers Advertising Videos online (such as netflix) Texts available over mobile networks Educational videos (to be used in classroom) Music videos Video games
  6. 6. How do they classify? General Classification Considerations Specific Classification Considerations Other matters Context Theme Tone & Impact Discrimination Drugs Imitable Behaviour Language Nudity Sex Threat Violence Photo or pattern sensitivity Motion sickness Reaction to low frequency sound Release format Titles
  7. 7. What do these mean?
  8. 8. Mission of the BBFC The BBFC is a trusted guide to media content. Working as an independent, selffinancing and not-for-profit media content regulator, the BBFC operates transparent, consistent and trusted co-regulatory and self-regulatory classification and labelling systems in the UK. As a highly expert and experienced regulator, our mission is to: • protect the public, and especially children, from content which might raise harm risks • empower the public, especially parents, to make informed viewing choices • recognise and respect adult freedom of choice within the law • respond to and reflect changing social attitudes towards media content through proactive public consultation and research • provide a cost-effective, efficient classification service within our statutory remit • work in partnership with the industry to develop innovative service models to provide content advice which support emerging media delivery systems • provide an effective service to enforcement agencies
  9. 9. Before classifying…. • Watches all way through and give classification against Classification Guidelines • 2 examiners review a theatrical film release and senior examiner confirms recommendation - if any discrepancies, other members can get involved and sometimes specialist advice might be needed • Same process for dvd/blue ray except 1 examiner (can be more strict because higher risk of underage viewing in home (therefore greater potential for harm or watching scenes out of context)
  10. 10. BBFC insight • In addition to film ratings you can also get extra info from ‘insight’
  11. 11. Interventions • Sometimes, before a film is rating an intervention might need to take place such as: – Cuts for category (could cut some things for lower) – Compulsory cuts (must take things out such as illegal/obscene material) – Refusal to classify – Groups can appeal decisions
  12. 12. In line with laws • Remember the BBFC work in line with laws in the United Kingdom (different countries have different laws) • Examples: – – The Protection of a Child Act 1978 (eng/wales) Protect of Children (ireland) It is illegal to make, distribute, show or possess indecent photographs or pseudo-photographs of a child. – The Animal Welfare Act 2006 It is illegal to supply, publish or show or possess with intent to supply a video recording of an “animal fight” that has taken place within the UK since 6 April 2007. – The Tobacco Advertising and Promotion Act 2002 It is illegal, in the course of a business, to publish a tobacco advertisement.
  13. 13. Classification Guidelines • Specific changes to the Classification Guidelines as a result of the public consultation include: – • Greater weight will be given to the theme and tone of a film or video, particularly around the 12A/12 and 15 level; – • Particular attention will be given to the psychological impact of horror, as well as strong visual detail such as gore; – • Regarding language, the public wants the BBFC to be stricter with the language allowed at U and more flexible about allowing very strong language at 15. Context, not just frequency, is the most important factor in how language in films is perceived by the public. THE GUIDELINES: ation%20Guidelines%202014.pdf
  14. 14. U
  15. 15. PG
  16. 16. 12 / 12A
  17. 17. 15
  18. 18. 18
  19. 19. R18
  20. 20. Rate a trailer • (student guidelines for U, PG, 12) •
  21. 21. Podcasts • You can listen to great podcasts about film classifications! •
  22. 22. Case Study: Dawn of the Dead • • • (1978) Rating: 18 Uncut • • • • • • • • • • • Main bullet point 1 Main bullet point 2 Main bullet point 3 Main bullet point 4 Main bullet point 5 Main bullet point 6 Main bullet point 7 Main bullet point 8 Main bullet point 9 Main bullet point 10
  23. 23. Assignment 7: BBFC & Understanding of Film Rating Name Name Name
  24. 24. To include: (Done in set groups) Maybe try PREZI for a challenge  • • • • Title page Lesson points Film Rating task Case Study task
  25. 25. Lesson points • • • • • What is the BBFC? What do they classify? What are the 7 rating symbols? How do they classify films? (the subtitles) Are the 7 symbols classified the same or differently? Explain. Could be a slide each with question as title
  26. 26. Film rating task • Symbol • Age restrictions • Details of how classified (summarise) • 1 example each of films in this category and explain with details why it is rated this way (could have screen grabs from film as evidence) • Include dvd/poster of each film on the slide
  27. 27. Case Studies task • Look on the ‘case studies’ part of the BBFC website • Find your film, read over together • Include – – – – – Film title & DVD/poster picture Year Rating Details of rating ‘ex uncut’ 10 main points you learned from the text
  28. 28. Groups 1 2 3 4 5 Names Leticia Kelly Katia Patrycia Noor Courtney Judy Shivonne Tayla Gelsomina Esere Chelsea Film rating U PG 12 & 12A 15 18 Case study Fish Tank My Brother the Devil Black Swan 4321 Juno